Rascasse Audience Intelligence

Sheryl Sandberg Audience in United States

A data profile of the people who buy, follow and care about Sheryl Sandberg in United States — modelled from more than twelve digital signal sources. Sheryl Sandberg has an estimated audience of 479,233 people in United States.

#79among Entrepreneur in United States#9142among Person in United States#2322in Business & Career

The average Sheryl Sandberg fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Business software, Erin Andrews, Peter Thiel, with strongest over-indexing on Business software (117.39× the country average).

Demographically, the Sheryl Sandberg audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sheryl Sandberg fan in United States is more female, around 40.2 years old, with strong Need for Security tendencies and a notable affinity for Business software.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sheryl Sandberg profile in United States.

Audience size
479K
in United States
Gender
63.2%♀
36.8% male
Age
40.2
average years
Country rank
#37574
Person in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sheryl Sandberg fans

63.2% are female, 36.8% are male, average age 40.2.

Fig. 02

Gender split

63.2%
Female
36.8%
Male
Demographic split for Sheryl Sandberg audience in United States
MetricValue
Female63.2%
Male36.8%
Average age40.2
Estimated audience size479,233
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Sheryl Sandberg audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3921%
40-4926%
50+19%
Fig. 04

Worldwide distribution

51.8%

of the worldwide Sheryl Sandberg audience comes from United States.

Worldwide audience distribution share by country for Sheryl Sandberg
CountryShare
United States51.8%
United Kingdom8.7%
Canada5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sheryl Sandberg audience in United States is strongest.

Fig. 05

Top regions by affinity

Sheryl Sandberg fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K3.46×
02Massachusetts~20K2.33×
03New York~60K2.06×
04California~100K1.99×
05Washington~20K1.76×
06Connecticut~7K1.43×
07New Jersey~20K1.39×
08Colorado~10K1.31×
09Maryland~10K1.30×
10Virginia~20K1.28×
11Vermont~1K1.27×
12Oregon~7K1.25×
13Illinois~20K1.20×
14New Hampshire~2K1.13×
15Rhode Island~2K1.13×
16Maine~2K1.10×
17Hawaii~2K1.07×
18Pennsylvania~20K1.02×
19Minnesota~7K1.02×
20Utah~4K0.95×
21North Carolina~10K0.92×
22Delaware~1K0.92×
23Idaho~2K0.87×
24Montana~1K0.87×
25Georgia~10K0.85×
26Michigan~10K0.85×
27Missouri~7K0.84×
28Wisconsin~6K0.83×
29Florida~30K0.82×
30Alaska<1K0.82×
31Nevada~4K0.81×
32Texas~40K0.80×
33Ohio~10K0.79×
34Tennessee~8K0.78×
35New Mexico~2K0.77×
36Nebraska~2K0.77×
37South Dakota<1K0.77×
38North Dakota<1K0.77×
39Kansas~3K0.76×
40South Carolina~6K0.75×
41Indiana~7K0.74×
42Arizona~8K0.73×
43West Virginia~2K0.71×
44Iowa~3K0.70×
45Arkansas~3K0.67×
46Kentucky~4K0.65×
47Louisiana~4K0.63×
48Oklahoma~4K0.63×
49Mississippi~3K0.61×
50Alabama~4K0.54×
Fig. 06

Affinity by region

Affinity by region — Sheryl Sandberg, United States
0.54×1.00×3.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sheryl Sandberg audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sheryl Sandberg audience
#·InterestCategoryAffinity×
01Business softwareBusiness & Career117.39×
02Erin AndrewsSports91.65×
03Peter ThielBusiness & Career43.39×
04Software as a serviceTechnology & Electronics34.67×
05WordPressTechnology & Electronics33.08×
06Larry PagePolitics & Society31.35×
07Business intelligenceBusiness & Career27.91×
08Josh DuhamelFashion & Accessoires23.58×
09Rose McGowanMovies & TV20.59×
10Wix.comTechnology & Electronics20.50×
11Kelly OsbourneMusic & Radio20.00×
12Michael FassbenderMovies & TV20.00×
13Vera FarmigaMovies & TV20.00×
14Data visualizationTechnology & Electronics20.00×
15Sharon OsbourneMovies & TV19.45×
16Brigitte BardotMovies & TV18.97×
17Christina ApplegateMovies & TV13.60×
18Master of Business AdministrationBusiness & Career13.46×
19PhilanthropyArts & Culture10.91×
20Motivational speakingBusiness & Career6.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sheryl Sandberg audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sheryl Sandberg audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.37×
Career OrientationPOWER2.03×
SustainabilityBALANCE2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sheryl Sandberg audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.79×
DIY MentalityTHRILL0.83×
ExtroversionTHRILL0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sheryl Sandberg have in United States?

Sheryl Sandberg has an estimated audience of 479,233 people in United States, concentrated in California and New York.

02

What is the gender split and age of Sheryl Sandberg fans?

63.2% of Sheryl Sandberg fans are female, 36.8% are male, with an average age of 40.2 years.

03

Which brands do Sheryl Sandberg fans like most?

Sheryl Sandberg fans show strongest brand affinity for Business software (117.39×), Erin Andrews (91.65×), and Peter Thiel (43.39×) over the country average.

04

Where do Sheryl Sandberg fans live in United States?

Sheryl Sandberg fans in United States are most concentrated in California (reach ~100K), New York (reach ~60K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Sheryl Sandberg fans also like?

Beyond Sheryl Sandberg itself, the audience over-indexes on Erin Andrews (91.65×), Peter Thiel (43.39×), Kelly Osbourne (20×), and Software as a service (34.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Entrepreneur audiences in United States

See Sheryl Sandberg audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sheryl Sandberg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →