Pain Audience in United States
Pain has an estimated audience of 879,029 people in United States. 55.6% are female, 44.4% are male, average age 27.3. Top brand affinities: Moby, Utah Mammoth, The Hives, Melvins, Autism Awareness.
Top brand affinities include Moby, Utah Mammoth, The Hives, with strongest over-indexing on Moby (114.29× the country average). Demographically, the Pain audience skews more female with an average age of 27.3, and over-indexes on personality traits such as Extroversion, Tradition.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Pain fans
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 27.3 |
| Estimated audience size | 879,029 |
Audience persona
The typical Pain fan in United States is more female, around 27.3 years old, with strong Extroversion tendencies and a notable affinity for Moby.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Moby | 114.29× | Music & Radio |
| Utah Mammoth | 49.11× | Sports |
| The Hives | 132.36× | Music & Radio |
| Melvins | 105.35× | Music & Radio |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Thirty Seconds to Mars | 52.19× | Music & Radio |
| Audioslave | 55.1× | Music & Radio |
| Microblogging | 12.67× | Technology & Electronics |
| Rammstein | 42.61× | Music & Radio |
| Singer-songwriter | 5.51× | Music & Radio |
| Three Days Grace | 34.29× | Music & Radio |
| Tenacious D | 45.38× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Kia Sportage | 21.25× | Cars & Mobility |
| Judas Priest | 29.3× | Music & Radio |
| Thin Lizzy | 45.65× | Music & Radio |
| Stone Temple Pilots | 23.22× | Music & Radio |
| Ozzy Osbourne | 8.93× | Music & Radio |
| Joe Walsh | 19.2× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.54 |
| Tradition | CONSERVATISM | 1.45 |
| Travelling | THRILL | 1.35 |
| Mindfulness | BALANCE | 1.25 |
| Community Orientation | OPEN | 1.24 |
| Indulgence | JOY | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.9% |
| Brazil | 13.5% |
| India | 13.4% |
See Pain audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Pain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.