Rascasse Audience Intelligence

Neighbors Audience in United States

A data profile of the people who buy, follow and care about Neighbors in United States — modelled from more than twelve digital signal sources. Neighbors has an estimated audience of 2,844,691 people in United States.

The average Neighbors fan in United States is 33.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Candice Swanepoel, Sigourney Weaver, Monsters, with strongest over-indexing on Candice Swanepoel (402.24× the country average).

Demographically, the Neighbors audience skews more female with an average age of 33.8, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Neighbors fan in United States is more female, around 33.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Candice Swanepoel.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neighbors profile in United States.

Audience size
2.8M
in United States
Gender
58.3%
41.7% male
Age
33.8
average years
Country rank
#10751
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Neighbors viewers

58.3% are female, 41.7% are male, average age 33.8.

Fig. 02

Gender split

58.3%
Female
41.7%
Male
Demographic split for Neighbors audience in United States
MetricValue
Female58.3%
Male41.7%
Average age33.8
Estimated audience size2,844,691
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Neighbors audience in United States
Age bracketShare%
16-1935%
20-2923%
30-3914%
40-4915%
50+13%
Fig. 04

Worldwide distribution

43.4%

of the worldwide Neighbors audience comes from United States.

Worldwide audience distribution share by country for Neighbors
CountryShare
United States43.4%
Japan29.9%
Canada3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neighbors audience in United States is strongest.

Fig. 05

Top regions by affinity

Neighbors fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~50K1.85×
02Rhode Island~10K1.61×
03Tennessee~80K1.60×
04Arizona~80K1.45×
05California~400K1.38×
06Wyoming~5K1.33×
07Texas~300K1.24×
08Hawaii~10K1.21×
09Georgia~90K1.15×
10Louisiana~40K1.14×
11North Carolina~90K1.09×
12Florida~200K1.07×
13Colorado~40K1.07×
14Washington~60K1.04×
15Indiana~50K1.04×
16Missouri~40K1.04×
17Oklahoma~30K1.04×
18Maryland~50K1.03×
19New Mexico~10K1.03×
20Alabama~40K1.02×
21Kansas~20K1.01×
22Virginia~60K0.99×
23Alaska~6K0.99×
24Oregon~30K0.98×
25New York~100K0.96×
26Massachusetts~50K0.96×
27Minnesota~40K0.96×
28Nebraska~10K0.96×
29Illinois~80K0.95×
30Delaware~7K0.95×
31South Dakota~6K0.95×
32Michigan~60K0.94×
33South Carolina~40K0.92×
34Ohio~70K0.89×
35Mississippi~20K0.89×
36Iowa~20K0.89×
37Pennsylvania~80K0.88×
38Kentucky~30K0.87×
39Idaho~10K0.86×
40Washington, District of Columbia~7K0.86×
41Arkansas~20K0.85×
42Utah~20K0.84×
43Wisconsin~30K0.83×
44New Jersey~50K0.81×
45Montana~6K0.81×
46North Dakota~4K0.81×
47New Hampshire~8K0.79×
48West Virginia~9K0.75×
49Maine~7K0.75×
50Connecticut~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Neighbors, United States
0.70×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neighbors audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neighbors audience
#·InterestCategoryAffinity×
01Candice SwanepoelFashion & Accessoires402.24×
02Sigourney WeaverMovies & TV149.37×
03Kung Fu PandaMovies & TV21.82×
04MonstersMovies & TV20.64×
05MegamindMovies & TV20.00×
06Meet the RobinsonsMovies & TV20.00×
07Rose LeslieMovies & TV20.00×
08Finding NemoMovies & TV18.81×
09Adriana LimaFashion & Accessoires17.94×
10ZootopiaMovies & TV17.44×
11Seth RogenMovies & TV16.99×
12Kelly OsbourneMusic & Radio16.81×
13ShrekMovies & TV14.60×
14DumboMovies & TV13.79×
15Cameron BoyceMovies & TV11.92×
16Emma WatsonMovies & TV11.27×
17Anne HathawayMovies & TV7.01×
18Scooby-DooMovies & TV4.44×
19Pizza HutFood & Beverages4.04×
20SubwayFood & Beverages3.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neighbors audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Neighbors audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.25×
PatriotismCONSERVATISM1.98×
Urban LifestyleOPEN1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Neighbors audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.60×
DIY MentalityTHRILL0.64×
SustainabilityBALANCE0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Neighbors have in United States?

Neighbors has an estimated audience of 2,844,691 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Neighbors viewers?

58.3% of Neighbors fans are female, 41.7% are male, with an average age of 33.8 years.

03

Which brands do Neighbors fans like most?

Neighbors fans show strongest brand affinity for Candice Swanepoel (402.24×), Sigourney Weaver (149.37×), and Monsters (20.64×) over the country average.

04

Where do Neighbors fans live in United States?

Neighbors fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Neighbors fans also like?

Beyond Neighbors itself, the audience over-indexes on Sigourney Weaver (149.37×), Monsters (20.64×), Kelly Osbourne (16.81×), and Zootopia (17.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Neighbors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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