The Cure Audience in United States

The Cure logo

The Cure has an estimated audience of 1,507,377 people in United States. 48.8% are female, 51.2% are male, average age 38.0. Top regions: California, Texas, Florida. Top brand affinities: Glove, The Smiths, Morrissey, Catherine O'Hara, Beetlejuice.

The average The Cure fan in United States is 38.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Glove, The Smiths, Morrissey, with strongest over-indexing on Glove (52.81× the country average). Demographically, the The Cure audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of The Cure fans

Demographic split for The Cure audience in United States
MetricValue
Female48.8%
Male51.2%
Average age38.0
Estimated audience size1,507,377

Audience persona

The typical The Cure fan in United States is balanced, around 38.0 years old, with strong Patriotism tendencies and a notable affinity for Glove.

Top regions in United States

Top regions ranked by reach for The Cure in United States
RegionReachAffinity
California218,7271.32×
Texas131,2931.01×
Florida92,3810.91×
New York87,9291.04×
Pennsylvania62,8401.24×
Illinois57,0751.14×
Ohio48,9091.05×
Michigan40,8691.04×
North Carolina40,6960.9×
Washington37,7771.25×
Georgia37,0280.8×
New Jersey36,2020.94×
Arizona36,1531.17×
Virginia35,9950.98×
Massachusetts33,6551.13×
Colorado31,2441.32×
Tennessee28,1750.93×
Indiana27,7071.01×
Oregon24,7491.43×
Missouri24,5341.01×
Wisconsin23,7481.05×
Maryland22,1350.85×
Minnesota21,4961×
Louisiana19,4581×
Kentucky18,3830.97×
South Carolina18,2930.81×
Oklahoma16,7461×
Nevada15,9621.09×
Alabama15,7810.75×
Utah15,6641.16×
Connecticut14,8310.98×
Kansas11,4760.97×
Arkansas11,1570.9×
Iowa10,3470.83×
New Mexico8,5471.13×
Idaho7,7541.03×
Mississippi7,7100.62×
New Hampshire7,5141.27×
Nebraska6,8140.9×
Hawaii6,7811.05×
Maine6,7061.24×
West Virginia6,3280.9×
Rhode Island4,9771.04×
Washington, District of Columbia4,2000.93×
Montana3,8970.93×
Delaware3,3050.79×
Vermont3,1801.2×
South Dakota2,5540.73×
Alaska2,5160.78×
North Dakota2,2820.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Cure audience
BrandAffinityCategory
Glove52.81×Music & Radio
The Smiths28.9×Music & Radio
Morrissey33.85×Music & Radio
Catherine O'Hara7.37×Movies & TV
Beetlejuice4.75×Movies & TV
Rob Reiner4.35×Movies & TV
Joy Division34.73×Music & Radio
Tears for Fears23.58×Music & Radio
Robert Smith (musician)27.47×Music & Radio
Rachelle Lefevre29.17×Movies & TV
Culture2.1×Literature
Food and drink1.7×Food & Beverages
Kurt Vonnegut23.09×Literature
Radiohead14.52×Music & Radio
Food1.63×Food & Beverages
United States1.78×Travel & Leisure
Fitness and wellness1.57×Sports
Depeche Mode18.1×Music & Radio
Duran Duran18.11×Music & Radio
Rock music1.87×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Cure audience
TraitClusterScore
PatriotismCONSERVATISM1.48
MindfulnessBALANCE1.38
SpiritualityBALANCE1.31
Urban LifestyleOPEN1.27
SustainabilityBALANCE1.26
Design AffinityPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for The Cure
CountryShare
United States18.6%
United Kingdom10.9%
Italy9.9%

See The Cure audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does The Cure have in United States?

The Cure has an estimated audience of 1,507,377 people in United States, concentrated in California and Texas.

What is the gender split and age of The Cure fans?

48.8% of The Cure fans are female, 51.2% are male, with an average age of 38.0 years.

Which brands do The Cure fans like most?

The Cure fans show strongest brand affinity for Glove (52.81×), The Smiths (28.9×), and Morrissey (33.85×) over the country average.

Where do The Cure fans live in United States?

The Cure fans in United States are most concentrated in California (reach 218,727), Texas (reach 131,293), and Florida (reach 92,381). These three regions account for the largest share of the active audience.

What other brands do The Cure fans also like?

Beyond The Cure itself, the audience over-indexes on The Smiths (28.9×), Morrissey (33.85×), Catherine O'Hara (7.37×), and Beetlejuice (4.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Cure. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.