Albertsons Audience in United States

Albertsons logo

Albertsons has an estimated audience of 11,731,705 people in United States. 60.4% are female, 39.6% are male, average age 42.5. Top regions: California, Texas, Nevada. Top brand affinities: Ralphs, Vons, Food Lion, King Soopers, Publix.

The average Albertsons fan in United States is 42.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Nevada. Top brand affinities include Ralphs, Vons, Food Lion, with strongest over-indexing on Ralphs (13.1× the country average). Demographically, the Albertsons audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Supermarket

Demographics of Albertsons fans

Demographic split for Albertsons audience in United States
MetricValue
Female60.4%
Male39.6%
Average age42.5
Estimated audience size11,731,705

Audience persona

The typical Albertsons fan in United States is more female, around 42.5 years old, with strong Indulgence tendencies and a notable affinity for Ralphs.

Top regions in United States

Top regions ranked by reach for Albertsons in United States
RegionReachAffinity
California2,574,528
Texas1,137,1681.13×
Nevada700,9736.18×
Idaho592,07310.06×
Arizona467,6911.95×
New Mexico374,6576.37×
Louisiana371,8312.46×
Oregon300,7382.24×
Montana257,5487.91×
Washington227,5160.97×
Wyoming97,8545.63×
Colorado68,5620.37×
Utah66,0510.63×
Illinois59,0070.15×
Florida47,4140.06×
New York45,0380.07×
Oklahoma25,5370.2×
Ohio22,1920.06×
Georgia20,2440.06×
Pennsylvania20,0070.05×
North Carolina19,3490.05×
New Jersey19,2940.06×
Virginia18,2480.06×
Arkansas17,6690.18×
Massachusetts17,3090.07×
Tennessee13,6000.06×
Michigan13,5520.04×
Maryland13,0250.06×
Indiana11,2770.05×
North Dakota11,0550.46×
Minnesota8,7440.05×
Missouri8,6980.05×
Alabama8,4490.05×
Wisconsin8,1990.05×
Kentucky7,8410.05×
South Carolina7,5510.04×
Kansas5,5560.06×
Connecticut5,3730.05×
Mississippi5,3150.05×
Hawaii4,3130.09×
Iowa4,1150.04×
Nebraska3,9980.07×
Alaska3,7920.15×
Washington, District of Columbia3,7790.11×
New Hampshire2,8910.06×
Maine2,6570.06×
Delaware2,3710.07×
South Dakota2,2890.08×
Rhode Island2,0290.05×
West Virginia1,7950.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Albertsons audience
BrandAffinityCategory
Ralphs13.1×Shopping
Vons13.95×Shopping
Food Lion7.67×Shopping
King Soopers12.37×Shopping
Publix4.57×Shopping
Fred Meyer7.52×Shopping
Stop & Shop8.94×Shopping
WinCo Foods8.73×Food & Beverages
Aldi3.03×Shopping
Wegmans5.61×Shopping
Hy-Vee7.85×Shopping
Meme2.35×Internet & Social Media
Meijer3.96×Shopping
Dollar General2.19×Shopping
Physician2.51×Business & Career
Whole Foods Market2.12×Shopping
Dollar Tree2.15×Shopping
ShopRite (United States)5.62×Food & Beverages
Costco1.89×Shopping
Walgreens1.97×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Albertsons audience
TraitClusterScore
IndulgenceJOY1.9
Family OrientationCONSERVATISM1.6
SustainabilityBALANCE1.33
ExtroversionTHRILL1.32
Urban LifestyleOPEN1.31
LGBTQ+ IdentityOPEN1.22

Worldwide distribution

Worldwide audience distribution share by country for Albertsons
CountryShare
United States96.1%
China0.6%
Canada0.5%

See Albertsons audiences in other countries

More Supermarket audiences in United States

Frequently asked questions

How many fans does Albertsons have in United States?

Albertsons has an estimated audience of 11,731,705 people in United States, concentrated in California and Texas.

What is the gender split and age of Albertsons fans?

60.4% of Albertsons fans are female, 39.6% are male, with an average age of 42.5 years.

Which brands do Albertsons fans like most?

Albertsons fans show strongest brand affinity for Ralphs (13.1×), Vons (13.95×), and Food Lion (7.67×) over the country average.

Where do Albertsons fans live in United States?

Albertsons fans in United States are most concentrated in California (reach 2,574,528), Texas (reach 1,137,168), and Nevada (reach 700,973). These three regions account for the largest share of the active audience.

What other brands do Albertsons fans also like?

Beyond Albertsons itself, the audience over-indexes on Vons (13.95×), Food Lion (7.67×), King Soopers (12.37×), and Publix (4.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Albertsons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.