Rascasse Audience Intelligence

Match Point Audience in United States

A data profile of the people who buy, follow and care about Match Point in United States — modelled from more than twelve digital signal sources. Match Point has an estimated audience of 457,895 people in United States.

Match Point fans in United States are concentrated in New York, with strong brand affinity for Noah Baumbach.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Noah Baumbach, Elle Fanning, Suki Waterhouse, with strongest over-indexing on Noah Baumbach (645.32× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Match Point fan in United States shows strong Spirituality tendencies and a notable affinity for Noah Baumbach.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Match Point profile in United States.

Audience size
458K
in United States
Country rank
#38567
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Match Point viewers

Fig. 02

Gender split

Demographic split for Match Point audience in United States
MetricValue
Estimated audience size457,895
Fig. 04

Worldwide distribution

13.7%

of the worldwide Match Point audience comes from United States.

Worldwide audience distribution share by country for Match Point
CountryShare
Italy47.9%
United States13.7%
Germany5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Match Point audience in United States is strongest.

Fig. 05

Top regions by affinity

Match Point fans by region: top regions in United States
#RegionReachAffinity×
01New York~80K3.14×
02California~60K1.30×
03New Jersey~10K1.29×
04Massachusetts~10K1.29×
05Connecticut~6K1.26×
06Washington, District of Columbia~2K1.26×
07Vermont<1K1.14×
08Ohio~10K1.10×
09Oregon~6K1.10×
10Maine~2K1.09×
11Rhode Island~2K1.09×
12Washington~9K1.07×
13Illinois~20K1.05×
14South Dakota~1K1.05×
15Virginia~10K1.04×
16Maryland~8K1.03×
17New Hampshire~2K1.02×
18Texas~40K1.01×
19Georgia~10K1.01×
20Pennsylvania~10K0.99×
21Colorado~7K0.98×
22Florida~30K0.97×
23Wisconsin~6K0.97×
24New Mexico~2K0.96×
25Hawaii~2K0.95×
26North Carolina~10K0.94×
27Missouri~7K0.94×
28Delaware~1K0.94×
29Arizona~8K0.93×
30Minnesota~6K0.93×
31Utah~4K0.93×
32Montana~1K0.93×
33Michigan~10K0.91×
34Idaho~2K0.90×
35Tennessee~8K0.89×
36South Carolina~6K0.89×
37Nevada~4K0.89×
38Kansas~3K0.88×
39Kentucky~5K0.87×
40Alaska<1K0.87×
41Indiana~7K0.86×
42Louisiana~5K0.86×
43Nebraska~2K0.84×
44North Dakota<1K0.84×
45Arkansas~3K0.83×
46Oklahoma~4K0.82×
47Iowa~3K0.81×
48West Virginia~2K0.80×
49Mississippi~3K0.79×
50Alabama~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Match Point, United States
0.78×1.00×3.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Match Point audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Match Point audience
#·InterestCategoryAffinity×
01Noah BaumbachMovies & TV645.32×
02Luca GuadagninoMovies & TV459.88×
03Vicky Cristina BarcelonaMovies & TV423.33×
04Kung Fu HustleMovies & TV317.63×
05Midnight in ParisMovies & TV244.14×
06Suki WaterhouseFashion & Accessoires212.38×
07Elle FanningMovies & TV167.72×
08Blue JasmineMovies & TV122.35×
09The Grand Budapest HotelMovies & TV106.27×
10Greta GerwigMovies & TV91.95×
11Eat Pray LoveMovies & TV89.73×
12Sofia CoppolaMovies & TV60.24×
13Hayao MiyazakiMovies & TV59.04×
14Liev SchreiberMovies & TV56.57×
15The LobsterMovies & TV49.20×
16Rebecca HallMovies & TV32.48×
17Dakota FanningMovies & TV29.46×
18Kate BeckinsaleMovies & TV20.00×
19Lily AllenMusic & Radio20.00×
20Jessica ChastainMovies & TV20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Match Point audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Match Point audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.94×
IndulgenceJOY1.61×
Design AffinityPREMIUM1.22×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Match Point audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
Family OrientationCONSERVATISM0.80×
Luxury OrientationPREMIUM0.80×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Match Point. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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