Rascasse Audience Intelligence

Sheffield United F.C. Audience in United States

A data profile of the people who buy, follow and care about Sheffield United F.C. in United States — modelled from more than twelve digital signal sources. Sheffield United F.C. has an estimated audience of 14,167 people in United States.

#3161among Soccer in United States#2383among Team in United States#15364in Sports

The average Sheffield United F.C. fan in United States is 33.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Millwall F.C., Landon Donovan, Sheffield Wednesday F.C., with strongest over-indexing on Millwall F.C. (676.93× the country average).

Demographically, the Sheffield United F.C. audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sheffield United F.C. fan in United States is more male, around 33.0 years old, with strong Spirituality tendencies and a notable affinity for Millwall F.C..

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sheffield United F.C. profile in United States.

Audience size
14K
in United States
Gender
24.0%♀
76.0% male
Age
33.0
average years
Country rank
#134123
Team in United States
Fig. 01

Search interest · 12-month trend

-72%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sheffield United F.C. fans

24.0% are female, 76.0% are male, average age 33.0.

Fig. 02

Gender split

24.0%
Female
76.0%
Male
Demographic split for Sheffield United F.C. audience in United States
MetricValue
Female24.0%
Male76.0%
Average age33.0
Estimated audience size14,167
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Sheffield United F.C. audience in United States
Age bracketShare%
16-1938%
20-2920%
30-3916%
40-4913%
50+12%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Sheffield United F.C. audience comes from United States.

Worldwide audience distribution share by country for Sheffield United F.C.
CountryShare
United Kingdom15.5%
Chile6.8%
Germany5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sheffield United F.C. audience in United States is strongest.

Fig. 05

Top regions by affinity

Sheffield United F.C. fans by region: top regions in United States
#RegionReachAffinity×
01New York~50K1.92×
02Washington, District of Columbia~3K1.91×
03Florida~50K1.62×
04Massachusetts~10K1.60×
05Connecticut~7K1.59×
06Nevada~7K1.59×
07New Jersey~20K1.57×
08Maryland~10K1.44×
09Ohio~20K1.37×
10California~60K1.28×
11Virginia~10K1.24×
12Vermont<1K1.15×
13Illinois~20K1.14×
14Arizona~10K1.13×
15Pennsylvania~20K1.10×
16Kansas~4K1.07×
17Rhode Island~1K1.06×
18Oregon~5K1.05×
19Indiana~8K1.02×
20Minnesota~6K1.00×
21Georgia~10K0.99×
22Colorado~7K0.99×
23New Hampshire~2K0.98×
24North Carolina~10K0.96×
25Maine~2K0.96×
26Delaware~1K0.96×
27Alaska<1K0.96×
28Washington~8K0.95×
29Iowa~3K0.95×
30South Dakota<1K0.93×
31North Dakota<1K0.93×
32Nebraska~2K0.91×
33Montana~1K0.90×
34Kentucky~5K0.88×
35Texas~30K0.87×
36Utah~3K0.86×
37West Virginia~2K0.85×
38Wisconsin~6K0.84×
39Mississippi~3K0.84×
40Idaho~2K0.84×
41Michigan~9K0.83×
42Tennessee~7K0.83×
43Hawaii~2K0.83×
44Arkansas~3K0.82×
45Louisiana~5K0.81×
46New Mexico~2K0.81×
47Missouri~6K0.79×
48South Carolina~5K0.79×
49Alabama~5K0.77×
50Oklahoma~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Sheffield United F.C., United States
0.77×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sheffield United F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sheffield United F.C. audience
#·InterestCategoryAffinity×
01Barnsley F.C.Sports716.21×
02Millwall F.C.Sports676.93×
03Preston North End F.C.Sports665.63×
04Fabian DelphSports584.33×
05Blackburn Rovers F.C.Sports555.93×
06Mateo KovačićSports535.50×
07Sheffield Wednesday F.C.Sports492.66×
08David LuizSports429.82×
09Granit XhakaSports426.52×
10Dele AlliSports410.28×
11Olivier GiroudSports384.26×
12Bristol City F.C.Sports360.71×
13Clint DempseySports329.50×
14Landon DonovanSports298.35×
15Raheem SterlingSports270.71×
16Tim HowardSports264.31×
17Fulham F.C.Sports244.56×
18Virgil van DijkSports210.37×
19FA CupSports149.34×
20Fred (footballer)Sports122.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sheffield United F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sheffield United F.C. audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE4.46×
PatriotismCONSERVATISM2.06×
TraditionCONSERVATISM1.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sheffield United F.C. audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.91×
Pet OwnershipJOY0.97×
MindfulnessBALANCE1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sheffield United F.C. have in United States?

Sheffield United F.C. has an estimated audience of 14,167 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Sheffield United F.C. fans?

24.0% of Sheffield United F.C. fans are female, 76.0% are male, with an average age of 33.0 years.

03

Which brands do Sheffield United F.C. fans like most?

Sheffield United F.C. fans show strongest brand affinity for Millwall F.C. (676.93×), Landon Donovan (298.35×), and Sheffield Wednesday F.C. (492.66×) over the country average.

04

Where do Sheffield United F.C. fans live in United States?

Sheffield United F.C. fans in United States are most concentrated in California (reach ~60K), Florida (reach ~50K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Sheffield United F.C. fans also like?

Beyond Sheffield United F.C. itself, the audience over-indexes on Landon Donovan (298.35×), Sheffield Wednesday F.C. (492.66×), Barnsley F.C. (716.21×), and Blackburn Rovers F.C. (555.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Sheffield United F.C. audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sheffield United F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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