Rascasse Audience Intelligence

Smokey Robinson Audience in United States

A data profile of the people who buy, follow and care about Smokey Robinson in United States — modelled from more than twelve digital signal sources. Smokey Robinson has an estimated audience of 1,470,757 people in United States.

#299among Singer-songwriter in United States#3635among Person in United States#2168in Music & Radio

The average Smokey Robinson fan in United States is 43.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include War (band), Sara Ramirez, Tiffany, with strongest over-indexing on War (band) (24.34× the country average).

Demographically, the Smokey Robinson audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Spirituality, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Smokey Robinson fan in United States is more female, around 43.4 years old, with strong Spirituality tendencies and a notable affinity for War (band).

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smokey Robinson profile in United States.

Audience size
1.5M
in United States
Gender
58.9%♀
41.1% male
Age
43.4
average years
Country rank
#18030
Person in United States
Fig. 01

Search interest · 12-month trend

-70%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smokey Robinson fans

58.9% are female, 41.1% are male, average age 43.4.

Fig. 02

Gender split

58.9%
Female
41.1%
Male
Demographic split for Smokey Robinson audience in United States
MetricValue
Female58.9%
Male41.1%
Average age43.4
Estimated audience size1,470,757
Fig. 03

Age distribution

Ø 43.4
average years
Age distribution of the Smokey Robinson audience in United States
Age bracketShare%
16-1918%
20-2911%
30-3914%
40-4922%
50+35%
Fig. 04

Worldwide distribution

66.2%

of the worldwide Smokey Robinson audience comes from United States.

Worldwide audience distribution share by country for Smokey Robinson
CountryShare
United States66.2%
United Kingdom9.3%
Canada3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smokey Robinson audience in United States is strongest.

Fig. 05

Top regions by affinity

Smokey Robinson fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~20K2.04×
02Mississippi~40K1.93×
03Louisiana~50K1.60×
04Maryland~60K1.59×
05Alabama~50K1.53×
06Georgia~100K1.43×
07Michigan~80K1.40×
08Washington, District of Columbia~9K1.36×
09Delaware~9K1.36×
10South Carolina~50K1.35×
11North Carolina~90K1.28×
12Illinois~90K1.24×
13Pennsylvania~90K1.22×
14Tennessee~50K1.20×
15Nevada~30K1.19×
16Virginia~60K1.17×
17Rhode Island~8K1.13×
18Ohio~80K1.12×
19Missouri~40K1.11×
20New Mexico~10K1.08×
21Arkansas~20K1.06×
22California~300K1.05×
23New Jersey~60K1.05×
24Indiana~40K1.04×
25Arizona~50K1.03×
26Connecticut~20K0.97×
27New York~100K0.94×
28Florida~100K0.93×
29Oklahoma~20K0.91×
30Texas~200K0.88×
31Kentucky~20K0.87×
32Wisconsin~30K0.86×
33Massachusetts~40K0.83×
34West Virginia~9K0.83×
35Kansas~10K0.79×
36Iowa~10K0.77×
37Oregon~20K0.76×
38Washington~30K0.74×
39Minnesota~20K0.74×
40New Hampshire~7K0.74×
41Hawaii~7K0.73×
42Maine~6K0.73×
43Vermont~3K0.72×
44Colorado~30K0.71×
45South Dakota~4K0.68×
46Alaska~3K0.68×
47North Dakota~3K0.66×
48Montana~4K0.64×
49Idaho~7K0.62×
50Utah~10K0.52×
Fig. 06

Affinity by region

Affinity by region — Smokey Robinson, United States
0.52×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smokey Robinson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smokey Robinson audience
#·InterestCategoryAffinity×
01Offspring (TV series)Movies & TV38.61×
02Sara RamirezMovies & TV34.39×
03Teddy BridgewaterSports33.44×
04Kool & the GangMusic & Radio33.01×
05Waiting to ExhaleMovies & TV32.95×
06Matt CzuchryMusic & Radio29.43×
07AcrimonyMovies & TV27.44×
08War (band)Music & Radio24.34×
09Chaka KhanMusic & Radio23.64×
10Loretta DevineMovies & TV23.03×
11PenetrationMusic & Radio22.35×
12Thandie NewtonMovies & TV21.62×
13Faith EvansMusic & Radio21.05×
14MacKenzie-ChildsHome & Garden19.66×
15White ChicksMovies & TV17.40×
16Al GreenMusic & Radio16.90×
17Joe (singer)Music & Radio16.68×
18TiffanyMusic & Radio12.29×
19DiddyMusic & Radio6.39×
20Michael JacksonMusic & Radio3.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smokey Robinson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smokey Robinson audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.66×
Pet OwnershipJOY1.45×
Luxury OrientationPREMIUM1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smokey Robinson audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.82×
CreativityOPEN0.85×
IndividualismJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smokey Robinson have in United States?

Smokey Robinson has an estimated audience of 1,470,757 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Smokey Robinson fans?

58.9% of Smokey Robinson fans are female, 41.1% are male, with an average age of 43.4 years.

03

Which brands do Smokey Robinson fans like most?

Smokey Robinson fans show strongest brand affinity for War (band) (24.34×), Sara Ramirez (34.39×), and Tiffany (12.29×) over the country average.

04

Where do Smokey Robinson fans live in United States?

Smokey Robinson fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Smokey Robinson fans also like?

Beyond Smokey Robinson itself, the audience over-indexes on Sara Ramirez (34.39×), Tiffany (12.29×), Thandie Newton (21.62×), and White Chicks (17.4×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Smokey Robinson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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