Kathy Bates Audience in United States

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Kathy Bates has an estimated audience of 3,653,182 people in United States. 70.6% are female, 29.4% are male, average age 41.9. Top regions: California, Texas, Florida. Top brand affinities: Home equity, Khādī, Dog breed, Hobe Sound, Florida, Elsword.

The average Kathy Bates fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home equity, Khādī, Dog breed, with strongest over-indexing on Home equity (10.71× the country average). Demographically, the Kathy Bates audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Kathy Bates fans

Demographic split for Kathy Bates audience in United States
MetricValue
Female70.6%
Male29.4%
Average age41.9
Estimated audience size3,653,182

Audience persona

The typical Kathy Bates fan in United States is more female, around 41.9 years old, with strong Extroversion tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Kathy Bates in United States
RegionReachAffinity
California316,4070.79×
Texas296,1380.94×
Florida230,2350.93×
New York173,0650.85×
Ohio137,2321.22×
Pennsylvania129,0011.05×
Illinois119,7880.98×
North Carolina113,9531.04×
Georgia107,5800.96×
Michigan102,4851.07×
Tennessee93,0111.27×
Virginia82,7810.93×
Indiana81,0311.21×
Washington76,8411.05×
New Jersey74,6710.8×
Missouri74,5921.27×
Arizona67,4890.9×
Massachusetts66,6740.93×
South Carolina59,8571.09×
Colorado59,2131.03×
Wisconsin59,0461.07×
Maryland55,8660.89×
Kentucky55,6571.22×
Minnesota54,9761.05×
Alabama50,8151×
Oklahoma49,7001.23×
Oregon47,0761.12×
Louisiana45,7450.97×
Arkansas36,3001.21×
Connecticut35,6820.97×
Iowa33,4891.11×
Kansas32,4041.13×
Utah30,9050.94×
Mississippi30,6281.02×
Nevada29,9440.85×
Idaho20,5321.12×
West Virginia18,7731.1×
New Mexico18,2220.99×
Nebraska17,8920.98×
Maine15,3941.18×
New Hampshire14,8401.03×
Hawaii11,0130.7×
Rhode Island10,6420.92×
Montana10,1051×
Delaware9,2800.92×
South Dakota7,7780.92×
Washington, District of Columbia6,7540.62×
North Dakota6,3170.84×
Vermont6,0920.95×
Alaska5,6440.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kathy Bates audience
BrandAffinityCategory
Home equity10.71×Home & Garden
Khādī24.68×Home & Garden
Dog breed1.8×Pets & Animals
Hobe Sound, Florida39.1×Travel & Leisure
Elsword21×Games
Google Photos3.04×Technology & Electronics
Jingoism2.34×Politics & Society
Takers9.89×Movies & TV
Kazuo Ishiguro17.95×Literature
Home staging4.29×Home & Garden
County Roscommon71.14×Travel & Leisure
Morphine (band)5.59×Music & Radio
Hocus Pocus3.23×Movies & TV
Panama2.48×Travel & Leisure
Kidney Disease Awareness12.3×Health
Unique Gifts1.53×Shopping
Hirokazu Koreeda24.36×Movies & TV
Mortgage insurance2.75×Business & Career
Justice1.7×Politics & Society
Steampunk2.89×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kathy Bates audience
TraitClusterScore
ExtroversionTHRILL1.48
Luxury OrientationPREMIUM1.43
Community OrientationOPEN1.42
MindfulnessBALANCE1.36
IndulgenceJOY1.34
SpiritualityBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Kathy Bates
CountryShare
United States45.7%
United Kingdom5.9%
Canada5.2%

See Kathy Bates audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Kathy Bates have in United States?

Kathy Bates has an estimated audience of 3,653,182 people in United States, concentrated in California and Texas.

What is the gender split and age of Kathy Bates fans?

70.6% of Kathy Bates fans are female, 29.4% are male, with an average age of 41.9 years.

Which brands do Kathy Bates fans like most?

Kathy Bates fans show strongest brand affinity for Home equity (10.71×), Khādī (24.68×), and Dog breed (1.8×) over the country average.

Where do Kathy Bates fans live in United States?

Kathy Bates fans in United States are most concentrated in California (reach 316,407), Texas (reach 296,138), and Florida (reach 230,235). These three regions account for the largest share of the active audience.

What other brands do Kathy Bates fans also like?

Beyond Kathy Bates itself, the audience over-indexes on Khādī (24.68×), Dog breed (1.8×), Hobe Sound, Florida (39.1×), and Elsword (21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kathy Bates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.