Rascasse Audience Intelligence

Inside Edition Audience in United States

A data profile of the people who buy, follow and care about Inside Edition in United States — modelled from more than twelve digital signal sources. Inside Edition has an estimated audience of 1,210,621 people in United States.

#3among Documentary in United States#1496among Movie / TV Show / Series in United States#3609in Movies & TV

The average Inside Edition fan in United States is 39.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Drudge Report, Cyndi Lauper, Irina Shayk, with strongest over-indexing on Drudge Report (7.42× the country average).

Demographically, the Inside Edition audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Inside Edition fan in United States is more female, around 39.4 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Inside Edition profile in United States.

Audience size
1.2M
in United States
Gender
63.6%♀
36.4% male
Age
39.4
average years
Country rank
#20764
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Inside Edition viewers

63.6% are female, 36.4% are male, average age 39.4.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Inside Edition audience in United States
MetricValue
Female63.6%
Male36.4%
Average age39.4
Estimated audience size1,210,621
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Inside Edition audience in United States
Age bracketShare%
16-1919%
20-2920%
30-3920%
40-4920%
50+21%
Fig. 04

Worldwide distribution

87.7%

of the worldwide Inside Edition audience comes from United States.

Worldwide audience distribution share by country for Inside Edition
CountryShare
United States87.7%
Canada7.7%
China0.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Inside Edition audience in United States is strongest.

Fig. 05

Top regions by affinity

Inside Edition fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~50K1.95×
02Iowa~20K1.65×
03Mississippi~20K1.59×
04Louisiana~20K1.48×
05Connecticut~20K1.41×
06Pennsylvania~60K1.40×
07New Mexico~9K1.39×
08Michigan~40K1.34×
09South Carolina~20K1.32×
10Indiana~30K1.26×
11North Carolina~50K1.24×
12Kentucky~20K1.23×
13Illinois~50K1.21×
14Maryland~30K1.21×
15Hawaii~6K1.17×
16West Virginia~6K1.08×
17New York~70K1.04×
18New Jersey~30K1.04×
19Kansas~10K1.04×
20New Hampshire~5K1.04×
21Rhode Island~4K1.03×
22Washington, District of Columbia~4K1.02×
23Maine~4K1.01×
24Arkansas~10K0.99×
25Delaware~3K0.99×
26Florida~80K0.98×
27Massachusetts~20K0.95×
28Alabama~20K0.95×
29Nebraska~6K0.95×
30Ohio~30K0.92×
31South Dakota~3K0.92×
32Missouri~20K0.91×
33Oklahoma~10K0.91×
34Vermont~2K0.89×
35North Dakota~2K0.88×
36Arizona~20K0.86×
37Virginia~30K0.85×
38Wisconsin~20K0.85×
39Nevada~10K0.85×
40Minnesota~10K0.83×
41Oregon~10K0.82×
42Alaska~2K0.81×
43Texas~80K0.78×
44Montana~3K0.77×
45California~90K0.70×
46Idaho~4K0.70×
47Georgia~30K0.67×
48Utah~7K0.62×
49Washington~20K0.61×
50Colorado~10K0.59×
Fig. 06

Affinity by region

Affinity by region — Inside Edition, United States
0.59×1.00×1.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Inside Edition audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Inside Edition audience
#·InterestCategoryAffinity×
01Irina ShaykFashion & Accessoires20.45×
02Cyndi LauperMusic & Radio14.91×
03Charli XCXMusic & Radio10.66×
04Drudge ReportSports7.42×
05Channing TatumMovies & TV4.91×
06New York PostNews4.86×
07Channel 4Movies & TV4.67×
08Late-night talk showMovies & TV4.25×
09PoliticoPolitics & Society3.92×
10RokuMovies & TV2.86×
11TMZInternet & Social Media2.52×
12True crimeMovies & TV2.49×
13Internet celebrityInternet & Social Media2.39×
14CBS NewsMovies & TV2.29×
15Real propertyHome & Garden2.09×
16Ace HardwareHome & Garden1.91×
17RadioTechnology & Electronics1.86×
18Pizza HutFood & Beverages1.85×
19SubwayFood & Beverages1.74×
20Stand-up comedyMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Inside Edition audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Inside Edition audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.78×
SpiritualityBALANCE1.40×
Community OrientationOPEN1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Inside Edition audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.68×
Pet OwnershipJOY0.70×
Luxury OrientationPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Inside Edition have in United States?

Inside Edition has an estimated audience of 1,210,621 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Inside Edition viewers?

63.6% of Inside Edition fans are female, 36.4% are male, with an average age of 39.4 years.

03

Which brands do Inside Edition fans like most?

Inside Edition fans show strongest brand affinity for Drudge Report (7.42×), Cyndi Lauper (14.91×), and Irina Shayk (20.45×) over the country average.

04

Where do Inside Edition fans live in United States?

Inside Edition fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Inside Edition fans also like?

Beyond Inside Edition itself, the audience over-indexes on Cyndi Lauper (14.91×), Irina Shayk (20.45×), Charli XCX (10.66×), and New York Post (4.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Documentary audiences in United States

See Inside Edition audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Inside Edition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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