A data profile of the people who buy, follow and care about Melanie in United States — modelled from more than twelve digital signal sources. Melanie has an estimated audience of 535,216 people in United States.
The average Melanie fan in United States is 47.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Joan Baez, Tracy Chapman, John Denver, with strongest over-indexing on Joan Baez (146× the country average).
Demographically, the Melanie audience skews balanced with an average age of 47.9, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Melanie fan in United States is balanced, around 47.9 years old, with strong Patriotism tendencies and a notable affinity for Joan Baez.
The key figures that characterise the Melanie profile in United States.
52.9% are female, 47.1% are male, average age 47.9.
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 47.9 |
| Estimated audience size | 535,216 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 9% | |
| 30-39 | 10% | |
| 40-49 | 17% | |
| 50+ | 52% |
Where the Melanie audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Delaware | ~3K | 1.82× | |
| 02 | North Carolina | ~30K | 1.74× | |
| 03 | New York | ~40K | 1.40× | |
| 04 | Texas | ~50K | 1.15× | |
| 05 | Maryland | ~10K | 1.11× | |
| 06 | California | ~60K | 1.10× | |
| 07 | New Jersey | ~10K | 1.10× | |
| 08 | Arkansas | ~5K | 1.09× | |
| 09 | Arizona | ~10K | 1.06× | |
| 10 | Louisiana | ~7K | 1.06× | |
| 11 | New Mexico | ~3K | 1.06× | |
| 12 | Kansas | ~4K | 1.05× | |
| 13 | Tennessee | ~10K | 1.04× | |
| 14 | Kentucky | ~7K | 1.03× | |
| 15 | West Virginia | ~2K | 1.03× | |
| 16 | Oklahoma | ~6K | 1.02× | |
| 17 | Connecticut | ~5K | 1.02× | |
| 18 | Florida | ~30K | 1.00× | |
| 19 | Mississippi | ~4K | 1.00× | |
| 20 | Maine | ~2K | 1.00× | |
| 21 | Rhode Island | ~2K | 1.00× | |
| 22 | Georgia | ~20K | 0.99× | |
| 23 | Massachusetts | ~10K | 0.99× | |
| 24 | Alabama | ~7K | 0.99× | |
| 25 | Indiana | ~9K | 0.98× | |
| 26 | Nevada | ~5K | 0.98× | |
| 27 | Pennsylvania | ~20K | 0.97× | |
| 28 | South Carolina | ~7K | 0.97× | |
| 29 | Oregon | ~6K | 0.97× | |
| 30 | Ohio | ~20K | 0.96× | |
| 31 | Washington | ~10K | 0.96× | |
| 32 | New Hampshire | ~2K | 0.96× | |
| 33 | Vermont | <1K | 0.96× | |
| 34 | Wisconsin | ~7K | 0.95× | |
| 35 | Alaska | ~1K | 0.95× | |
| 36 | Illinois | ~20K | 0.94× | |
| 37 | Michigan | ~10K | 0.94× | |
| 38 | Virginia | ~10K | 0.92× | |
| 39 | Missouri | ~8K | 0.92× | |
| 40 | Minnesota | ~7K | 0.91× | |
| 41 | Utah | ~4K | 0.91× | |
| 42 | Nebraska | ~2K | 0.91× | |
| 43 | North Dakota | <1K | 0.91× | |
| 44 | Colorado | ~7K | 0.90× | |
| 45 | Idaho | ~2K | 0.90× | |
| 46 | South Dakota | ~1K | 0.90× | |
| 47 | Iowa | ~4K | 0.89× | |
| 48 | Montana | ~1K | 0.88× | |
| 49 | Hawaii | ~2K | 0.84× | |
| 50 | Washington, District of Columbia | ~1K | 0.84× |
The strongest cross-interests of the Melanie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Joan Baez | Music & Radio | 146.00× | ||
| 02 | Tracy Chapman | Music & Radio | 79.92× | ||
| 03 | Art Garfunkel | Movies & TV | 70.40× | ||
| 04 | Diego Rivera | Arts & Culture | 55.78× | ||
| 05 | Townes Van Zandt | Music & Radio | 51.73× | ||
| 06 | John Denver | Music & Radio | 43.74× | ||
| 07 | Cat Stevens | Music & Radio | 39.05× | ||
| 08 | Graham Nash | Music & Radio | 37.44× | ||
| 09 | Carly Simon | Music & Radio | 29.81× | ||
| 10 | Paul Simon | Music & Radio | 28.81× | ||
| 11 | Bonnie Raitt | Music & Radio | 27.52× | ||
| 12 | Carole King | Music & Radio | 26.20× | ||
| 13 | Julio Iglesias | Music & Radio | 20.93× | ||
| 14 | Neil Young | Music & Radio | 17.40× | ||
| 15 | Bette Midler | Music & Radio | 16.61× | ||
| 16 | Kris Kristofferson | Music & Radio | 15.52× | ||
| 17 | Liza Minnelli | Music & Radio | 15.29× | ||
| 18 | FlightAware | Travel & Leisure | 8.16× | ||
| 19 | Sustainable energy | Home & Garden | 6.17× | ||
| 20 | Renewable energy | Business & Career | 5.35× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.17× | |
| Sustainability | BALANCE | 2.01× | |
| Spirituality | BALANCE | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.76× | |
| Pet Ownership | JOY | 0.82× |
Melanie has an estimated audience of 535,216 people in United States, concentrated in California and Texas.
52.9% of Melanie fans are female, 47.1% are male, with an average age of 47.9 years.
Melanie fans show strongest brand affinity for Joan Baez (146×), Tracy Chapman (79.92×), and John Denver (43.74×) over the country average.
Melanie fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Melanie itself, the audience over-indexes on Tracy Chapman (79.92×), John Denver (43.74×), Diego Rivera (55.78×), and Art Garfunkel (70.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Melanie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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