Pau Gasol Audience in United States

Pau Gasol logo

Pau Gasol has an estimated audience of 462,472 people in United States. 33.0% are female, 67.0% are male, average age 28.8. Top regions: California, Texas, New York. Top brand affinities: Ingles Markets, Chauncey Billups, Yao Ming, Tim Duncan, Iman Shumpert.

The average Pau Gasol fan in United States is 28.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Ingles Markets, Chauncey Billups, Yao Ming, with strongest over-indexing on Ingles Markets (273.75× the country average). Demographically, the Pau Gasol audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Pau Gasol fans

Demographic split for Pau Gasol audience in United States
MetricValue
Female33.0%
Male67.0%
Average age28.8
Estimated audience size462,472

Audience persona

The typical Pau Gasol fan in United States is more male, around 28.8 years old, with strong Indulgence tendencies and a notable affinity for Ingles Markets.

Top regions in United States

Top regions ranked by reach for Pau Gasol in United States
RegionReachAffinity
California95,7551.88×
Texas43,6991.1×
New York33,6331.3×
Florida31,1280.99×
Illinois20,4951.33×
Georgia17,0041.19×
Pennsylvania15,6001×
North Carolina14,4721.04×
Ohio13,6590.96×
Arizona13,5101.43×
New Jersey13,4011.14×
Tennessee12,3931.34×
Virginia11,7121.04×
Massachusetts11,4891.26×
Michigan11,1370.92×
Maryland9,3351.17×
Washington8,7080.94×
Indiana8,5361.01×
Alabama8,1901.27×
Wisconsin6,9120.99×
Louisiana6,6021.11×
Missouri6,5300.88×
South Carolina6,4710.93×
Minnesota6,4670.98×
Colorado6,1750.85×
Kentucky5,5040.95×
Nevada5,4151.21×
Oregon5,3461.01×
Connecticut5,1961.12×
Oklahoma5,0120.98×
Mississippi4,5811.2×
Arkansas3,6070.95×
Iowa3,2480.85×
Utah3,1330.76×
Kansas2,8000.77×
Hawaii2,6061.31×
New Mexico1,8490.8×
Washington, District of Columbia1,8261.31×
Nebraska1,8060.78×
West Virginia1,5770.73×
Idaho1,5070.65×
New Hampshire1,4530.8×
Rhode Island1,4390.98×
Maine1,1660.7×
Delaware1,0760.84×
Alaska9790.99×
Montana8820.69×
North Dakota7190.76×
South Dakota7010.66×
Vermont5350.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pau Gasol audience
BrandAffinityCategory
Ingles Markets273.75×Shopping
Chauncey Billups217.15×Sports
Yao Ming224.78×Sports
Tim Duncan214.6×Sports
Iman Shumpert160.55×Sports
Jonas Valančiūnas228.57×Sports
Mike Conley, Jr.162.58×Sports
Zach LaVine140.81×Sports
Tracy McGrady164.68×Sports
DeAndre Jordan187.21×Sports
Kris Humphries169.17×Sports
Brian Scalabrine220.22×Sports
Jason Kidd123.23×Sports
Al Horford74.77×Sports
Baron Davis149.32×Sports
Wilt Chamberlain71.22×Sports
Amar'e Stoudemire186.3×Sports
Ricky Rubio253.99×Sports
Metta World Peace127.39×Sports
Jrue Holiday68.59×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pau Gasol audience
TraitClusterScore
IndulgenceJOY1.37
LGBTQ+ IdentityOPEN1.36
Early Adopter MentalityPOWER1.34
Urban LifestyleOPEN1.18
Luxury OrientationPREMIUM1.14
Convenience OrientationPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Pau Gasol
CountryShare
United States26.5%
Spain23.7%
Indonesia7.2%

See Pau Gasol audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Pau Gasol have in United States?

Pau Gasol has an estimated audience of 462,472 people in United States, concentrated in California and Texas.

What is the gender split and age of Pau Gasol fans?

33.0% of Pau Gasol fans are female, 67.0% are male, with an average age of 28.8 years.

Which brands do Pau Gasol fans like most?

Pau Gasol fans show strongest brand affinity for Ingles Markets (273.75×), Chauncey Billups (217.15×), and Yao Ming (224.78×) over the country average.

Where do Pau Gasol fans live in United States?

Pau Gasol fans in United States are most concentrated in California (reach 95,755), Texas (reach 43,699), and New York (reach 33,633). These three regions account for the largest share of the active audience.

What other brands do Pau Gasol fans also like?

Beyond Pau Gasol itself, the audience over-indexes on Chauncey Billups (217.15×), Yao Ming (224.78×), Tim Duncan (214.6×), and Iman Shumpert (160.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pau Gasol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.