Rascasse Audience Intelligence

Kelis Audience in United States

A data profile of the people who buy, follow and care about Kelis in United States — modelled from more than twelve digital signal sources. Kelis has an estimated audience of 553,193 people in United States.

#761among Singer-songwriter in United States#8292among Person in United States#4791in Music & Radio

The average Kelis fan in United States is 37.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Thandie Newton, Sundar Pichai, Wayne Rooney, with strongest over-indexing on Thandie Newton (129.06× the country average).

Demographically, the Kelis audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Mindfulness, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kelis fan in United States is more female, around 37.9 years old, with strong Mindfulness tendencies and a notable affinity for Thandie Newton.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kelis profile in United States.

Audience size
553K
in United States
Gender
59.8%♀
40.2% male
Age
37.9
average years
Country rank
#34526
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kelis fans

59.8% are female, 40.2% are male, average age 37.9.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Kelis audience in United States
MetricValue
Female59.8%
Male40.2%
Average age37.9
Estimated audience size553,193
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Kelis audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3926%
40-4922%
50+12%
Fig. 04

Worldwide distribution

58.0%

of the worldwide Kelis audience comes from United States.

Worldwide audience distribution share by country for Kelis
CountryShare
United States58.0%
United Kingdom10.8%
Germany4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kelis audience in United States is strongest.

Fig. 05

Top regions by affinity

Kelis fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~20K2.16×
02Georgia~40K2.08×
03Washington, District of Columbia~3K1.83×
04Louisiana~10K1.57×
05New York~50K1.56×
06Mississippi~7K1.52×
07North Carolina~30K1.51×
08South Carolina~10K1.49×
09Delaware~2K1.45×
10Alabama~10K1.41×
11Virginia~20K1.38×
12New Jersey~20K1.37×
13Pennsylvania~20K1.26×
14Connecticut~7K1.22×
15Ohio~20K1.19×
16Illinois~20K1.18×
17Michigan~20K1.18×
18Missouri~10K1.16×
19Florida~40K1.13×
20Tennessee~10K1.13×
21Nevada~6K1.10×
22Texas~50K1.08×
23Arkansas~5K1.01×
24Rhode Island~2K0.97×
25Indiana~10K0.96×
26California~60K0.95×
27Massachusetts~10K0.91×
28Kentucky~6K0.89×
29Oklahoma~6K0.89×
30Alaska<1K0.81×
31Arizona~9K0.80×
32Washington~9K0.79×
33Wisconsin~7K0.78×
34Vermont<1K0.78×
35Kansas~3K0.77×
36West Virginia~2K0.77×
37Hawaii~2K0.77×
38North Dakota<1K0.76×
39Minnesota~6K0.75×
40Colorado~7K0.74×
41South Dakota<1K0.74×
42Nebraska~2K0.73×
43New Mexico~2K0.73×
44Oregon~5K0.72×
45Montana~1K0.72×
46New Hampshire~2K0.71×
47Maine~1K0.71×
48Iowa~3K0.65×
49Idaho~2K0.63×
50Utah~3K0.54×
Fig. 06

Affinity by region

Affinity by region — Kelis, United States
0.54×1.00×2.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kelis audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kelis audience
#·InterestCategoryAffinity×
01Sundar PichaiBusiness & Career148.28×
02Thandie NewtonMovies & TV129.06×
03Wayne RooneySports85.68×
04ITV (TV channel)Movies & TV70.65×
05Audi A1Cars & Mobility63.00×
06Master PMusic & Radio45.15×
07Faith EvansMusic & Radio38.10×
08Michael RapaportMovies & TV31.89×
09Avast!Technology & Electronics27.76×
10Don CheadleMovies & TV25.80×
11Rosario DawsonMovies & TV25.54×
12Taye DiggsMovies & TV25.29×
13Roc NationMusic & Radio24.48×
14Langston HughesLiterature22.11×
15Chaka KhanMusic & Radio20.51×
16Christina MilianMusic & Radio19.61×
17Magic JohnsonSports19.31×
18Nia LongMovies & TV17.66×
19Laurence FishburneMovies & TV16.75×
20Meagan GoodMovies & TV14.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kelis audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kelis audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.99×
IndulgenceJOY1.65×
Convenience OrientationPREMIUM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kelis audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
TraditionCONSERVATISM0.85×
CreativityOPEN0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kelis have in United States?

Kelis has an estimated audience of 553,193 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kelis fans?

59.8% of Kelis fans are female, 40.2% are male, with an average age of 37.9 years.

03

Which brands do Kelis fans like most?

Kelis fans show strongest brand affinity for Thandie Newton (129.06×), Sundar Pichai (148.28×), and Wayne Rooney (85.68×) over the country average.

04

Where do Kelis fans live in United States?

Kelis fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Kelis fans also like?

Beyond Kelis itself, the audience over-indexes on Sundar Pichai (148.28×), Wayne Rooney (85.68×), Michael Rapaport (31.89×), and Master P (45.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Kelis audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kelis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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