Negative (Serbian band) Audience in United States

Negative (Serbian band) has an estimated audience of 837,870 people in United States. Top regions: California, Texas, Florida. Top brand affinities: Lenny Henry, Space Hulk, Historic site, Vocal harmony, Go Go's.
Negative (Serbian band) fans in United States are concentrated in California, with strong brand affinity for Lenny Henry. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lenny Henry, Space Hulk, Historic site, with strongest over-indexing on Lenny Henry (225.46× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person
Demographics of Negative (Serbian band) fans
| Metric | Value |
|---|---|
| Estimated audience size | 837,870 |
Audience persona
The typical Negative (Serbian band) fan in United States shows strong Quality Awareness tendencies and a notable affinity for Lenny Henry.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 106,745 | 1.16× |
| Texas | 89,107 | 1.24× |
| Florida | 66,831 | 1.18× |
| New York | 54,123 | 1.16× |
| Georgia | 32,842 | 1.27× |
| North Carolina | 28,692 | 1.14× |
| Illinois | 28,268 | 1.01× |
| Pennsylvania | 28,014 | 0.99× |
| Ohio | 25,921 | 1× |
| Virginia | 22,916 | 1.12× |
| Michigan | 22,747 | 1.04× |
| New Jersey | 20,425 | 0.96× |
| Arizona | 18,685 | 1.09× |
| Washington | 17,760 | 1.06× |
| Tennessee | 17,007 | 1.01× |
| Massachusetts | 16,271 | 0.99× |
| Maryland | 15,878 | 1.1× |
| Indiana | 15,041 | 0.98× |
| South Carolina | 14,518 | 1.15× |
| Alabama | 14,163 | 1.21× |
| Louisiana | 13,931 | 1.29× |
| Missouri | 13,190 | 0.98× |
| Colorado | 11,447 | 0.87× |
| Oklahoma | 11,127 | 1.2× |
| Kentucky | 10,993 | 1.05× |
| Minnesota | 10,850 | 0.9× |
| Wisconsin | 10,727 | 0.85× |
| Oregon | 9,806 | 1.02× |
| Mississippi | 8,331 | 1.21× |
| Connecticut | 8,157 | 0.97× |
| Nevada | 7,840 | 0.97× |
| Arkansas | 7,343 | 1.06× |
| Utah | 6,744 | 0.9× |
| Kansas | 6,580 | 1× |
| Iowa | 5,892 | 0.85× |
| New Mexico | 4,157 | 0.99× |
| Nebraska | 3,845 | 0.92× |
| West Virginia | 3,751 | 0.96× |
| Hawaii | 3,433 | 0.95× |
| Idaho | 3,396 | 0.81× |
| Washington, District of Columbia | 2,794 | 1.11× |
| New Hampshire | 2,628 | 0.8× |
| Maine | 2,447 | 0.82× |
| Rhode Island | 2,290 | 0.86× |
| Delaware | 2,032 | 0.88× |
| Montana | 1,867 | 0.8× |
| Alaska | 1,837 | 1.02× |
| South Dakota | 1,437 | 0.74× |
| North Dakota | 1,368 | 0.79× |
| Vermont | 1,281 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lenny Henry | 225.46× | Movies & TV |
| Space Hulk | 93.26× | Games |
| Historic site | 12.33× | Arts & Culture |
| Vocal harmony | 12.16× | Music & Radio |
| Go Go's | 20× | Music & Radio |
| Nationality | 3.19× | Politics & Society |
| Fairy godmother | 10.45× | Literature |
| Home construction | 1.85× | Home & Garden |
| JDSU | 3.5× | Business & Career |
| John Havlicek | 17.37× | Sports |
| Mathcore | 8.75× | Music & Radio |
| Nebraska Cornhuskers football | 3.76× | Sports |
| Home equity | 2× | Home & Garden |
| Harlow | 11.75× | Travel & Leisure |
| Goop | 5.34× | Internet & Social Media |
| Governor of Michigan | 7.24× | Politics & Society |
| Alaska | 1.56× | Travel & Leisure |
| Hipster | 8.57× | Politics & Society |
| Hamden, Connecticut | 16.17× | Travel & Leisure |
| Home staging | 4.52× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.34 |
| LGBTQ+ Identity | OPEN | 1.24 |
| Sustainability | BALANCE | 1.19 |
| Travelling | THRILL | 1.18 |
| Tradition | CONSERVATISM | 1.17 |
| Luxury Orientation | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 32.7% |
| United States | 29.7% |
| United Kingdom | 4.1% |
See Negative (Serbian band) audiences in other countries
- Negative (Serbian band) — Germany
- Negative (Serbian band) — United Kingdom
- Negative (Serbian band) — France
- Negative (Serbian band) — Italy
- Negative (Serbian band) — Spain
- Negative (Serbian band) — Brazil
- Negative (Serbian band) — Japan
- Negative (Serbian band) — South Korea
- Negative (Serbian band) — India
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How to read this data
Audience size is the estimated number of people in United States who actively search for Negative (Serbian band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.