Rascasse Audience Intelligence

mystic river Audience in United States

A data profile of the people who buy, follow and care about mystic river in United States — modelled from more than twelve digital signal sources. mystic river has an estimated audience of 1,098,005 people in United States.

The average mystic river fan in United States is 30.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Emma Roberts, Sean Penn, Pretty Woman, with strongest over-indexing on Emma Roberts (48.1× the country average).

Demographically, the mystic river audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical mystic river fan in United States is more male, around 30.9 years old, with strong Patriotism tendencies and a notable affinity for Emma Roberts.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the mystic river profile in United States.

Audience size
1.1M
in United States
Gender
29.0%
71.0% male
Age
30.9
average years
Country rank
#22216
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of mystic river viewers

29.0% are female, 71.0% are male, average age 30.9.

Fig. 02

Gender split

29.0%
Female
71.0%
Male
Demographic split for mystic river audience in United States
MetricValue
Female29.0%
Male71.0%
Average age30.9
Estimated audience size1,098,005
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the mystic river audience in United States
Age bracketShare%
16-1943%
20-2922%
30-3918%
40-4911%
50+7%
Fig. 04

Worldwide distribution

34.8%

of the worldwide mystic river audience comes from United States.

Worldwide audience distribution share by country for mystic river
CountryShare
United States34.8%
France9.9%
Spain8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the mystic river audience in United States is strongest.

Fig. 05

Top regions by affinity

mystic river fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~40K2.15×
02Connecticut~20K1.56×
03Rhode Island~5K1.39×
04New Hampshire~5K1.26×
05Maine~5K1.25×
06New York~70K1.17×
07Vermont~2K1.12×
08Pennsylvania~40K1.09×
09Illinois~40K1.09×
10New Jersey~30K1.09×
11California~100K1.08×
12Washington~20K1.03×
13Oregon~10K1.02×
14Montana~3K1.02×
15Washington, District of Columbia~3K1.00×
16Texas~90K0.99×
17Arizona~20K0.99×
18Colorado~20K0.99×
19Kentucky~10K0.99×
20Ohio~30K0.98×
21Alaska~2K0.98×
22Missouri~20K0.97×
23Indiana~20K0.96×
24New Mexico~5K0.96×
25Utah~9K0.95×
26Michigan~30K0.94×
27Wisconsin~10K0.94×
28Minnesota~10K0.94×
29Nebraska~5K0.94×
30Delaware~3K0.94×
31Virginia~20K0.93×
32Iowa~8K0.93×
33Kansas~7K0.93×
34Idaho~5K0.93×
35Oklahoma~10K0.91×
36Maryland~20K0.90×
37West Virginia~4K0.90×
38North Dakota~2K0.90×
39Arkansas~7K0.89×
40North Carolina~30K0.88×
41South Carolina~10K0.88×
42Tennessee~20K0.87×
43South Dakota~2K0.87×
44Florida~60K0.86×
45Hawaii~4K0.86×
46Nevada~8K0.85×
47Georgia~30K0.83×
48Louisiana~10K0.82×
49Mississippi~7K0.80×
50Alabama~10K0.78×
Fig. 06

Affinity by region

Affinity by region — mystic river, United States
0.78×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the mystic river audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for mystic river audience
#·InterestCategoryAffinity×
01Emma RobertsMovies & TV48.10×
02Pretty WomanMovies & TV33.55×
03Sean PennMovies & TV31.96×
04Alan TudykMovies & TV20.00×
05Avan JogiaMovies & TV20.00×
06Melanie LynskeyMovies & TV20.00×
07Erin AndrewsSports20.00×
08Mona Lisa SmileMovies & TV20.00×
09Michelle MonaghanMovies & TV16.92×
10Christopher WalkenMovies & TV13.40×
11Josh DuhamelFashion & Accessoires12.91×
12Charlie's AngelsMovies & TV12.79×
13Dakota FanningMovies & TV9.83×
14Sharon OsbourneMovies & TV7.65×
15Anna FarisMovies & TV7.28×
16Charlize TheronMovies & TV5.88×
17Diane KeatonMovies & TV5.75×
18Anne HathawayMovies & TV5.17×
19FedExBusiness & Career2.83×
20PinterestInternet & Social Media1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the mystic river audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by mystic river audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.41×
Community OrientationOPEN1.73×
Convenience OrientationPREMIUM1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by mystic river audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.76×
Healthy LifestyleBALANCE0.83×
Design AffinityPREMIUM0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does mystic river have in United States?

mystic river has an estimated audience of 1,098,005 people in United States, concentrated in California and Texas.

02

What is the gender split and age of mystic river viewers?

29.0% of mystic river fans are female, 71.0% are male, with an average age of 30.9 years.

03

Which brands do mystic river fans like most?

mystic river fans show strongest brand affinity for Emma Roberts (48.1×), Sean Penn (31.96×), and Pretty Woman (33.55×) over the country average.

04

Where do mystic river fans live in United States?

mystic river fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do mystic river fans also like?

Beyond mystic river itself, the audience over-indexes on Sean Penn (31.96×), Pretty Woman (33.55×), Alan Tudyk (20×), and Avan Jogia (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for mystic river. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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