Lucy (2014 film) Audience in United States

Lucy (2014 film) logo

Lucy (2014 film) has an estimated audience of 1,830,023 people in United States. 24.6% are female, 75.4% are male, average age 38.3. Top regions: California, Texas, Michigan. Top brand affinities: Maracaibo, Grinch, Wok, Home construction, Vocal harmony.

The average Lucy (2014 film) fan in United States is 38.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Maracaibo, Grinch, Wok, with strongest over-indexing on Maracaibo (30.01× the country average). Demographically, the Lucy (2014 film) audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Career Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller

Demographics of Lucy (2014 film) fans

Demographic split for Lucy (2014 film) audience in United States
MetricValue
Female24.6%
Male75.4%
Average age38.3
Estimated audience size1,830,023

Audience persona

The typical Lucy (2014 film) fan in United States is more male, around 38.3 years old, with strong Career Orientation tendencies and a notable affinity for Maracaibo.

Top regions in United States

Top regions ranked by reach for Lucy (2014 film) in United States
RegionReachAffinity
California172,6530.86×
Texas165,8011.05×
Michigan110,8372.32×
New York102,4241×
Florida95,1160.77×
Illinois67,7531.11×
Pennsylvania61,7311×
Alabama59,3202.32×
Massachusetts57,7911.6×
Georgia48,5680.86×
Ohio39,7570.71×
North Carolina38,3460.7×
Louisiana35,5001.5×
New Jersey34,5580.74×
Arizona33,7100.9×
Virginia29,6390.66×
Missouri26,4210.9×
South Carolina25,9380.94×
Washington25,2780.69×
Wisconsin25,0160.91×
Tennessee24,9220.68×
Indiana23,2630.7×
Delaware23,0784.57×
Colorado21,9520.76×
Maryland21,0510.67×
Mississippi18,6321.24×
Minnesota18,6260.71×
Oregon17,0840.81×
Kentucky15,3620.67×
Oklahoma14,4530.71×
New Mexico13,2281.44×
Connecticut12,4470.68×
Nevada11,8670.67×
Utah11,8070.72×
Idaho11,6681.27×
Arkansas11,1090.74×
North Dakota10,4102.77×
Kansas10,1060.7×
Iowa9,8550.65×
Nebraska7,7200.84×
Washington, District of Columbia5,5941.02×
West Virginia5,3450.63×
Hawaii4,6740.59×
New Hampshire4,5920.64×
Alaska3,9971.02×
Rhode Island3,6060.62×
Maine3,5400.54×
South Dakota3,0460.72×
Montana3,0270.6×
Vermont1,8000.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lucy (2014 film) audience
BrandAffinityCategory
Maracaibo30.01×Travel & Leisure
Grinch10.07×Movies & TV
Wok14.13×Food & Beverages
Home construction2.32×Home & Garden
Vocal harmony6.48×Music & Radio
Grace Slick12.14×Music & Radio
Elsword20×Games
Goop6.18×Internet & Social Media
Home staging5.81×Home & Garden
Google Photos2.55×Technology & Electronics
Hemnet13.12×Home & Garden
Google Home5.25×Technology & Electronics
Governor of Michigan5.96×Politics & Society
headspace7.5×Health
Beres Hammond18.19×Music & Radio
Kansas1.99×Travel & Leisure
Monogram2.9×Home & Garden
Personalised Gifts3.27×Home & Garden
La Jolla6.81×Travel & Leisure
Santiago Casilla75.96×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lucy (2014 film) audience
TraitClusterScore
Career OrientationPOWER5.13
TravellingTHRILL1.56
ExtroversionTHRILL1.39
LGBTQ+ IdentityOPEN1.36
Convenience OrientationPREMIUM1.32
Risk AppetiteTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Lucy (2014 film)
CountryShare
United States23.6%
India4.4%
Brazil4.3%

See Lucy (2014 film) audiences in other countries

More Thriller audiences in United States

Frequently asked questions

How many fans does Lucy (2014 film) have in United States?

Lucy (2014 film) has an estimated audience of 1,830,023 people in United States, concentrated in California and Texas.

What is the gender split and age of Lucy (2014 film) fans?

24.6% of Lucy (2014 film) fans are female, 75.4% are male, with an average age of 38.3 years.

Which brands do Lucy (2014 film) fans like most?

Lucy (2014 film) fans show strongest brand affinity for Maracaibo (30.01×), Grinch (10.07×), and Wok (14.13×) over the country average.

Where do Lucy (2014 film) fans live in United States?

Lucy (2014 film) fans in United States are most concentrated in California (reach 172,653), Texas (reach 165,801), and Michigan (reach 110,837). These three regions account for the largest share of the active audience.

What other brands do Lucy (2014 film) fans also like?

Beyond Lucy (2014 film) itself, the audience over-indexes on Grinch (10.07×), Wok (14.13×), Home construction (2.32×), and Vocal harmony (6.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lucy (2014 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.