A data profile of the people who buy, follow and care about Sofia Kenin in United States — modelled from more than twelve digital signal sources. Sofia Kenin has an estimated audience of 426,570 people in United States.
The average Sofia Kenin fan in United States is 40.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Steffi Graf, Caroline Wozniacki, John McEnroe, with strongest over-indexing on Steffi Graf (301.56× the country average).
Demographically, the Sofia Kenin audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Family Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sofia Kenin fan in United States is more male, around 40.3 years old, with strong Family Orientation tendencies and a notable affinity for Steffi Graf.
The key figures that characterise the Sofia Kenin profile in United States.
33.3% are female, 66.7% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 33.3% |
| Male | 66.7% |
| Average age | 40.3 |
| Estimated audience size | 426,570 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 20% | |
| 50+ | 26% |
Where the Sofia Kenin audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~20K | 1.94× | |
| 02 | New York | ~60K | 1.93× | |
| 03 | Georgia | ~30K | 1.80× | |
| 04 | Alabama | ~10K | 1.68× | |
| 05 | Connecticut | ~9K | 1.57× | |
| 06 | Washington, District of Columbia | ~3K | 1.50× | |
| 07 | California | ~80K | 1.38× | |
| 08 | Arkansas | ~6K | 1.35× | |
| 09 | Florida | ~50K | 1.31× | |
| 10 | Texas | ~60K | 1.29× | |
| 11 | New Jersey | ~20K | 1.24× | |
| 12 | Rhode Island | ~2K | 1.15× | |
| 13 | Illinois | ~20K | 1.14× | |
| 14 | Maryland | ~10K | 1.14× | |
| 15 | New Mexico | ~3K | 1.12× | |
| 16 | Massachusetts | ~10K | 1.09× | |
| 17 | Virginia | ~10K | 1.08× | |
| 18 | Missouri | ~10K | 1.08× | |
| 19 | North Carolina | ~20K | 1.04× | |
| 20 | Minnesota | ~8K | 1.03× | |
| 21 | Ohio | ~20K | 1.02× | |
| 22 | Nevada | ~5K | 1.00× | |
| 23 | Delaware | ~2K | 1.00× | |
| 24 | Vermont | <1K | 0.98× | |
| 25 | Mississippi | ~4K | 0.96× | |
| 26 | Wisconsin | ~8K | 0.94× | |
| 27 | Nebraska | ~3K | 0.92× | |
| 28 | Indiana | ~9K | 0.91× | |
| 29 | Kentucky | ~6K | 0.91× | |
| 30 | North Dakota | ~1K | 0.90× | |
| 31 | Louisiana | ~6K | 0.88× | |
| 32 | Pennsylvania | ~20K | 0.87× | |
| 33 | Hawaii | ~2K | 0.87× | |
| 34 | Maine | ~2K | 0.87× | |
| 35 | Colorado | ~8K | 0.86× | |
| 36 | Kansas | ~4K | 0.84× | |
| 37 | South Dakota | ~1K | 0.84× | |
| 38 | Arizona | ~10K | 0.83× | |
| 39 | Oklahoma | ~5K | 0.83× | |
| 40 | Michigan | ~10K | 0.82× | |
| 41 | Utah | ~4K | 0.82× | |
| 42 | New Hampshire | ~2K | 0.82× | |
| 43 | Tennessee | ~9K | 0.80× | |
| 44 | Alaska | <1K | 0.80× | |
| 45 | Oregon | ~5K | 0.78× | |
| 46 | Iowa | ~4K | 0.78× | |
| 47 | West Virginia | ~2K | 0.76× | |
| 48 | Montana | ~1K | 0.76× | |
| 49 | Idaho | ~2K | 0.72× | |
| 50 | Washington | ~7K | 0.65× |
The strongest cross-interests of the Sofia Kenin audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Caroline Wozniacki | Sports | 632.18× | ||
| 02 | Simona Halep | Sports | 422.34× | ||
| 03 | Angelique Kerber | Sports | 357.11× | ||
| 04 | Steffi Graf | Sports | 301.56× | ||
| 05 | Dominic Thiem | Sports | 256.53× | ||
| 06 | Grigor Dimitrov | Sports | 165.24× | ||
| 07 | John McEnroe | Sports | 165.03× | ||
| 08 | ATP World Tour Masters 1000 | Sports | 85.87× | ||
| 09 | Andy Murray | Sports | 76.85× | ||
| 10 | Roland Garros | Sports | 71.79× | ||
| 11 | Alexander Zverev | Sports | 62.45× | ||
| 12 | Andre Agassi | Sports | 60.46× | ||
| 13 | Maria Sharapova | Sports | 49.46× | ||
| 14 | High School DxD | Movies & TV | 44.17× | ||
| 15 | Tennis Channel | Sports | 41.57× | ||
| 16 | Roger Federer | Sports | 36.83× | ||
| 17 | US Open (tennis) | Sports | 29.03× | ||
| 18 | Venus Williams | Sports | 27.68× | ||
| 19 | The Championships, Wimbledon | Sports | 25.48× | ||
| 20 | Bath and Bodyworks | Shopping | 20.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.75× | |
| Patriotism | CONSERVATISM | 1.56× | |
| Spirituality | BALANCE | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.68× | |
| DIY Mentality | THRILL | 0.71× | |
| Pet Ownership | JOY | 0.72× |
Sofia Kenin has an estimated audience of 426,570 people in United States, concentrated in California and Texas.
33.3% of Sofia Kenin fans are female, 66.7% are male, with an average age of 40.3 years.
Sofia Kenin fans show strongest brand affinity for Steffi Graf (301.56×), Caroline Wozniacki (632.18×), and John McEnroe (165.03×) over the country average.
Sofia Kenin fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Sofia Kenin itself, the audience over-indexes on Caroline Wozniacki (632.18×), John McEnroe (165.03×), Simona Halep (422.34×), and Grigor Dimitrov (165.24×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sofia Kenin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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