Rascasse Audience Intelligence

Atalanta B.C. Audience in United States

A data profile of the people who buy, follow and care about Atalanta B.C. in United States — modelled from more than twelve digital signal sources. Atalanta B.C. has an estimated audience of 517,873 people in United States.

#328among Soccer in United States#568among Team in United States#3490in Sports

The average Atalanta B.C. fan in United States is 31.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Ademola Lookman, Amad Diallo, Alessandro Bastoni, with strongest over-indexing on Ademola Lookman (1210.48× the country average).

Demographically, the Atalanta B.C. audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Need for Security, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Atalanta B.C. fan in United States is more male, around 31.9 years old, with strong Need for Security tendencies and a notable affinity for Ademola Lookman.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Atalanta B.C. profile in United States.

Audience size
518K
in United States
Gender
24.4%♀
75.6% male
Age
31.9
average years
Country rank
#35882
Team in United States
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Atalanta B.C. fans

24.4% are female, 75.6% are male, average age 31.9.

Fig. 02

Gender split

24.4%
Female
75.6%
Male
Demographic split for Atalanta B.C. audience in United States
MetricValue
Female24.4%
Male75.6%
Average age31.9
Estimated audience size517,873
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Atalanta B.C. audience in United States
Age bracketShare%
16-1944%
20-2920%
30-3913%
40-4910%
50+13%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Atalanta B.C. audience comes from United States.

Worldwide audience distribution share by country for Atalanta B.C.
CountryShare
Italy15.2%
India8.8%
United States4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Atalanta B.C. audience in United States is strongest.

Fig. 05

Top regions by affinity

Atalanta B.C. fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K2.42×
02Florida~70K2.23×
03New York~60K2.15×
04Maryland~20K2.03×
05Massachusetts~20K1.80×
06Washington, District of Columbia~2K1.70×
07Connecticut~8K1.63×
08Virginia~20K1.52×
09California~80K1.49×
10Nevada~7K1.39×
11Rhode Island~2K1.32×
12Illinois~20K1.30×
13Indiana~10K1.30×
14Texas~50K1.20×
15Delaware~2K1.17×
16Georgia~20K1.15×
17North Carolina~20K1.13×
18Washington~10K1.04×
19Pennsylvania~20K1.03×
20Arizona~10K1.03×
21Iowa~4K1.02×
22Colorado~7K0.96×
23Ohio~10K0.94×
24Oregon~5K0.92×
25Nebraska~2K0.91×
26Kentucky~5K0.89×
27Minnesota~6K0.87×
28Kansas~3K0.87×
29Utah~4K0.84×
30Vermont<1K0.83×
31Tennessee~8K0.81×
32Maine~1K0.78×
33Michigan~10K0.77×
34North Dakota<1K0.77×
35New Hampshire~1K0.74×
36Missouri~6K0.72×
37South Dakota<1K0.72×
38Louisiana~4K0.70×
39Alaska<1K0.70×
40Wisconsin~5K0.67×
41South Carolina~5K0.67×
42Arkansas~3K0.67×
43New Mexico~2K0.66×
44Idaho~2K0.66×
45Oklahoma~3K0.63×
46Montana<1K0.63×
47West Virginia~1K0.60×
48Hawaii~1K0.60×
49Alabama~4K0.58×
50Mississippi~2K0.57×
Fig. 06

Affinity by region

Affinity by region — Atalanta B.C., United States
0.57×1.00×2.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Atalanta B.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Atalanta B.C. audience
#·InterestCategoryAffinity×
01Ademola LookmanSports1210.48×
02Alessandro BastoniSports610.33×
03Amad DialloSports610.15×
04Bristol City F.C.Sports273.70×
05Bologna F.C. 1909Sports237.85×
06La BomboneraSports211.54×
07CharlysSports192.86×
08Robert LewandowskiSports180.09×
09S.S. LazioSports173.08×
10Italy national football teamSports120.31×
11Southampton F.C.Sports107.45×
12Kevin De BruyneSports98.46×
132. BundesligaSports90.03×
14Luka ModrićSports82.05×
15Zinedine ZidaneSports68.71×
16UEFA Nations LeagueSports59.81×
17Ligue 1Sports50.00×
18Paris Saint-GermainSports36.25×
19JingoismPolitics & Society20.00×
20FIFA World Cup 2026Sports8.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Atalanta B.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Atalanta B.C. audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.37×
Urban LifestyleOPEN1.83×
TraditionCONSERVATISM1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Atalanta B.C. audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL1.01×
Pet OwnershipJOY1.08×
PatriotismCONSERVATISM1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Atalanta B.C. have in United States?

Atalanta B.C. has an estimated audience of 517,873 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Atalanta B.C. fans?

24.4% of Atalanta B.C. fans are female, 75.6% are male, with an average age of 31.9 years.

03

Which brands do Atalanta B.C. fans like most?

Atalanta B.C. fans show strongest brand affinity for Ademola Lookman (1210.48×), Amad Diallo (610.15×), and Alessandro Bastoni (610.33×) over the country average.

04

Where do Atalanta B.C. fans live in United States?

Atalanta B.C. fans in United States are most concentrated in California (reach ~80K), Florida (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Atalanta B.C. fans also like?

Beyond Atalanta B.C. itself, the audience over-indexes on Amad Diallo (610.15×), Alessandro Bastoni (610.33×), Robert Lewandowski (180.09×), and Bristol City F.C. (273.7×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Atalanta B.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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