Radish Audience in United States

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Radish has an estimated audience of 1,029,480 people in United States. 85.9% are female, 14.1% are male, average age 41.0. Top regions: California, Texas, Florida. Top brand affinities: Wattpad, Matthew McConaughey, Charlie Hunnam, Jake Gyllenhaal, Khan Academy.

The average Radish fan in United States is 41.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wattpad, Matthew McConaughey, Charlie Hunnam, with strongest over-indexing on Wattpad (67.54× the country average). Demographically, the Radish audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Luxury Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

Demographics of Radish fans

Demographic split for Radish audience in United States
MetricValue
Female85.9%
Male14.1%
Average age41.0
Estimated audience size1,029,480

Audience persona

The typical Radish fan in United States is more female, around 41.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Wattpad.

Top regions in United States

Top regions ranked by reach for Radish in United States
RegionReachAffinity
California148,2351.31×
Texas96,0661.09×
Florida79,1621.14×
New York77,3501.34×
Illinois35,3231.03×
Tennessee34,7051.68×
Pennsylvania33,8230.98×
Georgia33,1811.05×
North Carolina31,2171.01×
New Jersey30,1481.15×
Ohio28,8640.91×
Virginia26,6901.06×
Massachusetts26,5731.31×
Michigan26,2710.98×
Washington25,5171.24×
Arizona19,7390.94×
Maryland18,9261.07×
Indiana17,7210.94×
Colorado16,1671×
Minnesota15,4671.05×
Missouri15,3510.93×
Wisconsin13,5550.88×
South Carolina13,2340.85×
Oregon12,2561.04×
Louisiana11,4810.86×
Kentucky11,3800.88×
Connecticut11,1971.08×
Alabama10,8610.76×
Oklahoma10,2860.9×
Nevada9,3920.94×
Mississippi9,3641.1×
Utah8,8380.96×
Iowa8,3330.98×
Kansas7,8790.97×
Arkansas7,7070.91×
Hawaii5,2041.18×
New Mexico5,0590.98×
Nebraska4,8140.93×
Idaho4,4500.86×
New Hampshire3,7090.91×
West Virginia3,6340.76×
Washington, District of Columbia3,6251.17×
Maine3,4340.93×
Rhode Island3,3281.02×
Montana2,4060.84×
Delaware2,3690.83×
Alaska2,0680.94×
Vermont1,9311.07×
South Dakota1,8120.76×
North Dakota1,7730.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radish audience
BrandAffinityCategory
Wattpad67.54×Internet & Social Media
Matthew McConaughey27.06×Movies & TV
Charlie Hunnam23.3×Movies & TV
Jake Gyllenhaal19.62×Movies & TV
Khan Academy12.56×Business & Career
Keira Knightley18.14×Movies & TV
Horoscope13.08×Health
Capital One5.42×Business & Career
Pitch Perfect20.47×Movies & TV
Beetlejuice6.32×Movies & TV
Matt Damon14.63×Movies & TV
Daniel Craig18.76×Movies & TV
Clint Eastwood11.12×Movies & TV
Rebel Wilson20.57×Movies & TV
Dakota Johnson11.81×Movies & TV
Autism Awareness11.33×Health
Diane Keaton7.47×Movies & TV
Diabetes mellitus awareness7.99×Health
Kelly Osbourne11.33×Music & Radio
Ralph Fiennes16.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radish audience
TraitClusterScore
Luxury OrientationPREMIUM1.76
ExtroversionTHRILL1.38
Risk AppetiteTHRILL1.37
LGBTQ+ IdentityOPEN1.21
Price SensitivityPREMIUM1.15
CreativityOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Radish
CountryShare
United States28.0%
South Korea19.9%
Japan7.0%

See Radish audiences in other countries

More Vegetable audiences in United States

Frequently asked questions

How many fans does Radish have in United States?

Radish has an estimated audience of 1,029,480 people in United States, concentrated in California and Texas.

What is the gender split and age of Radish fans?

85.9% of Radish fans are female, 14.1% are male, with an average age of 41.0 years.

Which brands do Radish fans like most?

Radish fans show strongest brand affinity for Wattpad (67.54×), Matthew McConaughey (27.06×), and Charlie Hunnam (23.3×) over the country average.

Where do Radish fans live in United States?

Radish fans in United States are most concentrated in California (reach 148,235), Texas (reach 96,066), and Florida (reach 79,162). These three regions account for the largest share of the active audience.

What other brands do Radish fans also like?

Beyond Radish itself, the audience over-indexes on Matthew McConaughey (27.06×), Charlie Hunnam (23.3×), Jake Gyllenhaal (19.62×), and Khan Academy (12.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radish. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.