Physician Audience in Germany
Physician has an estimated audience of 2,777,194 people in Germany. 62.7% are female, 37.3% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Western Union, Satire, Real property, James Franco.
The average Physician fan in Germany is 38.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Western Union, Satire, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Physician audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Physician fans
| Metric | Value |
|---|---|
| Female | 62.7% |
| Male | 37.3% |
| Average age | 38.5 |
| Estimated audience size | 2,777,194 |
Audience persona
The typical Physician fan in Germany is more female, around 38.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 619,047 | 1.02× |
| Bayern | 526,573 | 1.18× |
| Baden-Württemberg | 420,787 | 1.11× |
| Hessen | 357,148 | 1.69× |
| Niedersachsen | 259,719 | 0.96× |
| Berlin | 220,559 | 1.78× |
| Rheinland-Pfalz | 148,271 | 1.07× |
| Sachsen | 104,352 | 0.77× |
| Schleswig-Holstein | 82,169 | 0.82× |
| Hamburg | 81,720 | 1.3× |
| Brandenburg | 61,259 | 0.71× |
| Sachsen-Anhalt | 43,303 | 0.6× |
| Thüringen | 42,240 | 0.6× |
| Mecklenburg-Vorpommern | 34,076 | 0.64× |
| Bremen | 26,399 | 1.11× |
| Saarland | 21,919 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Western Union | 9.54× | Business & Career |
| Satire | 6.39× | Literature |
| Real property | 6.24× | Home & Garden |
| James Franco | 15.25× | Movies & TV |
| Free University of Berlin | 14.11× | Business & Career |
| Tagesschau | 2.18× | Movies & TV |
| German television comedy | 6.22× | Movies & TV |
| JIRA | 13.33× | Technology & Electronics |
| Jennifer Love Hewitt | 9.9× | Movies & TV |
| University of Regensburg | 15.25× | Business & Career |
| Pets | 1.74× | Pets & Animals |
| University of Bonn | 14.72× | Business & Career |
| Kitchen garden | 13.06× | Home & Garden |
| University of Augsburg | 14.03× | Business & Career |
| General practitioner | 9.79× | Health |
| Ryanair | 2.32× | Travel & Leisure |
| Pillow | 4.07× | Home & Garden |
| Headphones | 4.53× | Technology & Electronics |
| Allgäu | 4.7× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.82 |
| Indulgence | JOY | 1.64 |
| Sports Activity | POWER | 1.62 |
| Sustainability | BALANCE | 1.53 |
| Pet Ownership | JOY | 1.33 |
| LGBTQ+ Identity | OPEN | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 6.6% |
| Brazil | 4.7% |
See Physician audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Physician have in Germany?
Physician has an estimated audience of 2,777,194 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Physician fans?
62.7% of Physician fans are female, 37.3% are male, with an average age of 38.5 years.
Which brands do Physician fans like most?
Physician fans show strongest brand affinity for Jotex (78.71×), Western Union (9.54×), and Satire (6.39×) over the country average.
Where do Physician fans live in Germany?
Physician fans in Germany are most concentrated in Nordrhein-Westfalen (reach 619,047), Bayern (reach 526,573), and Baden-Württemberg (reach 420,787). These three regions account for the largest share of the active audience.
What other brands do Physician fans also like?
Beyond Physician itself, the audience over-indexes on Western Union (9.54×), Satire (6.39×), Real property (6.24×), and James Franco (15.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Physician. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.