A data profile of the people who buy, follow and care about Physician in Spain — modelled from more than twelve digital signal sources. Physician has an estimated audience of 3,424,135 people in Spain.
Physician has an estimated audience of 3,424,135 people in Spain. 66.9% are female, 33.1% are male, average age 42.6. Top brand affinities: IBEX 35, Volunteering, Caixabank, Dentistry, Real property.
Top brand affinities include IBEX 35, Volunteering, Caixabank, with strongest over-indexing on IBEX 35 (2.54× the country average).
Demographically, the Physician audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Community Orientation, Healthy Lifestyle.
The typical Physician fan in Spain is more female, around 42.6 years old, with strong Community Orientation tendencies and a notable affinity for IBEX 35.
The key figures that characterise the Physician profile in Spain.
66.9% are female, 33.1% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 66.9% |
| Male | 33.1% |
| Average age | 42.6 |
| Estimated audience size | 3,424,135 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 26% |
of the worldwide Physician audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 6.6% |
| Brazil | 4.7% |
The strongest cross-interests of the Physician audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Novo Nordisk | Health | 8.34× | ||
| 02 | Doctor of Medicine | Business & Career | 4.51× | ||
| 03 | Arturo Pérez-Reverte | Literature | 4.50× | ||
| 04 | Elsa Pataky | Movies & TV | 3.67× | ||
| 05 | Volunteering | Politics & Society | 3.64× | ||
| 06 | Dentistry | Business & Career | 3.58× | ||
| 07 | Health care provider | Health | 2.89× | ||
| 08 | Real property | Home & Garden | 2.79× | ||
| 09 | Preventive healthcare | Health | 2.71× | ||
| 10 | Lunch | Food & Beverages | 2.57× | ||
| 11 | IBEX 35 | Business & Career | 2.54× | ||
| 12 | Travel website | Travel & Leisure | 2.51× | ||
| 13 | Caixabank | Business & Career | 2.38× | ||
| 14 | Julio Iglesias | Music & Radio | 2.04× | ||
| 15 | Wikipedia | Internet & Social Media | 2.01× | ||
| 16 | Aldi | Shopping | 1.88× | ||
| 17 | Banco Sabadell | Business & Career | 1.69× | ||
| 18 | Medicine | Business & Career | 1.68× | ||
| 19 | Bankinter | Business & Career | 1.64× | ||
| 20 | Health care | Business & Career | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.81× | |
| Healthy Lifestyle | BALANCE | 1.45× | |
| Travelling | THRILL | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.83× | |
| Indulgence | JOY | 0.88× | |
| Price Sensitivity | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Physician. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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