Paul Bearer Audience in United States

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Paul Bearer has an estimated audience of 524,323 people in United States. 24.6% are female, 75.4% are male, average age 47.1. Top regions: California, Texas, New York. Top brand affinities: Dog breed, Alaska, Urban Outfitters, Winemaking, Captain America (1990 film).

The average Paul Bearer fan in United States is 47.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, Alaska, Urban Outfitters, with strongest over-indexing on Dog breed (1.75× the country average). Demographically, the Paul Bearer audience skews more male with an average age of 47.1, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Handball

Demographics of Paul Bearer fans

Demographic split for Paul Bearer audience in United States
MetricValue
Female24.6%
Male75.4%
Average age47.1
Estimated audience size524,323

Audience persona

The typical Paul Bearer fan in United States is more male, around 47.1 years old, with strong Risk Appetite tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Paul Bearer in United States
RegionReachAffinity
California46,6840.81×
Texas46,1561.02×
New York31,0411.06×
Florida26,8220.76×
Pennsylvania22,2311.26×
Ohio21,5381.33×
Illinois19,1791.1×
North Carolina17,6341.12×
Georgia16,8311.04×
Tennessee14,7951.41×
Michigan14,4481.05×
New Jersey13,1330.98×
Indiana12,2611.28×
Alabama12,1911.66×
Virginia12,0430.94×
Kentucky11,1111.69×
Massachusetts10,7551.04×
Missouri9,7491.15×
Louisiana8,8571.31×
South Carolina8,7891.11×
Maryland8,2360.91×
Wisconsin8,0721.02×
Arizona7,6570.72×
Washington7,1090.68×
Mississippi6,8491.59×
Oklahoma6,6161.14×
Minnesota6,5470.87×
Connecticut5,7931.1×
Arkansas5,5851.29×
Colorado5,5830.68×
Iowa4,8221.12×
Nevada4,1410.82×
Kansas4,0060.97×
West Virginia3,9891.63×
Oregon3,8240.64×
Nebraska2,7911.06×
Utah2,7570.59×
New Mexico2,2070.84×
Rhode Island2,0851.25×
New Hampshire1,9890.96×
Hawaii1,8110.8×
Maine1,7040.91×
Idaho1,4190.54×
Delaware1,2690.88×
Washington, District of Columbia1,1620.74×
North Dakota1,1011.02×
South Dakota9530.79×
Montana7970.55×
Vermont6160.67×
Alaska6050.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul Bearer audience
BrandAffinityCategory
Dog breed1.75×Pets & Animals
Alaska1.63×Travel & Leisure
Urban Outfitters1.68×Shopping
WinemakingFood & Beverages
Captain America (1990 film)3.68×Movies & TV
Pro-Ject3.33×Music & Radio
3D printing1.7×Technology & Electronics
Home staging3.43×Home & Garden
Bank account1.54×Business & Career
Nebraska1.66×Travel & Leisure
Elsword9.95×Games
JDSU1.78×Business & Career
Halsey, Oregon4.6×Travel & Leisure
Gift registry7.04×Kids & Family
JibJab3.1×Internet & Social Media
Staycation1.68×Home & Garden
Home Delivery1.58×Food & Beverages
Sinaloa1.86×Travel & Leisure
Grinch1.88×Movies & TV
The Devil's Rejects4.72×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul Bearer audience
TraitClusterScore
Risk AppetiteTHRILL1.29
ExtroversionTHRILL1.27
PatriotismCONSERVATISM1.27
Early Adopter MentalityPOWER1.26
TraditionCONSERVATISM1.22
IndividualismJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Paul Bearer
CountryShare
United States86.4%
Germany9.7%
Italy3.9%

See Paul Bearer audiences in other countries

More Handball audiences in United States

Frequently asked questions

How many fans does Paul Bearer have in United States?

Paul Bearer has an estimated audience of 524,323 people in United States, concentrated in California and Texas.

What is the gender split and age of Paul Bearer fans?

24.6% of Paul Bearer fans are female, 75.4% are male, with an average age of 47.1 years.

Which brands do Paul Bearer fans like most?

Paul Bearer fans show strongest brand affinity for Dog breed (1.75×), Alaska (1.63×), and Urban Outfitters (1.68×) over the country average.

Where do Paul Bearer fans live in United States?

Paul Bearer fans in United States are most concentrated in California (reach 46,684), Texas (reach 46,156), and New York (reach 31,041). These three regions account for the largest share of the active audience.

What other brands do Paul Bearer fans also like?

Beyond Paul Bearer itself, the audience over-indexes on Alaska (1.63×), Urban Outfitters (1.68×), Winemaking (4×), and Captain America (1990 film) (3.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul Bearer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.