Ingles Markets Audience in United States
Ingles Markets has an estimated audience of 1,538,855 people in United States. 62.5% are female, 37.5% are male, average age 36.1. Top brand affinities: Jewel-Osco, E.Leclerc, Fred Meyer, Pau Gasol, Total Wine & More.
Top brand affinities include Jewel-Osco, E.Leclerc, Fred Meyer, with strongest over-indexing on Jewel-Osco (178.19× the country average). Demographically, the Ingles Markets audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness.
Category: Shopping · Type: Brand · Subtype: Supermarket
Demographics of Ingles Markets fans
| Metric | Value |
|---|---|
| Female | 62.5% |
| Male | 37.5% |
| Average age | 36.1 |
| Estimated audience size | 1,538,855 |
Audience persona
The typical Ingles Markets fan in United States is more female, around 36.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Jewel-Osco.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jewel-Osco | 178.19× | Shopping |
| E.Leclerc | 132.09× | Shopping |
| Fred Meyer | 26.05× | Shopping |
| Pau Gasol | 121.11× | Sports |
| Total Wine & More | 19.07× | Food & Beverages |
| Eataly | 33.09× | Food & Beverages |
| Indeed.com | 7.27× | Business & Career |
| PSV Eindhoven | 63.39× | Sports |
| Google Maps | 6.62× | Internet & Social Media |
| Circle K | 11.53× | Shopping |
| Capital One | 6.51× | Business & Career |
| Luka Dončić | 17.53× | Sports |
| Google News | 9.24× | News |
| Food Lion | 11.4× | Shopping |
| Metro station | 41.83× | Cars & Mobility |
| Chandelier | 20.49× | Home & Garden |
| CarGurus | 6.79× | Cars & Mobility |
| Enterprise Rent-A-Car | 6.94× | Cars & Mobility |
| ICloud | 10.57× | Technology & Electronics |
| Auchan | 75.16× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.5 |
| Quality Awareness | PREMIUM | 1.42 |
| Convenience Orientation | PREMIUM | 1.26 |
| DIY Mentality | THRILL | 1.23 |
| Patriotism | CONSERVATISM | 1.2 |
| Pet Ownership | JOY | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.4% |
| Canada | 0.7% |
| Germany | 0.5% |
See Ingles Markets audiences in other countries
More Supermarket audiences in United States
- Walmart (94,971,264)
- Costco (72,175,459)
- Whole Foods Market (63,309,537)
- Aldi (62,997,749)
- J. C. Penney (37,630,906)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ingles Markets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.