Stone Cold Steve Austin Audience in United States

Stone Cold Steve Austin logo

Stone Cold Steve Austin has an estimated audience of 2,181,437 people in United States. 23.7% are female, 76.3% are male, average age 35.9. Top regions: Texas, California, Florida. Top brand affinities: Captain America (1990 film), Elsword, Sierra Hull, Alaska, Pro-Ject.

The average Stone Cold Steve Austin fan in United States is 35.9 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Captain America (1990 film), Elsword, Sierra Hull, with strongest over-indexing on Captain America (1990 film) (9.78× the country average). Demographically, the Stone Cold Steve Austin audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Healthy Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Wrestling

Demographics of Stone Cold Steve Austin fans

Demographic split for Stone Cold Steve Austin audience in United States
MetricValue
Female23.7%
Male76.3%
Average age35.9
Estimated audience size2,181,437

Audience persona

The typical Stone Cold Steve Austin fan in United States is more male, around 35.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Captain America (1990 film).

Top regions in United States

Top regions ranked by reach for Stone Cold Steve Austin in United States
RegionReachAffinity
Texas247,5801.32×
California219,5060.92×
Florida132,2230.9×
New York123,8651.02×
Pennsylvania90,0241.23×
Ohio82,7851.23×
Illinois80,9991.11×
North Carolina74,0001.13×
Georgia72,2691.08×
Michigan61,0461.07×
Tennessee59,9591.37×
New Jersey55,1810.99×
Virginia53,317
Indiana46,5971.17×
Arizona41,7990.94×
Kentucky41,7891.53×
Missouri40,6151.16×
Alabama39,2531.29×
Maryland38,3191.02×
South Carolina37,3791.14×
Massachusetts35,5980.83×
Louisiana34,0211.21×
Washington33,6820.77×
Wisconsin30,9230.94×
Oklahoma29,7511.23×
Colorado27,5860.8×
Minnesota27,4270.88×
Arkansas23,5661.31×
Mississippi22,9581.28×
Nevada22,9351.09×
Connecticut20,6360.94×
Oregon20,0220.8×
Iowa18,1561.01×
Kansas17,138
West Virginia15,1841.49×
Utah13,2540.68×
New Mexico10,3010.94×
Nebraska10,2270.93×
Idaho8,4450.77×
New Hampshire7,5790.88×
Rhode Island6,3890.92×
Maine6,3220.81×
Hawaii6,1230.65×
Delaware5,4470.91×
Montana4,7110.78×
Washington, District of Columbia4,5130.69×
North Dakota4,2940.96×
South Dakota4,1480.82×
Alaska3,2850.7×
Vermont2,4410.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stone Cold Steve Austin audience
BrandAffinityCategory
Captain America (1990 film)9.78×Movies & TV
Elsword20.36×Games
Sierra Hull18.56×Music & Radio
Alaska1.66×Travel & Leisure
Pro-Ject3.7×Music & Radio
NBC10 Philadelphia7.76×Movies & TV
Home staging4.62×Home & Garden
3D printing2.17×Technology & Electronics
Urban Outfitters1.56×Shopping
Home equity1.6×Home & Garden
JDSU2.38×Business & Career
Saving1.94×Business & Career
Nebraska1.67×Travel & Leisure
Ice pick9.62×Sports
Justice1.6×Politics & Society
Staycation1.81×Home & Garden
Jason Kenney17.64×Politics & Society
UK garage2.92×Music & Radio
Hog Hunting1.81×Sports
Noodle (Gorillaz)1.9×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stone Cold Steve Austin audience
TraitClusterScore
Healthy LifestyleBALANCE1.27
PatriotismCONSERVATISM1.21
Social Media UsageJOY1.16
LGBTQ+ IdentityOPEN1.13
Pet OwnershipJOY1.04
Convenience OrientationPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Stone Cold Steve Austin
CountryShare
United States52.6%
United Kingdom7.4%
Canada4.3%

See Stone Cold Steve Austin audiences in other countries

More Wrestling audiences in United States

Frequently asked questions

How many fans does Stone Cold Steve Austin have in United States?

Stone Cold Steve Austin has an estimated audience of 2,181,437 people in United States, concentrated in Texas and California.

What is the gender split and age of Stone Cold Steve Austin fans?

23.7% of Stone Cold Steve Austin fans are female, 76.3% are male, with an average age of 35.9 years.

Which brands do Stone Cold Steve Austin fans like most?

Stone Cold Steve Austin fans show strongest brand affinity for Captain America (1990 film) (9.78×), Elsword (20.36×), and Sierra Hull (18.56×) over the country average.

Where do Stone Cold Steve Austin fans live in United States?

Stone Cold Steve Austin fans in United States are most concentrated in Texas (reach 247,580), California (reach 219,506), and Florida (reach 132,223). These three regions account for the largest share of the active audience.

What other brands do Stone Cold Steve Austin fans also like?

Beyond Stone Cold Steve Austin itself, the audience over-indexes on Elsword (20.36×), Sierra Hull (18.56×), Alaska (1.66×), and Pro-Ject (3.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stone Cold Steve Austin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.