Rascasse Audience Intelligence

Wayne Rooney Audience in United States

A data profile of the people who buy, follow and care about Wayne Rooney in United States — modelled from more than twelve digital signal sources. Wayne Rooney has an estimated audience of 851,646 people in United States.

#190among Soccer in United States#6034among Person in United States#2443in Sports

The average Wayne Rooney fan in United States is 35.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Sundar Pichai, Fred (footballer), French hip hop, with strongest over-indexing on Sundar Pichai (170.41× the country average).

Demographically, the Wayne Rooney audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wayne Rooney fan in United States is more male, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Sundar Pichai.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wayne Rooney profile in United States.

Audience size
852K
in United States
Gender
36.2%♀
63.8% male
Age
35.6
average years
Country rank
#26351
Person in United States
Fig. 01

Search interest · 12-month trend

+49%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wayne Rooney fans

36.2% are female, 63.8% are male, average age 35.6.

Fig. 02

Gender split

36.2%
Female
63.8%
Male
Demographic split for Wayne Rooney audience in United States
MetricValue
Female36.2%
Male63.8%
Average age35.6
Estimated audience size851,646
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Wayne Rooney audience in United States
Age bracketShare%
16-1935%
20-2917%
30-3914%
40-4915%
50+19%
Fig. 04

Worldwide distribution

13.3%

of the worldwide Wayne Rooney audience comes from United States.

Worldwide audience distribution share by country for Wayne Rooney
CountryShare
United Kingdom26.4%
United States13.3%
Germany3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wayne Rooney audience in United States is strongest.

Fig. 05

Top regions by affinity

Wayne Rooney fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K2.20×
02New York~70K1.64×
03Massachusetts~20K1.58×
04New Jersey~30K1.57×
05Maryland~20K1.47×
06California~100K1.43×
07Connecticut~10K1.42×
08Virginia~30K1.40×
09Illinois~30K1.30×
10Washington~20K1.26×
11Florida~60K1.20×
12Texas~80K1.19×
13Rhode Island~3K1.17×
14Georgia~30K1.08×
15Oregon~10K1.07×
16Vermont~1K1.07×
17New Hampshire~3K1.04×
18Maine~3K1.04×
19Pennsylvania~30K1.03×
20North Carolina~20K1.02×
21Colorado~10K1.02×
22Kentucky~10K1.01×
23Nevada~8K1.01×
24Minnesota~10K1.00×
25Utah~7K1.00×
26Delaware~2K0.99×
27Arizona~20K0.94×
28Ohio~20K0.90×
29Michigan~20K0.89×
30Indiana~10K0.89×
31Kansas~6K0.89×
32Missouri~10K0.88×
33Tennessee~10K0.85×
34Nebraska~3K0.85×
35South Carolina~10K0.84×
36Wisconsin~10K0.83×
37Iowa~5K0.82×
38Oklahoma~7K0.81×
39Alaska~1K0.80×
40Hawaii~3K0.79×
41Idaho~3K0.77×
42Montana~2K0.76×
43North Dakota~1K0.76×
44South Dakota~1K0.74×
45New Mexico~3K0.73×
46West Virginia~3K0.71×
47Alabama~8K0.70×
48Louisiana~7K0.70×
49Arkansas~5K0.70×
50Mississippi~4K0.61×
Fig. 06

Affinity by region

Affinity by region — Wayne Rooney, United States
0.61×1.00×2.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wayne Rooney audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wayne Rooney audience
#·InterestCategoryAffinity×
01Paul ScholesSports216.73×
02Ryan GiggsSports203.25×
03Jesse LingardSports183.39×
04Eric CantonaSports181.29×
05Ian WrightSports179.68×
06NaniSports179.33×
07Gary NevilleSports175.73×
08Sundar PichaiBusiness & Career170.41×
09Alex FergusonSports155.59×
10Bologna F.C. 1909Sports155.31×
11Fred (footballer)Sports113.27×
12Atalanta B.C.Sports97.80×
13Real BetisSports87.75×
14Sergio RamosSports66.89×
15Crystal Palace F.C.Sports64.10×
16Aston Villa F.C.Sports53.97×
17Atlético MadridSports47.21×
18David BeckhamSports44.32×
19French hip hopMusic & Radio32.89×
20FIFA World Cup 2026Sports5.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wayne Rooney audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wayne Rooney audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE6.10×
ExtroversionTHRILL2.28×
Price SensitivityPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wayne Rooney audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.88×
Community OrientationOPEN1.01×
Healthy LifestyleBALANCE1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wayne Rooney have in United States?

Wayne Rooney has an estimated audience of 851,646 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wayne Rooney fans?

36.2% of Wayne Rooney fans are female, 63.8% are male, with an average age of 35.6 years.

03

Which brands do Wayne Rooney fans like most?

Wayne Rooney fans show strongest brand affinity for Sundar Pichai (170.41×), Fred (footballer) (113.27×), and French hip hop (32.89×) over the country average.

04

Where do Wayne Rooney fans live in United States?

Wayne Rooney fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Wayne Rooney fans also like?

Beyond Wayne Rooney itself, the audience over-indexes on Fred (footballer) (113.27×), French hip hop (32.89×), Eric Cantona (181.29×), and Nani (179.33×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Wayne Rooney. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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