Rascasse Audience Intelligence

Loverboy Audience in United States

A data profile of the people who buy, follow and care about Loverboy in United States — modelled from more than twelve digital signal sources. Loverboy has an estimated audience of 736,013 people in United States.

The average Loverboy fan in United States is 41.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Bryan Adams, Billy Idol, Mariano's, with strongest over-indexing on Bryan Adams (35.02× the country average).

Demographically, the Loverboy audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Loverboy fan in United States is balanced, around 41.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Bryan Adams.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Loverboy profile in United States.

Audience size
736K
in United States
Gender
51.0%
49.0% male
Age
41.3
average years
Country rank
#28984
Person in United States
Fig. 01

Search interest · 12-month trend

+145%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Loverboy fans

51.0% are female, 49.0% are male, average age 41.3.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for Loverboy audience in United States
MetricValue
Female51.0%
Male49.0%
Average age41.3
Estimated audience size736,013
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Loverboy audience in United States
Age bracketShare%
16-1924%
20-2912%
30-3911%
40-4924%
50+29%
Fig. 04

Worldwide distribution

62.0%

of the worldwide Loverboy audience comes from United States.

Worldwide audience distribution share by country for Loverboy
CountryShare
United States62.0%
Canada7.7%
Netherlands7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Loverboy audience in United States is strongest.

Fig. 05

Top regions by affinity

Loverboy fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~1K1.46×
02Massachusetts~10K1.27×
03Missouri~10K1.25×
04North Dakota~1K1.25×
05New Hampshire~3K1.24×
06Illinois~20K1.21×
07Arkansas~5K1.21×
08Minnesota~9K1.20×
09Ohio~20K1.16×
10Connecticut~6K1.16×
11Kentucky~8K1.15×
12New York~30K1.13×
13Wisconsin~9K1.13×
14New Mexico~3K1.13×
15Montana~2K1.11×
16Tennessee~10K1.10×
17Michigan~20K1.09×
18Rhode Island~2K1.09×
19Washington, District of Columbia~2K1.09×
20New Jersey~10K1.08×
21Idaho~3K1.08×
22West Virginia~3K1.08×
23Pennsylvania~20K1.07×
24Iowa~5K1.06×
25Maine~2K1.02×
26Indiana~10K0.99×
27Kansas~4K0.99×
28Georgia~20K0.96×
29Delaware~1K0.95×
30Colorado~8K0.94×
31Oregon~6K0.94×
32Arizona~10K0.91×
33Florida~30K0.90×
34South Carolina~7K0.89×
35South Dakota~1K0.89×
36Nebraska~2K0.88×
37North Carolina~10K0.87×
38Washington~9K0.84×
39Maryland~8K0.84×
40Louisiana~6K0.83×
41Oklahoma~5K0.83×
42Virginia~10K0.82×
43Nevada~4K0.82×
44Alaska<1K0.82×
45Alabama~6K0.79×
46Texas~40K0.76×
47Mississippi~3K0.73×
48California~40K0.70×
49Utah~3K0.65×
50Hawaii~1K0.60×
Fig. 06

Affinity by region

Affinity by region — Loverboy, United States
0.60×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Loverboy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Loverboy audience
#·InterestCategoryAffinity×
01EurythmicsMusic & Radio53.72×
02Bryan AdamsMusic & Radio35.02×
03REO SpeedwagonMusic & Radio31.64×
04Huey LewisMovies & TV30.02×
05Richard MarxMusic & Radio28.61×
06Billy IdolMusic & Radio25.25×
07Mariano'sFood & Beverages20.00×
08Def LeppardMusic & Radio19.24×
09Bon JoviMusic & Radio15.47×
10Fleetwood MacMusic & Radio12.17×
11Neil DiamondMusic & Radio9.86×
12Phil CollinsMusic & Radio9.75×
13Ozzy OsbourneMusic & Radio8.86×
14Genesis (band)Music & Radio8.23×
15White wineFood & Beverages8.12×
16Red wineFood & Beverages7.48×
17FedExBusiness & Career4.83×
18TicketmasterTravel & Leisure4.80×
19Mortgage loansBusiness & Career3.23×
20Planet FitnessSports2.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Loverboy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Loverboy audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.98×
PatriotismCONSERVATISM1.79×
IndulgenceJOY1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Loverboy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Healthy LifestyleBALANCE0.69×
Design AffinityPREMIUM0.70×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Loverboy have in United States?

Loverboy has an estimated audience of 736,013 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Loverboy fans?

51.0% of Loverboy fans are female, 49.0% are male, with an average age of 41.3 years.

03

Which brands do Loverboy fans like most?

Loverboy fans show strongest brand affinity for Bryan Adams (35.02×), Billy Idol (25.25×), and Mariano's (20×) over the country average.

04

Where do Loverboy fans live in United States?

Loverboy fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Loverboy fans also like?

Beyond Loverboy itself, the audience over-indexes on Billy Idol (25.25×), Mariano's (20×), REO Speedwagon (31.64×), and Eurythmics (53.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Loverboy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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