POV (TV series) Audience in United States

POV (TV series) logo

POV (TV series) has an estimated audience of 830,552 people in United States. 59.1% are female, 40.9% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Nebraska Cornhuskers football, Paleo Grubs, Sussex County, New Jersey, Home staging, John Havlicek.

The average POV (TV series) fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nebraska Cornhuskers football, Paleo Grubs, Sussex County, New Jersey, with strongest over-indexing on Nebraska Cornhuskers football (4.24× the country average). Demographically, the POV (TV series) audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Community Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

Demographics of POV (TV series) fans

Demographic split for POV (TV series) audience in United States
MetricValue
Female59.1%
Male40.9%
Average age43.5
Estimated audience size830,552

Audience persona

The typical POV (TV series) fan in United States is more female, around 43.5 years old, with strong Community Orientation tendencies and a notable affinity for Nebraska Cornhuskers football.

Top regions in United States

Top regions ranked by reach for POV (TV series) in United States
RegionReachAffinity
California103,4241.13×
Texas86,9931.22×
Florida58,1221.03×
New York47,4241.02×
Pennsylvania27,4440.98×
Georgia27,2901.07×
Illinois27,0820.98×
Ohio24,0890.94×
North Carolina23,6840.95×
Michigan22,6821.04×
Virginia21,3211.05×
New Jersey19,6180.93×
Washington18,7891.13×
Arizona17,5151.03×
Massachusetts16,8741.03×
Tennessee16,8061.01×
Maryland13,6570.96×
Missouri13,5411.01×
Indiana13,5260.89×
Minnesota13,3201.12×
Colorado13,090
Alabama12,3721.07×
Wisconsin12,1050.97×
South Carolina11,5240.92×
Louisiana11,1561.04×
Kentucky10,7291.03×
Oklahoma10,7041.16×
Oregon10,1181.06×
Connecticut8,7701.05×
Nevada7,7710.97×
Utah7,4791.01×
Arkansas7,0441.03×
Iowa6,9431.01×
Mississippi6,9341.01×
Kansas6,5010.99×
Hawaii4,2641.19×
Nebraska4,1931.01×
Idaho4,182
New Mexico4,1430.99×
West Virginia3,6720.95×
New Hampshire2,9770.91×
Maine2,7330.92×
Washington, District of Columbia2,6131.05×
Montana2,4291.05×
Rhode Island2,0720.78×
Alaska1,8381.03×
South Dakota1,7930.93×
Delaware1,7720.77×
North Dakota1,4810.87×
Vermont1,2120.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for POV (TV series) audience
BrandAffinityCategory
Nebraska Cornhuskers football4.24×Sports
Paleo Grubs85.19×Food & Beverages
Sussex County, New Jersey9.58×Travel & Leisure
Home staging4.64×Home & Garden
John Havlicek13.06×Sports
Home equity1.58×Home & Garden
Jingoism1.63×Politics & Society
Non-celiac gluten sensitivity8.35×Health
On the Border Mexican Grill & Cantina4.77×Food & Beverages
Google Photos1.56×Technology & Electronics
Girolando cattle16.62×Pets & Animals
Nipsey Hussle3.63×Music & Radio
KiwiCo4.15×Kids & Family
Corona (band)3.29×Music & Radio
Steampunk2.81×Fashion & Accessoires
Scunthorpe18.93×Travel & Leisure
13 Assassins12.7×Movies & TV
Scratching post4.96×Pets & Animals
N1 road (South Africa)2.16×Travel & Leisure
Throne of Glass3.7×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by POV (TV series) audience
TraitClusterScore
Community OrientationOPEN1.58
TravellingTHRILL1.39
IndulgenceJOY1.35
Career OrientationPOWER1.35
TraditionCONSERVATISM1.31
MindfulnessBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for POV (TV series)
CountryShare
United States11.5%
India10.6%
France9.6%

See POV (TV series) audiences in other countries

More Documentary audiences in United States

Frequently asked questions

How many fans does POV (TV series) have in United States?

POV (TV series) has an estimated audience of 830,552 people in United States, concentrated in California and Texas.

What is the gender split and age of POV (TV series) fans?

59.1% of POV (TV series) fans are female, 40.9% are male, with an average age of 43.5 years.

Which brands do POV (TV series) fans like most?

POV (TV series) fans show strongest brand affinity for Nebraska Cornhuskers football (4.24×), Paleo Grubs (85.19×), and Sussex County, New Jersey (9.58×) over the country average.

Where do POV (TV series) fans live in United States?

POV (TV series) fans in United States are most concentrated in California (reach 103,424), Texas (reach 86,993), and Florida (reach 58,122). These three regions account for the largest share of the active audience.

What other brands do POV (TV series) fans also like?

Beyond POV (TV series) itself, the audience over-indexes on Paleo Grubs (85.19×), Sussex County, New Jersey (9.58×), Home staging (4.64×), and John Havlicek (13.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for POV (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.