Rascasse Audience Intelligence

Physician Audience in United States

A data profile of the people who buy, follow and care about Physician in United States — modelled from more than twelve digital signal sources. Physician has an estimated audience of 48,417,736 people in United States.

#304among Topic in United States#69in Business & Career

The average Physician fan in United States is 41.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Health care, Real property, Dentistry, with strongest over-indexing on Health care (1.51× the country average).

Demographically, the Physician audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Physician fan in United States is more female, around 41.9 years old, with strong Need for Security tendencies and a notable affinity for Health care.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Physician profile in United States.

Audience size
48.4M
in United States
Gender
65.4%♀
34.6% male
Age
41.9
average years
Country rank
#420
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Physician fans

65.4% are female, 34.6% are male, average age 41.9.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for Physician audience in United States
MetricValue
Female65.4%
Male34.6%
Average age41.9
Estimated audience size48,417,736
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Physician audience in United States
Age bracketShare%
16-1917%
20-2915%
30-3917%
40-4922%
50+28%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Physician audience comes from United States.

Worldwide audience distribution share by country for Physician
CountryShare
United States23.6%
Italy6.6%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Physician audience in United States is strongest.

Fig. 05

Top regions by affinity

Physician fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~200K1.76×
02Texas~5.5M1.34×
03North Carolina~2M1.28×
04Georgia~2M1.22×
05California~6M1.16×
06Louisiana~700K1.13×
07Mississippi~500K1.13×
08Florida~3.5M1.11×
09Illinois~2M1.11×
10Arkansas~400K1.11×
11Alabama~700K1.10×
12Oklahoma~600K1.10×
13Missouri~800K1.08×
14Kansas~400K1.06×
15West Virginia~200K1.06×
16Virginia~1M1.05×
17Ohio~1.5M1.03×
18Indiana~900K1.03×
19Hawaii~200K1.03×
20New Jersey~1.5M1.02×
21Arizona~1M1.02×
22Michigan~1.5M1.01×
23Maryland~800K1.01×
24Kentucky~600K1.01×
25South Carolina~700K1.00×
26Nebraska~200K1.00×
27Minnesota~700K0.99×
28South Dakota~100K0.99×
29New York~2.5M0.97×
30Tennessee~900K0.95×
31Idaho~200K0.95×
32Delaware~100K0.95×
33Pennsylvania~1.5M0.94×
34Connecticut~500K0.94×
35New Mexico~200K0.93×
36Washington~900K0.92×
37Oregon~500K0.92×
38Nevada~400K0.91×
39Alaska~90K0.91×
40Rhode Island~100K0.89×
41Colorado~700K0.87×
42Iowa~300K0.85×
43Montana~100K0.85×
44Massachusetts~800K0.84×
45Utah~400K0.84×
46Washington, District of Columbia~100K0.84×
47Wisconsin~600K0.83×
48New Hampshire~200K0.81×
49Vermont~70K0.80×
50Maine~100K0.79×
Fig. 06

Affinity by region

Affinity by region — Physician, United States
0.79×1.00×1.76×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Physician audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Physician audience
#·InterestCategoryAffinity×
01Straight TalkTechnology & Electronics3.54×
02Stop & ShopShopping3.32×
03FlightAwareTravel & Leisure3.18×
04HormoneHealth2.51×
05AlbertsonsShopping2.51×
06BJ's Wholesale ClubShopping2.45×
07Real propertyHome & Garden2.16×
08DentistryBusiness & Career2.15×
09KetoneHealth2.02×
10Preventive healthcareHealth1.98×
11Bath and BodyworksShopping1.88×
12Made in USABusiness & Career1.87×
13GeneticsKids & Family1.74×
14PharmacyBusiness & Career1.66×
15Ace HardwareHome & Garden1.66×
16Diane KeatonMovies & TV1.64×
17High schoolBusiness & Career1.53×
18CookbookFood & Beverages1.52×
19Health careBusiness & Career1.51×
20NostalgiaHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Physician audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Physician audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.33×
Career OrientationPOWER1.31×
Community OrientationOPEN1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Physician audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.89×
Pet OwnershipJOY0.90×
Social Media UsageJOY0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Physician have in United States?

Physician has an estimated audience of 48,417,736 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Physician fans?

65.4% of Physician fans are female, 34.6% are male, with an average age of 41.9 years.

03

Which brands do Physician fans like most?

Physician fans show strongest brand affinity for Health care (1.51×), Real property (2.16×), and Dentistry (2.15×) over the country average.

04

Where do Physician fans live in United States?

Physician fans in United States are most concentrated in California (reach ~6M), Texas (reach ~5.5M), and Florida (reach ~3.5M). These three regions account for the largest share of the active audience.

05

What other brands do Physician fans also like?

Beyond Physician itself, the audience over-indexes on Real property (2.16×), Dentistry (2.15×), Genetics (1.74×), and Straight Talk (3.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Physician audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Physician. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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