Chaka Khan Audience in United States

Chaka Khan logo

Chaka Khan has an estimated audience of 1,870,301 people in United States. 60.6% are female, 39.4% are male, average age 45.3. Top regions: California, Texas, Florida. Top brand affinities: War (band), Thandie Newton, Barry White, Diddy, Al Green.

The average Chaka Khan fan in United States is 45.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include War (band), Thandie Newton, Barry White, with strongest over-indexing on War (band) (67.45× the country average). Demographically, the Chaka Khan audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Soul

Demographics of Chaka Khan fans

Demographic split for Chaka Khan audience in United States
MetricValue
Female60.6%
Male39.4%
Average age45.3
Estimated audience size1,870,301

Audience persona

The typical Chaka Khan fan in United States is more female, around 45.3 years old, with strong Luxury Orientation tendencies and a notable affinity for War (band).

Top regions in United States

Top regions ranked by reach for Chaka Khan in United States
RegionReachAffinity
California241,4891.17×
Texas171,9011.07×
Florida136,7661.08×
New York131,3731.26×
Georgia111,4431.93×
Illinois83,7931.34×
North Carolina80,5531.43×
Pennsylvania73,1851.16×
Maryland64,8182.02×
Ohio62,6891.09×
Michigan61,3641.25×
Virginia57,9871.27×
New Jersey56,0161.18×
Indiana45,7891.34×
Tennessee44,8501.2×
Louisiana41,5151.72×
South Carolina39,1621.39×
Alabama35,8841.37×
Missouri34,7641.15×
Massachusetts33,0040.9×
Arizona31,8240.83×
Washington31,6580.84×
Mississippi23,1611.5×
Wisconsin22,6780.81×
Colorado22,1990.75×
Kentucky20,5000.87×
Connecticut18,8541.01×
Minnesota18,8500.7×
Nevada18,4291.02×
Oklahoma17,3850.84×
Oregon16,8170.78×
Arkansas15,2920.99×
Kansas11,9100.81×
Iowa11,6290.75×
Washington, District of Columbia10,1991.81×
Utah8,0460.48×
Hawaii7,4080.92×
New Mexico6,8010.73×
Delaware6,7681.31×
Nebraska5,8500.62×
West Virginia5,4300.62×
Rhode Island5,1600.87×
New Hampshire4,9910.68×
Maine4,7800.71×
Idaho4,4920.48×
Montana2,4480.47×
Alaska2,2130.55×
Vermont2,1670.66×
South Dakota1,7730.41×
North Dakota1,7390.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chaka Khan audience
BrandAffinityCategory
War (band)67.45×Music & Radio
Thandie Newton44.78×Movies & TV
Barry White59.48×Music & Radio
Diddy13.59×Music & Radio
Al Green34.34×Music & Radio
Saturday Night Fever (musical)40.49×Music & Radio
Tiffany19.1×Music & Radio
Shalamar101.65×Music & Radio
Commodores48.16×Music & Radio
Smokey Robinson27.5×Music & Radio
Patti LaBelle27.6×Music & Radio
Earth, Wind & Fire27.52×Music & Radio
Paula Abdul30.29×Music & Radio
Kool & the Gang43.17×Music & Radio
Taylor Dayne39.37×Music & Radio
Gladys Knight26.54×Music & Radio
Laila Ali25.09×Movies & TV
Zapp (band)63.63×Music & Radio
Maxwell (musician)23.42×Music & Radio
Chicano rap7.12×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chaka Khan audience
TraitClusterScore
Luxury OrientationPREMIUM3.32
Risk AppetiteTHRILL1.78
Community OrientationOPEN1.59
Urban LifestyleOPEN1.37
MindfulnessBALANCE1.31
Career OrientationPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Chaka Khan
CountryShare
United States54.3%
United Kingdom13.3%
Germany3.9%

See Chaka Khan audiences in other countries

More Soul audiences in United States

Frequently asked questions

How many fans does Chaka Khan have in United States?

Chaka Khan has an estimated audience of 1,870,301 people in United States, concentrated in California and Texas.

What is the gender split and age of Chaka Khan fans?

60.6% of Chaka Khan fans are female, 39.4% are male, with an average age of 45.3 years.

Which brands do Chaka Khan fans like most?

Chaka Khan fans show strongest brand affinity for War (band) (67.45×), Thandie Newton (44.78×), and Barry White (59.48×) over the country average.

Where do Chaka Khan fans live in United States?

Chaka Khan fans in United States are most concentrated in California (reach 241,489), Texas (reach 171,901), and Florida (reach 136,766). These three regions account for the largest share of the active audience.

What other brands do Chaka Khan fans also like?

Beyond Chaka Khan itself, the audience over-indexes on Thandie Newton (44.78×), Barry White (59.48×), Diddy (13.59×), and Al Green (34.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chaka Khan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.