Kelis Audience in United States

Kelis logo

Kelis has an estimated audience of 571,122 people in United States. 59.8% are female, 40.2% are male, average age 37.9. Top regions: California, Texas, New York. Top brand affinities: Thandie Newton, Sundar Pichai, Venus Williams, Wayne Rooney, Autism Awareness.

The average Kelis fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Thandie Newton, Sundar Pichai, Venus Williams, with strongest over-indexing on Thandie Newton (118.56× the country average). Demographically, the Kelis audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Mindfulness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Kelis fans

Demographic split for Kelis audience in United States
MetricValue
Female59.8%
Male40.2%
Average age37.9
Estimated audience size571,122

Audience persona

The typical Kelis fan in United States is more female, around 37.9 years old, with strong Mindfulness tendencies and a notable affinity for Thandie Newton.

Top regions in United States

Top regions ranked by reach for Kelis in United States
RegionReachAffinity
California59,9600.95×
Texas54,1971.1×
New York49,7351.56×
Florida43,8031.13×
Georgia38,1852.17×
North Carolina26,2531.53×
Pennsylvania23,8221.24×
Illinois23,8051.25×
Ohio22,2771.27×
Maryland21,0582.14×
New Jersey20,1581.39×
Virginia19,9891.44×
Michigan18,1621.22×
Tennessee13,2711.16×
South Carolina12,4361.45×
Missouri11,8691.29×
Louisiana11,6741.59×
Alabama11,3071.42×
Indiana10,1790.98×
Massachusetts10,0300.89×
Washington9,1200.8×
Arizona8,8770.76×
Mississippi7,1881.53×
Connecticut6,7231.17×
Colorado6,6960.74×
Wisconsin6,3510.74×
Kentucky6,3160.88×
Minnesota6,0680.74×
Nevada6,0521.1×
Oklahoma5,4230.86×
Arkansas4,689
Oregon4,4810.68×
Kansas3,3420.74×
Washington, District of Columbia3,2431.89×
Iowa2,8000.6×
Delaware2,2551.43×
Utah2,0440.4×
Nebraska1,8460.64×
West Virginia1,7680.66×
New Mexico1,6610.58×
Rhode Island1,6460.91×
Hawaii1,5590.64×
New Hampshire1,1970.53×
Idaho1,1770.41×
Maine1,1110.54×
Alaska6970.57×
Montana6910.44×
South Dakota6240.47×
Vermont5360.53×
North Dakota5040.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kelis audience
BrandAffinityCategory
Thandie Newton118.56×Movies & TV
Sundar Pichai181.75×Business & Career
Venus Williams36.39×Sports
Wayne Rooney79.94×Sports
Autism Awareness19.03×Health
Aaliyah34.6×Music & Radio
Diabetes mellitus awareness12.48×Health
Simone Biles23.24×Sports
Taye Diggs35.21×Movies & TV
Master P41.34×Music & Radio
Microblogging12.67×Technology & Electronics
Faith Evans38.41×Music & Radio
Singer-songwriter5.51×Music & Radio
Kia Sportage28.3×Cars & Mobility
Audi A161.16×Cars & Mobility
Michael Rapaport20.49×Movies & TV
Michael Vick28.94×Sports
Langston Hughes28.41×Literature
Shaggy (musician)115.19×Music & Radio
Income tax13.19×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kelis audience
TraitClusterScore
MindfulnessBALANCE3.25
IndulgenceJOY1.56
Design AffinityPREMIUM1.44
Healthy LifestyleBALANCE1.42
Urban LifestyleOPEN1.41
ExtroversionTHRILL1.36

Worldwide distribution

Worldwide audience distribution share by country for Kelis
CountryShare
United States58.8%
United Kingdom10.9%
Germany4.7%

See Kelis audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Kelis have in United States?

Kelis has an estimated audience of 571,122 people in United States, concentrated in California and Texas.

What is the gender split and age of Kelis fans?

59.8% of Kelis fans are female, 40.2% are male, with an average age of 37.9 years.

Which brands do Kelis fans like most?

Kelis fans show strongest brand affinity for Thandie Newton (118.56×), Sundar Pichai (181.75×), and Venus Williams (36.39×) over the country average.

Where do Kelis fans live in United States?

Kelis fans in United States are most concentrated in California (reach 59,960), Texas (reach 54,197), and New York (reach 49,735). These three regions account for the largest share of the active audience.

What other brands do Kelis fans also like?

Beyond Kelis itself, the audience over-indexes on Sundar Pichai (181.75×), Venus Williams (36.39×), Wayne Rooney (79.94×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kelis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.