Lee County, Florida Audience in United States

Lee County, Florida logo

Lee County, Florida has an estimated audience of 1,188,648 people in United States. 63.7% are female, 36.3% are male, average age 44.9. Top regions: Florida, Georgia, New York. Top brand affinities: Alaska, Sinaloa, WGN-TV, Tuscany, Cacique.

The average Lee County, Florida fan in United States is 44.9 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, New York. Top brand affinities include Alaska, Sinaloa, WGN-TV, with strongest over-indexing on Alaska (1.51× the country average). Demographically, the Lee County, Florida audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Community Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Lee County, Florida fans

Demographic split for Lee County, Florida audience in United States
MetricValue
Female63.7%
Male36.3%
Average age44.9
Estimated audience size1,188,648

Audience persona

The typical Lee County, Florida fan in United States is more female, around 44.9 years old, with strong Community Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Lee County, Florida in United States
RegionReachAffinity
Florida388,4694.83×
Georgia61,8031.69×
New York60,5860.91×
Texas59,5390.58×
Ohio54,5971.49×
Illinois44,7861.13×
California40,7320.31×
Michigan38,1691.23×
Pennsylvania36,4930.91×
Tennessee35,7561.5×
North Carolina35,6181×
Indiana31,3881.45×
New Jersey28,5090.94×
Virginia27,5020.95×
Alabama26,1041.57×
South Carolina24,6381.38×
Minnesota22,7971.34×
Massachusetts22,6890.97×
Wisconsin20,9711.17×
Kentucky20,4291.37×
Missouri19,7491.03×
Maryland17,2600.84×
Colorado14,8740.79×
Louisiana12,9990.85×
Arizona12,2630.51×
Washington11,9730.5×
Connecticut11,7940.99×
Iowa10,9751.12×
Mississippi9,9501.02×
Oklahoma9,4670.72×
Arkansas8,2380.84×
Kansas6,9160.74×
Oregon6,8850.51×
Nevada6,1240.53×
West Virginia5,8111.05×
New Hampshire5,3411.14×
Maine5,0651.19×
Delaware4,8971.49×
Utah4,8260.45×
Nebraska4,5080.76×
Rhode Island4,0011.06×
New Mexico2,8700.48×
Idaho2,8380.48×
Washington, District of Columbia2,7310.76×
Montana2,1870.66×
North Dakota1,9620.8×
South Dakota1,9190.7×
Hawaii1,7250.34×
Vermont1,6180.78×
Alaska1,5060.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lee County, Florida audience
BrandAffinityCategory
Alaska1.51×Travel & Leisure
Sinaloa1.78×Travel & Leisure
WGN-TV1.61×Movies & TV
Tuscany1.56×Travel & Leisure
Cacique1.65×Food & Beverages
Ember.js3.31×Technology & Electronics
IWeb2.39×
Parma1.55×Travel & Leisure
Bulacan2.11×Travel & Leisure
Food quality1.51×Food & Beverages
Joe the Plumber2.73×Politics & Society
Gauri Khan1.54×Movies & TV
Jbc2.39×Kids & Family
John Key1.63×Politics & Society
Junior Chamber International1.74×Politics & Society
Cagayan1.71×Travel & Leisure
cake decorating shop2.51×Food & Beverages
Gran Chaco1.54×Travel & Leisure
JBM1.98×Music & Radio
JS Kabylie1.77×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lee County, Florida audience
TraitClusterScore
Community OrientationOPEN1.48
Career OrientationPOWER1.34
DIY MentalityTHRILL1.32
TraditionCONSERVATISM1.32
Quality AwarenessPREMIUM1.3
TravellingTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for Lee County, Florida
CountryShare
United States99.9%
Germany0.1%
Italy0.0%

See Lee County, Florida audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Lee County, Florida have in United States?

Lee County, Florida has an estimated audience of 1,188,648 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of Lee County, Florida fans?

63.7% of Lee County, Florida fans are female, 36.3% are male, with an average age of 44.9 years.

Which brands do Lee County, Florida fans like most?

Lee County, Florida fans show strongest brand affinity for Alaska (1.51×), Sinaloa (1.78×), and WGN-TV (1.61×) over the country average.

Where do Lee County, Florida fans live in United States?

Lee County, Florida fans in United States are most concentrated in Florida (reach 388,469), Georgia (reach 61,803), and New York (reach 60,586). These three regions account for the largest share of the active audience.

What other brands do Lee County, Florida fans also like?

Beyond Lee County, Florida itself, the audience over-indexes on Sinaloa (1.78×), WGN-TV (1.61×), Tuscany (1.56×), and Cacique (1.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lee County, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.