E.Leclerc Audience in United States

E.Leclerc logo

E.Leclerc has an estimated audience of 601,154 people in United States. 73.0% are female, 27.0% are male, average age 32.0. Top regions: California, New York, Florida. Top brand affinities: Intermarché, Ocado, Made in France, Food Lion, Ralphs.

The average E.Leclerc fan in United States is 32.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Intermarché, Ocado, Made in France, with strongest over-indexing on Intermarché (1788.82× the country average). Demographically, the E.Leclerc audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Supermarket

Demographics of E.Leclerc fans

Demographic split for E.Leclerc audience in United States
MetricValue
Female73.0%
Male27.0%
Average age32.0
Estimated audience size601,154

Audience persona

The typical E.Leclerc fan in United States is more female, around 32.0 years old, with strong Quality Awareness tendencies and a notable affinity for Intermarché.

Top regions in United States

Top regions ranked by reach for E.Leclerc in United States
RegionReachAffinity
California73,7881.12×
New York40,5691.21×
Florida32,1030.79×
Texas31,4880.61×
Virginia18,8651.29×
Illinois13,9600.7×
North Carolina13,4320.74×
Georgia11,8660.64×
Washington11,7920.98×
New Jersey11,1600.73×
Massachusetts10,9820.93×
Ohio10,2420.55×
Pennsylvania10,1210.5×
Colorado8,9080.94×
Arizona7,9730.65×
Oregon7,9111.15×
Michigan7,6990.49×
Maryland7,3950.72×
Tennessee5,3670.45×
Minnesota5,3630.62×
Indiana5,1910.47×
Wisconsin4,9670.55×
South Carolina4,8650.54×
Washington, District of Columbia4,7762.64×
Louisiana4,4730.58×
Missouri4,1530.43×
Connecticut4,1330.69×
Kentucky4,0480.54×
Utah4,0280.75×
Alabama3,9190.47×
Mississippi3,8470.78×
Arkansas3,6810.74×
Oklahoma3,5990.54×
Kansas3,3850.71×
Idaho3,3841.12×
Nevada3,1270.54×
Iowa2,9990.61×
Montana2,9751.78×
New Mexico2,9410.98×
West Virginia2,9321.05×
Alaska2,9262.27×
New Hampshire2,8181.19×
Hawaii2,8021.08×
North Dakota2,8012.27×
Nebraska2,7600.92×
Rhode Island2,7211.42×
Maine2,7201.26×
Vermont2,7112.57×
South Dakota2,5171.81×
Wyoming2,3712.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for E.Leclerc audience
BrandAffinityCategory
Intermarché1788.82×Shopping
Ocado1404.68×Shopping
Made in France236.84×Business & Career
Food Lion38.26×Shopping
Ralphs44.72×Shopping
QuikTrip28.02×Shopping
Kippah144.31×Fashion & Accessoires
Lidl40.04×Shopping
Dollar Tree14.35×Shopping
Ingles Markets84.78×Shopping
W9 (TV channel)121.28×Movies & TV
Jewel-Osco37.27×Shopping
Hypermarket23.96×Shopping
Sainsbury's830.12×Shopping
Albertsons25.57×Shopping
Asda744.1×Shopping
Meijer17.29×Shopping
Morrisons132.17×Food & Beverages
Petit Bateau98.54×Fashion & Accessoires
Peapod65.22×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by E.Leclerc audience
TraitClusterScore
Quality AwarenessPREMIUM1.55
SustainabilityBALANCE1.53
Design AffinityPREMIUM1.47
Luxury OrientationPREMIUM1.38
Pet OwnershipJOY1.18
CreativityOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for E.Leclerc
CountryShare
France66.2%
Poland8.1%
United States6.3%

See E.Leclerc audiences in other countries

More Supermarket audiences in United States

Frequently asked questions

How many fans does E.Leclerc have in United States?

E.Leclerc has an estimated audience of 601,154 people in United States, concentrated in California and New York.

What is the gender split and age of E.Leclerc fans?

73.0% of E.Leclerc fans are female, 27.0% are male, with an average age of 32.0 years.

Which brands do E.Leclerc fans like most?

E.Leclerc fans show strongest brand affinity for Intermarché (1788.82×), Ocado (1404.68×), and Made in France (236.84×) over the country average.

Where do E.Leclerc fans live in United States?

E.Leclerc fans in United States are most concentrated in California (reach 73,788), New York (reach 40,569), and Florida (reach 32,103). These three regions account for the largest share of the active audience.

What other brands do E.Leclerc fans also like?

Beyond E.Leclerc itself, the audience over-indexes on Ocado (1404.68×), Made in France (236.84×), Food Lion (38.26×), and Ralphs (44.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for E.Leclerc. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.