Lana Parrilla Audience in United States

Lana Parrilla logo

Lana Parrilla has an estimated audience of 1,219,927 people in United States. 62.9% are female, 37.1% are male, average age 33.6. Top regions: California, Texas, Florida. Top brand affinities: Crafts4Kids, Jab Tak Hai Jaan, La Jolla, Goop, Elsword.

The average Lana Parrilla fan in United States is 33.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Crafts4Kids, Jab Tak Hai Jaan, La Jolla, with strongest over-indexing on Crafts4Kids (66.05× the country average). Demographically, the Lana Parrilla audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Extroversion, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lana Parrilla fans

Demographic split for Lana Parrilla audience in United States
MetricValue
Female62.9%
Male37.1%
Average age33.6
Estimated audience size1,219,927

Audience persona

The typical Lana Parrilla fan in United States is more female, around 33.6 years old, with strong Extroversion tendencies and a notable affinity for Crafts4Kids.

Top regions in United States

Top regions ranked by reach for Lana Parrilla in United States
RegionReachAffinity
California137,9161.03×
Texas111,1941.06×
Florida91,4041.11×
New York61,3370.9×
Pennsylvania40,5320.99×
Ohio40,3091.07×
North Carolina39,4331.07×
Illinois37,7400.93×
Georgia37,5651×
Michigan32,7001.03×
Virginia28,8130.97×
New Jersey28,5990.92×
Arizona28,5571.15×
Tennessee27,7611.13×
Washington26,9261.1×
Indiana22,6031.01×
Massachusetts22,2300.92×
Missouri20,5901.05×
Colorado19,9611.04×
South Carolina19,1791.04×
Maryland18,4230.88×
Oklahoma17,3601.28×
Alabama17,0471×
Wisconsin16,8270.92×
Kentucky16,7081.09×
Utah15,2891.4×
Minnesota15,0350.86×
Louisiana14,9220.95×
Oregon14,8271.06×
Connecticut12,0010.98×
Nevada11,5500.98×
Arkansas11,0911.1×
Kansas10,2581.07×
Mississippi9,9020.99×
Iowa9,5690.95×
Idaho8,4771.39×
New Mexico6,8041.11×
West Virginia5,5230.97×
Nebraska5,4820.9×
New Hampshire4,8901.02×
Hawaii4,7540.91×
Maine4,2570.97×
Rhode Island3,8540.99×
Montana3,6451.08×
Delaware3,0030.89×
South Dakota2,4330.86×
Alaska2,2360.86×
North Dakota2,0550.82×
Washington, District of Columbia1,8570.51×
Wyoming1,7440.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lana Parrilla audience
BrandAffinityCategory
Crafts4Kids66.05×Kids & Family
Jab Tak Hai Jaan115.76×Movies & TV
La Jolla20×Travel & Leisure
Goop10.26×Internet & Social Media
Elsword31.17×Games
Nationality3.75×Politics & Society
Dog breed1.64×Pets & Animals
Parral, Chihuahua17.05×Travel & Leisure
Historic site4.82×Arts & Culture
JDSU3.22×Business & Career
Wok6.8×Food & Beverages
Whataburger1.52×Food & Beverages
Bank account1.92×Business & Career
Grinch3.1×Movies & TV
Natural rubber1.57×Cars & Mobility
headspace7×Health
Grace Slick6.44×Music & Radio
Hocus Pocus3.51×Movies & TV
Google Photos1.79×Technology & Electronics
Tezz5.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lana Parrilla audience
TraitClusterScore
ExtroversionTHRILL1.59
Price SensitivityPREMIUM1.57
LGBTQ+ IdentityOPEN1.44
Risk AppetiteTHRILL1.22
PatriotismCONSERVATISM1.2
Early Adopter MentalityPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Lana Parrilla
CountryShare
United States51.8%
Germany8.5%
Brazil6.4%

See Lana Parrilla audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lana Parrilla have in United States?

Lana Parrilla has an estimated audience of 1,219,927 people in United States, concentrated in California and Texas.

What is the gender split and age of Lana Parrilla fans?

62.9% of Lana Parrilla fans are female, 37.1% are male, with an average age of 33.6 years.

Which brands do Lana Parrilla fans like most?

Lana Parrilla fans show strongest brand affinity for Crafts4Kids (66.05×), Jab Tak Hai Jaan (115.76×), and La Jolla (20×) over the country average.

Where do Lana Parrilla fans live in United States?

Lana Parrilla fans in United States are most concentrated in California (reach 137,916), Texas (reach 111,194), and Florida (reach 91,404). These three regions account for the largest share of the active audience.

What other brands do Lana Parrilla fans also like?

Beyond Lana Parrilla itself, the audience over-indexes on Jab Tak Hai Jaan (115.76×), La Jolla (20×), Goop (10.26×), and Elsword (31.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lana Parrilla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.