Ruth Bader Ginsburg Audience in United States

Ruth Bader Ginsburg logo

Ruth Bader Ginsburg has an estimated audience of 1,685,982 people in United States. 66.9% are female, 33.1% are male, average age 45.6. Top regions: California, Texas, New York. Top brand affinities: Natural rubber, Necktie, Final Fantasy VII (Famicom), Canino, Enfamil.

The average Ruth Bader Ginsburg fan in United States is 45.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Natural rubber, Necktie, Final Fantasy VII (Famicom), with strongest over-indexing on Natural rubber (1.95× the country average). Demographically, the Ruth Bader Ginsburg audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person

Demographics of Ruth Bader Ginsburg fans

Demographic split for Ruth Bader Ginsburg audience in United States
MetricValue
Female66.9%
Male33.1%
Average age45.6
Estimated audience size1,685,982

Audience persona

The typical Ruth Bader Ginsburg fan in United States is more female, around 45.6 years old, with strong Sustainability tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Ruth Bader Ginsburg in United States
RegionReachAffinity
California208,9941.13×
Texas140,9610.97×
New York110,9421.18×
Florida107,8500.94×
Illinois61,8161.1×
Pennsylvania59,0091.04×
North Carolina51,7701.02×
Ohio50,8530.98×
New Jersey49,5781.16×
Georgia46,1250.89×
Michigan45,8031.04×
Virginia44,9811.1×
Washington42,8631.27×
Massachusetts42,0541.27×
Arizona33,1950.96×
Maryland31,6671.09×
Indiana31,4881.02×
Tennessee30,0720.89×
Colorado29,0691.09×
Missouri28,5961.05×
Wisconsin26,5761.05×
Minnesota25,8871.07×
South Carolina22,8570.9×
Oregon21,6091.12×
Kentucky19,4320.92×
Connecticut18,9821.12×
Oklahoma16,9900.91×
Alabama16,7760.71×
Louisiana16,2320.75×
Utah15,0911×
Iowa13,8881×
Kansas13,8661.04×
Nevada12,3880.76×
Arkansas12,0180.87×
Mississippi8,9710.65×
Idaho8,5921.02×
Nebraska8,5541.01×
Washington, District of Columbia8,2391.63×
New Hampshire7,9581.2×
Maine7,4361.23×
New Mexico7,3450.87×
West Virginia6,6630.85×
Hawaii6,3560.88×
Rhode Island5,5831.04×
Montana4,6991×
Delaware3,9910.86×
South Dakota3,3010.85×
Vermont3,2851.11×
North Dakota3,0960.89×
Alaska3,0480.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ruth Bader Ginsburg audience
BrandAffinityCategory
Natural rubber1.95×Cars & Mobility
Necktie3.33×Fashion & Accessoires
Final Fantasy VII (Famicom)8.67×Games
Canino13.49×Travel & Leisure
Enfamil3.34×Kids & Family
Solo climbing3.17×Sports
Mariel Hemingway3.74×Fashion & Accessoires
Parma4.19×Travel & Leisure
Business English1.87×Business & Career
edureka12.03×Business & Career
Gemma Ward5.63×Fashion & Accessoires
Hebe2.13×Home & Garden
Layne Staley2.04×Music & Radio
Brunello Cucinelli2.41×Fashion & Accessoires
WGN-TV1.66×Movies & TV
WFTS-TV1.67×Movies & TV
lose it11.15×
Al Ahly SC2.21×Sports
Janitor1.54×Home & Garden
MeatEater1.78×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ruth Bader Ginsburg audience
TraitClusterScore
SustainabilityBALANCE2.26
IndividualismJOY1.51
TravellingTHRILL1.47
Community OrientationOPEN1.35
Design AffinityPREMIUM1.3
Quality AwarenessPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for Ruth Bader Ginsburg
CountryShare
United States69.1%
Canada5.8%
Australia4.5%

See Ruth Bader Ginsburg audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Ruth Bader Ginsburg have in United States?

Ruth Bader Ginsburg has an estimated audience of 1,685,982 people in United States, concentrated in California and Texas.

What is the gender split and age of Ruth Bader Ginsburg fans?

66.9% of Ruth Bader Ginsburg fans are female, 33.1% are male, with an average age of 45.6 years.

Which brands do Ruth Bader Ginsburg fans like most?

Ruth Bader Ginsburg fans show strongest brand affinity for Natural rubber (1.95×), Necktie (3.33×), and Final Fantasy VII (Famicom) (8.67×) over the country average.

Where do Ruth Bader Ginsburg fans live in United States?

Ruth Bader Ginsburg fans in United States are most concentrated in California (reach 208,994), Texas (reach 140,961), and New York (reach 110,942). These three regions account for the largest share of the active audience.

What other brands do Ruth Bader Ginsburg fans also like?

Beyond Ruth Bader Ginsburg itself, the audience over-indexes on Necktie (3.33×), Final Fantasy VII (Famicom) (8.67×), Canino (13.49×), and Enfamil (3.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ruth Bader Ginsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.