Spite Audience in United States
Spite has an estimated audience of 406,424 people in United States. 60.6% are female, 39.4% are male, average age 38.7. Top brand affinities: Dog breed, Home equity, Winemaking, Monmouth County, New Jersey, Jarabacoa.
Top brand affinities include Dog breed, Home equity, Winemaking, with strongest over-indexing on Dog breed (2.36× the country average). Demographically, the Spite audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Spirituality.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Spite fans
| Metric | Value |
|---|---|
| Female | 60.6% |
| Male | 39.4% |
| Average age | 38.7 |
| Estimated audience size | 406,424 |
Audience persona
The typical Spite fan in United States is more female, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.36× | Pets & Animals |
| Home equity | 2.53× | Home & Garden |
| Winemaking | 4.48× | Food & Beverages |
| Monmouth County, New Jersey | 8.3× | Travel & Leisure |
| Jarabacoa | 26.59× | Travel & Leisure |
| Staycation | 2.6× | Home & Garden |
| Nebraska Cornhuskers football | 2.71× | Sports |
| Jesse Plemons | 2.27× | Movies & TV |
| Google Photos | 1.59× | Technology & Electronics |
| Home staging | 3.33× | Home & Garden |
| JDSU | 1.86× | Business & Career |
| Ricardo Iorio | 78.65× | Music & Radio |
| Nipsey Hussle | 3.36× | Music & Radio |
| UK garage | 3.07× | Music & Radio |
| Parma | 6.28× | Travel & Leisure |
| Layne Staley | 3.1× | Music & Radio |
| Captain America (1990 film) | 2.14× | Movies & TV |
| Sinaloa | 1.66× | Travel & Leisure |
| Queens College, City University of New York | 3.22× | Business & Career |
| Jaws | 2.26× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.12 |
| Spirituality | BALANCE | 1.45 |
| Family Orientation | CONSERVATISM | 1.32 |
| Community Orientation | OPEN | 1.29 |
| Individualism | JOY | 1.23 |
| Need for Security | CONSERVATISM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.2% |
| Japan | 11.3% |
| India | 7.8% |
See Spite audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Spite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.