A data profile of the people who buy, follow and care about Ray Donovan in United States — modelled from more than twelve digital signal sources. Ray Donovan has an estimated audience of 1,279,644 people in United States.
The average Ray Donovan fan in United States is 42.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Emmy Rossum, Ethan Hawke, True Detective, with strongest over-indexing on Emmy Rossum (30.19× the country average).
Demographically, the Ray Donovan audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Patriotism, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ray Donovan fan in United States is balanced, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Emmy Rossum.
The key figures that characterise the Ray Donovan profile in United States.
47.4% are female, 52.6% are male, average age 42.0.
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 42.0 |
| Estimated audience size | 1,279,644 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 15% | |
| 30-39 | 23% | |
| 40-49 | 28% | |
| 50+ | 21% |
of the worldwide Ray Donovan audience comes from United States.
| Country | Share |
|---|---|
| United States | 36.5% |
| United Kingdom | 8.0% |
| Brazil | 7.2% |
Where the Ray Donovan audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Hampshire | ~8K | 1.51× | |
| 02 | Rhode Island | ~6K | 1.43× | |
| 03 | Massachusetts | ~40K | 1.40× | |
| 04 | Maine | ~6K | 1.35× | |
| 05 | Connecticut | ~20K | 1.26× | |
| 06 | New Jersey | ~40K | 1.18× | |
| 07 | Pennsylvania | ~50K | 1.17× | |
| 08 | New York | ~80K | 1.13× | |
| 09 | Florida | ~100K | 1.10× | |
| 10 | Kentucky | ~20K | 1.09× | |
| 11 | South Carolina | ~20K | 1.08× | |
| 12 | West Virginia | ~7K | 1.08× | |
| 13 | Arizona | ~30K | 1.06× | |
| 14 | Ohio | ~40K | 1.05× | |
| 15 | Idaho | ~7K | 1.04× | |
| 16 | Montana | ~4K | 1.04× | |
| 17 | Michigan | ~40K | 1.03× | |
| 18 | Delaware | ~4K | 1.03× | |
| 19 | Missouri | ~20K | 1.02× | |
| 20 | Louisiana | ~20K | 1.01× | |
| 21 | Arkansas | ~10K | 1.01× | |
| 22 | Vermont | ~2K | 1.00× | |
| 23 | Tennessee | ~30K | 0.99× | |
| 24 | Nevada | ~10K | 0.99× | |
| 25 | Mississippi | ~10K | 0.99× | |
| 26 | Oklahoma | ~10K | 0.97× | |
| 27 | Illinois | ~40K | 0.96× | |
| 28 | Indiana | ~20K | 0.96× | |
| 29 | Alabama | ~20K | 0.96× | |
| 30 | Iowa | ~10K | 0.96× | |
| 31 | Kansas | ~10K | 0.96× | |
| 32 | North Carolina | ~40K | 0.95× | |
| 33 | Nebraska | ~6K | 0.94× | |
| 34 | Oregon | ~10K | 0.93× | |
| 35 | North Dakota | ~3K | 0.93× | |
| 36 | Georgia | ~40K | 0.92× | |
| 37 | Maryland | ~20K | 0.91× | |
| 38 | Wisconsin | ~20K | 0.90× | |
| 39 | Alaska | ~3K | 0.90× | |
| 40 | New Mexico | ~6K | 0.89× | |
| 41 | Minnesota | ~20K | 0.88× | |
| 42 | South Dakota | ~3K | 0.88× | |
| 43 | Washington | ~20K | 0.87× | |
| 44 | Texas | ~100K | 0.85× | |
| 45 | California | ~100K | 0.84× | |
| 46 | Virginia | ~30K | 0.84× | |
| 47 | Colorado | ~20K | 0.84× | |
| 48 | Utah | ~9K | 0.76× | |
| 49 | Washington, District of Columbia | ~3K | 0.72× | |
| 50 | Hawaii | ~4K | 0.70× |
The strongest cross-interests of the Ray Donovan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Magic City (TV series) | Movies & TV | 56.94× | ||
| 02 | Wentworth (TV series) | Movies & TV | 46.11× | ||
| 03 | Walk the Line | Movies & TV | 45.69× | ||
| 04 | Margo Martindale | Movies & TV | 45.37× | ||
| 05 | The Shield | Movies & TV | 44.12× | ||
| 06 | The Nice Guys | Movies & TV | 38.01× | ||
| 07 | Cameron Monaghan | Movies & TV | 37.46× | ||
| 08 | Lucy (2014 film) | Movies & TV | 32.01× | ||
| 09 | Emmy Rossum | Movies & TV | 30.19× | ||
| 10 | Hell on Wheels (TV series) | Movies & TV | 29.89× | ||
| 11 | Nurse Jackie | Movies & TV | 24.75× | ||
| 12 | Fargo (film) | Movies & TV | 23.21× | ||
| 13 | Animal Kingdom (TV series) | Movies & TV | 20.45× | ||
| 14 | Joan Cusack | Movies & TV | 20.29× | ||
| 15 | Ethan Hawke | Movies & TV | 20.25× | ||
| 16 | Goodfellas | Movies & TV | 17.76× | ||
| 17 | Jeremy Allen White | Movies & TV | 17.00× | ||
| 18 | Dexter (TV series) | Movies & TV | 16.59× | ||
| 19 | Alexander Skarsgård | Movies & TV | 16.57× | ||
| 20 | True Detective | Movies & TV | 12.28× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.52× | |
| DIY Mentality | THRILL | 1.50× | |
| Tradition | CONSERVATISM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.98× | |
| Healthy Lifestyle | BALANCE | 1.04× | |
| Urban Lifestyle | OPEN | 1.05× |
Ray Donovan has an estimated audience of 1,279,644 people in United States, concentrated in California and Florida.
47.4% of Ray Donovan fans are female, 52.6% are male, with an average age of 42.0 years.
Ray Donovan fans show strongest brand affinity for Emmy Rossum (30.19×), Ethan Hawke (20.25×), and True Detective (12.28×) over the country average.
Ray Donovan fans in United States are most concentrated in California (reach ~100K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Ray Donovan itself, the audience over-indexes on Ethan Hawke (20.25×), True Detective (12.28×), Cameron Monaghan (37.46×), and Magic City (TV series) (56.94×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ray Donovan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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