A data profile of the people who buy, follow and care about Multiverse (DC Comics) in United States — modelled from more than twelve digital signal sources. Multiverse (DC Comics) has an estimated audience of 872,964 people in United States.
The average Multiverse (DC Comics) fan in United States is 29.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Guardians of the Galaxy (film), Obsessed (2009 film), Josh Brolin, with strongest over-indexing on Guardians of the Galaxy (film) (18.63× the country average).
Demographically, the Multiverse (DC Comics) audience skews more male with an average age of 29.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Multiverse (DC Comics) fan in United States is more male, around 29.0 years old, with strong Patriotism tendencies and a notable affinity for Guardians of the Galaxy (film).
The key figures that characterise the Multiverse (DC Comics) profile in United States.
29.2% are female, 70.8% are male, average age 29.0.
| Metric | Value |
|---|---|
| Female | 29.2% |
| Male | 70.8% |
| Average age | 29.0 |
| Estimated audience size | 872,964 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 23% | |
| 30-39 | 15% | |
| 40-49 | 10% | |
| 50+ | 4% |
Where the Multiverse (DC Comics) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~30K | 1.62× | |
| 02 | Texas | ~50K | 1.35× | |
| 03 | California | ~60K | 1.20× | |
| 04 | New Jersey | ~10K | 1.16× | |
| 05 | Georgia | ~20K | 1.14× | |
| 06 | North Carolina | ~20K | 1.14× | |
| 07 | Nevada | ~5K | 1.11× | |
| 08 | Kentucky | ~6K | 1.10× | |
| 09 | Hawaii | ~2K | 1.10× | |
| 10 | Alaska | ~1K | 1.10× | |
| 11 | New York | ~30K | 1.08× | |
| 12 | Maryland | ~9K | 1.08× | |
| 13 | Louisiana | ~6K | 1.08× | |
| 14 | Oklahoma | ~5K | 1.07× | |
| 15 | Virginia | ~10K | 1.05× | |
| 16 | Arizona | ~10K | 1.05× | |
| 17 | Indiana | ~9K | 1.05× | |
| 18 | Mississippi | ~4K | 1.05× | |
| 19 | South Carolina | ~7K | 1.04× | |
| 20 | Illinois | ~20K | 1.02× | |
| 21 | Washington | ~9K | 1.02× | |
| 22 | Connecticut | ~5K | 1.02× | |
| 23 | Alabama | ~6K | 1.00× | |
| 24 | New Mexico | ~2K | 1.00× | |
| 25 | West Virginia | ~2K | 1.00× | |
| 26 | Arkansas | ~4K | 0.98× | |
| 27 | Delaware | ~1K | 0.98× | |
| 28 | Ohio | ~10K | 0.97× | |
| 29 | Massachusetts | ~9K | 0.97× | |
| 30 | New Hampshire | ~2K | 0.97× | |
| 31 | Florida | ~30K | 0.96× | |
| 32 | South Dakota | ~1K | 0.96× | |
| 33 | Oregon | ~5K | 0.95× | |
| 34 | Utah | ~4K | 0.95× | |
| 35 | Kansas | ~3K | 0.95× | |
| 36 | North Dakota | <1K | 0.95× | |
| 37 | Nebraska | ~2K | 0.94× | |
| 38 | Missouri | ~7K | 0.93× | |
| 39 | Montana | ~1K | 0.93× | |
| 40 | Colorado | ~7K | 0.92× | |
| 41 | Rhode Island | ~1K | 0.92× | |
| 42 | Michigan | ~10K | 0.91× | |
| 43 | Tennessee | ~8K | 0.91× | |
| 44 | Wisconsin | ~6K | 0.91× | |
| 45 | Minnesota | ~6K | 0.91× | |
| 46 | Idaho | ~2K | 0.90× | |
| 47 | Vermont | <1K | 0.89× | |
| 48 | Iowa | ~3K | 0.88× | |
| 49 | Maine | ~1K | 0.88× | |
| 50 | Washington, District of Columbia | ~1K | 0.88× |
The strongest cross-interests of the Multiverse (DC Comics) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ant-Man (film) | Movies & TV | 23.22× | ||
| 02 | Guardians of the Galaxy (film) | Movies & TV | 18.63× | ||
| 03 | Josh Brolin | Movies & TV | 18.54× | ||
| 04 | Doctor Strange | Literature | 17.65× | ||
| 05 | Anthony Mackie | Movies & TV | 15.61× | ||
| 06 | Sebastian Stan | Movies & TV | 15.35× | ||
| 07 | Black Panther (comics) | Literature | 14.71× | ||
| 08 | Cobie Smulders | Movies & TV | 14.26× | ||
| 09 | Obsessed (2009 film) | Movies & TV | 11.40× | ||
| 10 | Chris Evans (actor) | Movies & TV | 10.35× | ||
| 11 | Graphic novel | Literature | 8.50× | ||
| 12 | Superhero fiction | Literature | 8.40× | ||
| 13 | Henry Cavill | Movies & TV | 8.13× | ||
| 14 | Brittany Snow | Movies & TV | 7.11× | ||
| 15 | Rotten Tomatoes | Movies & TV | 6.83× | ||
| 16 | Pokémon | Games | 5.01× | ||
| 17 | DC Comics | Literature | 4.79× | ||
| 18 | Pizza Hut | Food & Beverages | 2.97× | ||
| 19 | Subway | Food & Beverages | 2.91× | ||
| 20 | McDonald's | Food & Beverages | 2.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.41× | |
| Convenience Orientation | PREMIUM | 1.68× | |
| Early Adopter Mentality | POWER | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.52× | |
| Design Affinity | PREMIUM | 0.55× | |
| Creativity | OPEN | 0.59× |
Multiverse (DC Comics) has an estimated audience of 872,964 people in United States, concentrated in California and Texas.
29.2% of Multiverse (DC Comics) fans are female, 70.8% are male, with an average age of 29.0 years.
Multiverse (DC Comics) fans show strongest brand affinity for Guardians of the Galaxy (film) (18.63×), Obsessed (2009 film) (11.4×), and Josh Brolin (18.54×) over the country average.
Multiverse (DC Comics) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Multiverse (DC Comics) itself, the audience over-indexes on Obsessed (2009 film) (11.4×), Josh Brolin (18.54×), Doctor Strange (17.65×), and Ant-Man (film) (23.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Multiverse (DC Comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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