Prime Hydration Audience in United States

Prime Hydration has an estimated audience of 393,359 people in United States. 43.3% are female, 56.7% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Mara Escalante, Combat sport, Nuts (film), Home construction, Israel.
The average Prime Hydration fan in United States is 36.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mara Escalante, Combat sport, Nuts (film), with strongest over-indexing on Mara Escalante (67.1× the country average). Demographically, the Prime Hydration audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Software
Demographics of Prime Hydration fans
| Metric | Value |
|---|---|
| Female | 43.3% |
| Male | 56.7% |
| Average age | 36.3 |
| Estimated audience size | 393,359 |
Audience persona
The typical Prime Hydration fan in United States is more male, around 36.3 years old, with strong Extroversion tendencies and a notable affinity for Mara Escalante.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 39,591 | 0.92× |
| Texas | 31,287 | 0.93× |
| Florida | 24,535 | 0.92× |
| New York | 22,861 | 1.04× |
| Illinois | 14,889 | 1.14× |
| Ohio | 14,797 | 1.22× |
| Pennsylvania | 14,317 | 1.08× |
| North Carolina | 12,744 | 1.08× |
| New Jersey | 11,210 | 1.12× |
| Georgia | 10,947 | 0.9× |
| Michigan | 10,861 | 1.06× |
| Virginia | 9,817 | 1.02× |
| Kentucky | 9,679 | 1.96× |
| Indiana | 9,399 | 1.31× |
| Tennessee | 9,332 | 1.18× |
| Massachusetts | 9,163 | 1.18× |
| Arizona | 8,705 | 1.08× |
| Washington | 7,440 | 0.94× |
| Missouri | 7,007 | 1.11× |
| Wisconsin | 6,795 | 1.15× |
| Maryland | 6,041 | 0.89× |
| Minnesota | 5,623 | 1× |
| Colorado | 5,469 | 0.88× |
| South Carolina | 5,137 | 0.87× |
| Alabama | 4,744 | 0.86× |
| Connecticut | 4,689 | 1.19× |
| Utah | 4,421 | 1.25× |
| Louisiana | 4,408 | 0.87× |
| Nevada | 3,823 | 1× |
| Oklahoma | 3,610 | 0.83× |
| Oregon | 3,569 | 0.79× |
| Kansas | 3,453 | 1.11× |
| Iowa | 3,319 | 1.02× |
| Arkansas | 2,800 | 0.86× |
| Mississippi | 2,694 | 0.83× |
| Nebraska | 2,634 | 1.34× |
| Idaho | 2,381 | 1.21× |
| West Virginia | 1,869 | 1.02× |
| New Hampshire | 1,676 | 1.08× |
| Hawaii | 1,482 | 0.88× |
| Rhode Island | 1,431 | 1.14× |
| New Mexico | 1,405 | 0.71× |
| Maine | 1,204 | 0.85× |
| South Dakota | 995 | 1.09× |
| Delaware | 910 | 0.84× |
| Washington, District of Columbia | 876 | 0.74× |
| Montana | 700 | 0.64× |
| North Dakota | 653 | 0.81× |
| Alaska | 590 | 0.7× |
| Vermont | 537 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mara Escalante | 67.1× | Movies & TV |
| Combat sport | 2.7× | Sports |
| Nuts (film) | 8.19× | Movies & TV |
| Home construction | 1.8× | Home & Garden |
| Israel | 2.09× | Travel & Leisure |
| Elsword | 15.33× | Games |
| Regional styles of Mexican music | 2.14× | Music & Radio |
| Bank account | 1.76× | Business & Career |
| Jeep Grand Cherokee (WJ) | 4.39× | Cars & Mobility |
| Keeper (password manager) | 4.19× | Technology & Electronics |
| Google Photos | 1.59× | Technology & Electronics |
| Racing | 1.62× | Cars & Mobility |
| Hog Hunting | 1.91× | Sports |
| Emperor Entertainment Group | 6.63× | Business & Career |
| Corona (band) | 3.14× | Music & Radio |
| JDSU | 1.61× | Business & Career |
| Captain America (1990 film) | 2.33× | Movies & TV |
| Home staging | 2.65× | Home & Garden |
| Chili con carne | 3.69× | Food & Beverages |
| Graham Greene | 2.73× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.44 |
| Early Adopter Mentality | POWER | 1.4 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Social Media Usage | JOY | 1.12 |
| Risk Appetite | THRILL | 1.09 |
| Sports Activity | POWER | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.4% |
| Canada | 11.9% |
| Sweden | 3.5% |
See Prime Hydration audiences in other countries
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Frequently asked questions
How many fans does Prime Hydration have in United States?
Prime Hydration has an estimated audience of 393,359 people in United States, concentrated in California and Texas.
What is the gender split and age of Prime Hydration fans?
43.3% of Prime Hydration fans are female, 56.7% are male, with an average age of 36.3 years.
Which brands do Prime Hydration fans like most?
Prime Hydration fans show strongest brand affinity for Mara Escalante (67.1×), Combat sport (2.7×), and Nuts (film) (8.19×) over the country average.
Where do Prime Hydration fans live in United States?
Prime Hydration fans in United States are most concentrated in California (reach 39,591), Texas (reach 31,287), and Florida (reach 24,535). These three regions account for the largest share of the active audience.
What other brands do Prime Hydration fans also like?
Beyond Prime Hydration itself, the audience over-indexes on Combat sport (2.7×), Nuts (film) (8.19×), Home construction (1.8×), and Israel (2.09×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Prime Hydration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.