Rascasse Audience Intelligence

MC Hammer Audience in United States

A data profile of the people who buy, follow and care about MC Hammer in United States — modelled from more than twelve digital signal sources. MC Hammer has an estimated audience of 1,190,008 people in United States.

#140among Hip hop in United States#4488among Person in United States#2635in Music & Radio

The average MC Hammer fan in United States is 43.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Foxy Brown (rapper), Vistaprint, Instituto Politécnico Nacional, with strongest over-indexing on Foxy Brown (rapper) (260.44× the country average).

Demographically, the MC Hammer audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Extroversion, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical MC Hammer fan in United States is more male, around 43.2 years old, with strong Extroversion tendencies and a notable affinity for Foxy Brown (rapper).

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the MC Hammer profile in United States.

Audience size
1.2M
in United States
Gender
40.4%♀
59.6% male
Age
43.2
average years
Country rank
#20999
Person in United States
Fig. 01

Search interest · 12-month trend

+68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of MC Hammer fans

40.4% are female, 59.6% are male, average age 43.2.

Fig. 02

Gender split

40.4%
Female
59.6%
Male
Demographic split for MC Hammer audience in United States
MetricValue
Female40.4%
Male59.6%
Average age43.2
Estimated audience size1,190,008
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the MC Hammer audience in United States
Age bracketShare%
16-1912%
20-2912%
30-3922%
40-4930%
50+24%
Fig. 04

Worldwide distribution

50.7%

of the worldwide MC Hammer audience comes from United States.

Worldwide audience distribution share by country for MC Hammer
CountryShare
United States50.7%
United Kingdom6.4%
Germany3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the MC Hammer audience in United States is strongest.

Fig. 05

Top regions by affinity

MC Hammer fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~10K1.48×
02Alabama~20K1.36×
03Louisiana~20K1.34×
04Georgia~40K1.32×
05Maryland~20K1.18×
06North Carolina~40K1.17×
07Tennessee~20K1.15×
08Arkansas~10K1.15×
09South Carolina~20K1.14×
10California~100K1.13×
11Michigan~30K1.10×
12Ohio~30K1.08×
13Oklahoma~10K1.07×
14Virginia~30K1.06×
15Nevada~10K1.06×
16Texas~90K1.04×
17Missouri~20K1.04×
18Kentucky~10K1.04×
19Indiana~20K1.02×
20Illinois~30K1.00×
21Idaho~5K0.99×
22Washington, District of Columbia~3K0.99×
23Delaware~3K0.99×
24Florida~70K0.98×
25Pennsylvania~30K0.98×
26Arizona~20K0.97×
27Kansas~8K0.97×
28Nebraska~5K0.97×
29Washington~20K0.95×
30Connecticut~10K0.94×
31West Virginia~5K0.94×
32Wisconsin~10K0.93×
33Alaska~2K0.93×
34Oregon~10K0.92×
35New Mexico~5K0.92×
36Montana~3K0.92×
37New York~50K0.91×
38Colorado~10K0.91×
39Iowa~8K0.91×
40Hawaii~4K0.91×
41Minnesota~10K0.89×
42Utah~8K0.89×
43New Jersey~20K0.88×
44Rhode Island~3K0.87×
45North Dakota~2K0.87×
46New Hampshire~3K0.86×
47South Dakota~2K0.86×
48Massachusetts~20K0.85×
49Maine~3K0.84×
50Vermont~1K0.81×
Fig. 06

Affinity by region

Affinity by region — MC Hammer, United States
0.81×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the MC Hammer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for MC Hammer audience
#·InterestCategoryAffinity×
01Foxy Brown (rapper)Music & Radio260.44×
02Instituto Politécnico NacionalPolitics & Society216.29×
03Snow (musician)Music & Radio64.65×
04Salt‐N‐PepaMusic & Radio39.31×
05VistaprintBusiness & Career31.02×
06Clarissa Explains It AllMovies & TV30.52×
07Brooke HoganMusic & Radio29.15×
08Vanilla IceMusic & Radio21.34×
09ALF (TV series)Movies & TV21.01×
10Debbie GibsonMusic & Radio16.75×
11CoolioMusic & Radio16.42×
12SealMusic & Radio14.49×
13Sam RockwellMovies & TV10.16×
14LiSA (Japanese musician, born 1987)Music & Radio10.15×
15TiffanyMusic & Radio9.64×
16Kelly OsbourneMusic & Radio7.30×
17Madea's Class ReunionMovies & TV3.72×
18Contemporary R&BMusic & Radio2.71×
19Michael JacksonMusic & Radio2.57×
20Hip hop musicMusic & Radio1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the MC Hammer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by MC Hammer audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.60×
MindfulnessBALANCE1.55×
Convenience OrientationPREMIUM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by MC Hammer audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.77×
Pet OwnershipJOY0.81×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does MC Hammer have in United States?

MC Hammer has an estimated audience of 1,190,008 people in United States, concentrated in California and Texas.

02

What is the gender split and age of MC Hammer fans?

40.4% of MC Hammer fans are female, 59.6% are male, with an average age of 43.2 years.

03

Which brands do MC Hammer fans like most?

MC Hammer fans show strongest brand affinity for Foxy Brown (rapper) (260.44×), Vistaprint (31.02×), and Instituto Politécnico Nacional (216.29×) over the country average.

04

Where do MC Hammer fans live in United States?

MC Hammer fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do MC Hammer fans also like?

Beyond MC Hammer itself, the audience over-indexes on Vistaprint (31.02×), Instituto Politécnico Nacional (216.29×), Brooke Hogan (29.15×), and Salt‐N‐Pepa (39.31×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for MC Hammer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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