A data profile of the people who buy, follow and care about PsyOpus in United States — modelled from more than twelve digital signal sources. PsyOpus has an estimated audience of 968,513 people in United States.
The average PsyOpus fan in United States is 29.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Die Antwoord, Buckethead, Deftones, with strongest over-indexing on Die Antwoord (81.02× the country average).
Demographically, the PsyOpus audience skews more male with an average age of 29.1, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical PsyOpus fan in United States is more male, around 29.1 years old, with strong Patriotism tendencies and a notable affinity for Die Antwoord.
The key figures that characterise the PsyOpus profile in United States.
15.9% are female, 84.1% are male, average age 29.1.
| Metric | Value |
|---|---|
| Female | 15.9% |
| Male | 84.1% |
| Average age | 29.1 |
| Estimated audience size | 968,513 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 42% | |
| 30-39 | 13% | |
| 40-49 | 6% | |
| 50+ | 3% |
of the worldwide PsyOpus audience comes from United States.
| Country | Share |
|---|---|
| United States | 55.1% |
| United Kingdom | 8.2% |
| Brazil | 6.3% |
Where the PsyOpus audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~60K | 1.28× | |
| 02 | Washington, District of Columbia | ~3K | 1.25× | |
| 03 | California | ~100K | 1.18× | |
| 04 | Washington | ~20K | 1.18× | |
| 05 | Oregon | ~10K | 1.17× | |
| 06 | Massachusetts | ~20K | 1.12× | |
| 07 | Maine | ~3K | 1.09× | |
| 08 | Alaska | ~2K | 1.09× | |
| 09 | Oklahoma | ~10K | 1.06× | |
| 10 | Pennsylvania | ~30K | 1.05× | |
| 11 | Virginia | ~20K | 1.05× | |
| 12 | Idaho | ~5K | 1.05× | |
| 13 | Illinois | ~30K | 1.04× | |
| 14 | Rhode Island | ~3K | 1.04× | |
| 15 | Michigan | ~20K | 1.03× | |
| 16 | Connecticut | ~9K | 1.03× | |
| 17 | Utah | ~8K | 1.03× | |
| 18 | North Carolina | ~30K | 1.02× | |
| 19 | Colorado | ~10K | 1.02× | |
| 20 | Minnesota | ~10K | 1.02× | |
| 21 | Maryland | ~10K | 1.01× | |
| 22 | Missouri | ~10K | 1.01× | |
| 23 | Kansas | ~7K | 1.01× | |
| 24 | West Virginia | ~4K | 1.01× | |
| 25 | New Hampshire | ~3K | 1.01× | |
| 26 | Vermont | ~2K | 1.01× | |
| 27 | Ohio | ~30K | 1.00× | |
| 28 | Arizona | ~20K | 1.00× | |
| 29 | Tennessee | ~20K | 1.00× | |
| 30 | Montana | ~2K | 1.00× | |
| 31 | Georgia | ~30K | 0.99× | |
| 32 | Kentucky | ~10K | 0.99× | |
| 33 | New Jersey | ~20K | 0.98× | |
| 34 | Indiana | ~20K | 0.97× | |
| 35 | Texas | ~70K | 0.96× | |
| 36 | Arkansas | ~7K | 0.96× | |
| 37 | Florida | ~60K | 0.95× | |
| 38 | Nebraska | ~4K | 0.95× | |
| 39 | Louisiana | ~10K | 0.94× | |
| 40 | Nevada | ~8K | 0.94× | |
| 41 | Hawaii | ~3K | 0.94× | |
| 42 | New Mexico | ~4K | 0.92× | |
| 43 | Delaware | ~2K | 0.92× | |
| 44 | South Dakota | ~2K | 0.90× | |
| 45 | Wisconsin | ~10K | 0.89× | |
| 46 | North Dakota | ~2K | 0.89× | |
| 47 | Alabama | ~10K | 0.88× | |
| 48 | South Carolina | ~10K | 0.85× | |
| 49 | Iowa | ~6K | 0.85× | |
| 50 | Mississippi | ~6K | 0.82× |
The strongest cross-interests of the PsyOpus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Heaven Shall Burn | Music & Radio | 219.70× | ||
| 02 | Die Antwoord | Music & Radio | 81.02× | ||
| 03 | Buckethead | Music & Radio | 66.49× | ||
| 04 | Melvins | Music & Radio | 57.99× | ||
| 05 | Babymetal | Music & Radio | 33.33× | ||
| 06 | Frank Zappa | Music & Radio | 32.47× | ||
| 07 | Deftones | Music & Radio | 30.18× | ||
| 08 | TMC (TV channel) | Movies & TV | 28.82× | ||
| 09 | Rammstein | Music & Radio | 25.06× | ||
| 10 | Foo Fighters | Music & Radio | 18.23× | ||
| 11 | Chester Bennington | Music & Radio | 17.48× | ||
| 12 | System of a Down | Music & Radio | 17.32× | ||
| 13 | Suki Waterhouse | Fashion & Accessoires | 16.41× | ||
| 14 | Kate Beckinsale | Movies & TV | 16.38× | ||
| 15 | Jessica Chastain | Movies & TV | 16.38× | ||
| 16 | Will Poulter | Movies & TV | 15.51× | ||
| 17 | Thrash metal | Music & Radio | 11.70× | ||
| 18 | Nu metal | Music & Radio | 11.55× | ||
| 19 | Ozzy Osbourne | Music & Radio | 7.78× | ||
| 20 | Internet & Social Media | 2.86× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.27× | |
| Tradition | CONSERVATISM | 1.72× | |
| Individualism | JOY | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.62× | |
| Quality Awareness | PREMIUM | 0.66× | |
| Creativity | OPEN | 0.67× |
PsyOpus has an estimated audience of 968,513 people in United States, concentrated in California and Texas.
15.9% of PsyOpus fans are female, 84.1% are male, with an average age of 29.1 years.
PsyOpus fans show strongest brand affinity for Die Antwoord (81.02×), Buckethead (66.49×), and Deftones (30.18×) over the country average.
PsyOpus fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond PsyOpus itself, the audience over-indexes on Buckethead (66.49×), Deftones (30.18×), Kate Beckinsale (16.38×), and Melvins (57.99×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for PsyOpus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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