The Last Waltz Audience in United States

The Last Waltz has an estimated audience of 266,080 people in United States. 26.5% are female, 73.5% are male, average age 50.1. Top regions: California, New York, Pennsylvania. Top brand affinities: Bob Dylan, Robert Redford, Bob Newhart, Robert Plant, Joe Cocker.

The average The Last Waltz fan in United States is 50.1 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Pennsylvania. Top brand affinities include Bob Dylan, Robert Redford, Bob Newhart, with strongest over-indexing on Bob Dylan (30× the country average). Demographically, the The Last Waltz audience skews more male with an average age of 50.1, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

Demographics of The Last Waltz fans

Demographic split for The Last Waltz audience in United States
MetricValue
Female26.5%
Male73.5%
Average age50.1
Estimated audience size266,080

Audience persona

The typical The Last Waltz fan in United States is more male, around 50.1 years old, with strong Tradition tendencies and a notable affinity for Bob Dylan.

Top regions in United States

Top regions ranked by reach for The Last Waltz in United States
RegionReachAffinity
California26,4370.9×
New York21,0091.41×
Pennsylvania12,1161.35×
Texas12,0660.53×
Florida11,3500.63×
Illinois10,2221.15×
Ohio8,2871.01×
Massachusetts8,0021.53×
North Carolina7,7680.97×
New Jersey7,6231.13×
Colorado7,0051.67×
Virginia5,9310.92×
Michigan5,8850.85×
Georgia5,7590.7×
Washington5,6121.05×
Tennessee5,2640.99×
Minnesota5,2451.38×
Wisconsin4,6011.15×
Connecticut4,0351.51×
Indiana4,0330.83×
Oregon3,9721.3×
Missouri3,8340.89×
Maryland3,5980.79×
South Carolina3,4520.86×
Kentucky3,4381.03×
Arizona2,8800.53×
Louisiana2,7080.79×
Iowa2,2051.01×
Alabama2,1170.57×
Oklahoma2,0220.68×
Arkansas1,9370.88×
Utah1,7920.75×
Maine1,7511.84×
New Hampshire1,6991.62×
Kansas1,6540.79×
Nebraska1,5581.17×
Mississippi1,4130.64×
Nevada1,4000.54×
Idaho1,1610.87×
Rhode Island1,0961.29×
Montana1,0321.4×
New Mexico9930.74×
Vermont9922.12×
Washington, District of Columbia9831.23×
West Virginia7950.64×
Hawaii6650.58×
Delaware6380.87×
South Dakota5100.83×
Alaska3810.67×
Wyoming3420.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Last Waltz audience
BrandAffinityCategory
Bob Dylan30×Music & Radio
Robert Redford13.18×Movies & TV
Bob Newhart36.79×Movies & TV
Robert Plant28.83×Music & Radio
Joe Cocker41.1×Music & Radio
Billy Crystal24.86×Movies & TV
Neil Young20.96×Music & Radio
Woodstock14.94×Music & Radio
Jenny Slate21.56×Movies & TV
Billy Joel11.94×Music & Radio
Genesis (band)10.24×Music & Radio
Jefferson Airplane40.69×Music & Radio
Lou Reed33.3×Music & Radio
Keith Richards17.79×Music & Radio
Norm Macdonald18.19×Movies & TV
Bruce Springsteen9.52×Music & Radio
Jeff Lynne29.12×Music & Radio
Non-fiction booksLiterature
Kia Sportage15.95×Cars & Mobility
Brandi Carlile10.91×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Last Waltz audience
TraitClusterScore
TraditionCONSERVATISM2.24
PatriotismCONSERVATISM1.56
TravellingTHRILL1.41
IndulgenceJOY1.4
SpiritualityBALANCE1.32
Community OrientationOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for The Last Waltz
CountryShare
United States57.0%
United Kingdom11.4%
Canada11.1%

See The Last Waltz audiences in other countries

More Documentary audiences in United States

Frequently asked questions

How many fans does The Last Waltz have in United States?

The Last Waltz has an estimated audience of 266,080 people in United States, concentrated in California and New York.

What is the gender split and age of The Last Waltz fans?

26.5% of The Last Waltz fans are female, 73.5% are male, with an average age of 50.1 years.

Which brands do The Last Waltz fans like most?

The Last Waltz fans show strongest brand affinity for Bob Dylan (30×), Robert Redford (13.18×), and Bob Newhart (36.79×) over the country average.

Where do The Last Waltz fans live in United States?

The Last Waltz fans in United States are most concentrated in California (reach 26,437), New York (reach 21,009), and Pennsylvania (reach 12,116). These three regions account for the largest share of the active audience.

What other brands do The Last Waltz fans also like?

Beyond The Last Waltz itself, the audience over-indexes on Robert Redford (13.18×), Bob Newhart (36.79×), Robert Plant (28.83×), and Joe Cocker (41.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Last Waltz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.