A data profile of the people who buy, follow and care about Woodstock in United States — modelled from more than twelve digital signal sources. Woodstock has an estimated audience of 5,764,388 people in United States.
The average Woodstock fan in United States is 49.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Georgia.
Top brand affinities include Lindsay Lohan, Dick Van Dyke, Janis Joplin, with strongest over-indexing on Lindsay Lohan (8.84× the country average).
Demographically, the Woodstock audience skews balanced with an average age of 49.1, and over-indexes on personality traits such as Tradition, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Woodstock fan in United States is balanced, around 49.1 years old, with strong Tradition tendencies and a notable affinity for Lindsay Lohan.
The key figures that characterise the Woodstock profile in United States.
52.1% are female, 47.9% are male, average age 49.1.
| Metric | Value |
|---|---|
| Female | 52.1% |
| Male | 47.9% |
| Average age | 49.1 |
| Estimated audience size | 5,764,388 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 8% | |
| 30-39 | 11% | |
| 40-49 | 20% | |
| 50+ | 53% |
of the worldwide Woodstock audience comes from United States.
| Country | Share |
|---|---|
| United States | 50.0% |
| United Kingdom | 6.4% |
| Canada | 5.1% |
Where the Woodstock audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~100K | 12.05× | |
| 02 | New Hampshire | ~70K | 3.06× | |
| 03 | Georgia | ~500K | 2.65× | |
| 04 | Illinois | ~300K | 1.59× | |
| 05 | New York | ~500K | 1.53× | |
| 06 | Maine | ~30K | 1.37× | |
| 07 | Connecticut | ~80K | 1.33× | |
| 08 | Rhode Island | ~20K | 1.23× | |
| 09 | Massachusetts | ~100K | 1.17× | |
| 10 | Oregon | ~70K | 1.10× | |
| 11 | Virginia | ~100K | 1.03× | |
| 12 | New Jersey | ~100K | 0.96× | |
| 13 | Alabama | ~80K | 0.94× | |
| 14 | California | ~600K | 0.92× | |
| 15 | Maryland | ~80K | 0.84× | |
| 16 | Mississippi | ~40K | 0.81× | |
| 17 | Pennsylvania | ~200K | 0.79× | |
| 18 | Washington, District of Columbia | ~10K | 0.79× | |
| 19 | Ohio | ~100K | 0.77× | |
| 20 | Wisconsin | ~70K | 0.76× | |
| 21 | Kentucky | ~50K | 0.73× | |
| 22 | West Virginia | ~20K | 0.70× | |
| 23 | Tennessee | ~80K | 0.68× | |
| 24 | Indiana | ~70K | 0.67× | |
| 25 | Alaska | ~8K | 0.67× | |
| 26 | Michigan | ~100K | 0.66× | |
| 27 | Arizona | ~80K | 0.66× | |
| 28 | South Carolina | ~60K | 0.66× | |
| 29 | North Carolina | ~100K | 0.65× | |
| 30 | Delaware | ~10K | 0.65× | |
| 31 | Kansas | ~30K | 0.63× | |
| 32 | South Dakota | ~8K | 0.63× | |
| 33 | Florida | ~200K | 0.62× | |
| 34 | Missouri | ~60K | 0.61× | |
| 35 | Minnesota | ~50K | 0.61× | |
| 36 | Iowa | ~30K | 0.61× | |
| 37 | Nebraska | ~20K | 0.61× | |
| 38 | Washington | ~70K | 0.60× | |
| 39 | Utah | ~30K | 0.59× | |
| 40 | Colorado | ~50K | 0.58× | |
| 41 | Oklahoma | ~40K | 0.58× | |
| 42 | Montana | ~9K | 0.58× | |
| 43 | North Dakota | ~7K | 0.58× | |
| 44 | Arkansas | ~30K | 0.57× | |
| 45 | Texas | ~300K | 0.56× | |
| 46 | Louisiana | ~40K | 0.55× | |
| 47 | Nevada | ~30K | 0.55× | |
| 48 | New Mexico | ~20K | 0.55× | |
| 49 | Hawaii | ~10K | 0.55× | |
| 50 | Idaho | ~20K | 0.53× |
The strongest cross-interests of the Woodstock audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Mamas & the Papas | Music & Radio | 25.75× | ||
| 02 | Janis Joplin | Music & Radio | 16.64× | ||
| 03 | Paul Simon | Music & Radio | 15.13× | ||
| 04 | George Harrison | Music & Radio | 12.54× | ||
| 05 | Ringo Starr | Music & Radio | 12.26× | ||
| 06 | Jodie Foster | Movies & TV | 11.76× | ||
| 07 | Neil Young | Music & Radio | 10.73× | ||
| 08 | Bob Dylan | Music & Radio | 9.77× | ||
| 09 | Legends (comics) | Literature | 9.05× | ||
| 10 | The Beatles | Music & Radio | 8.97× | ||
| 11 | John Lennon | Music & Radio | 8.90× | ||
| 12 | Lindsay Lohan | Movies & TV | 8.84× | ||
| 13 | Paul McCartney | Music & Radio | 7.97× | ||
| 14 | Dick Van Dyke | Movies & TV | 4.21× | ||
| 15 | Exhibition game | Games | 3.79× | ||
| 16 | Daily Mail | News | 3.69× | ||
| 17 | Virtue | Politics & Society | 3.09× | ||
| 18 | Sibling | Kids & Family | 2.90× | ||
| 19 | Rock music | Music & Radio | 2.06× | ||
| 20 | Donald Trump | Politics & Society | 1.76× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.82× | |
| Community Orientation | OPEN | 1.70× | |
| Mindfulness | BALANCE | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.02× | |
| Healthy Lifestyle | BALANCE | 1.03× | |
| Urban Lifestyle | OPEN | 1.08× |
Woodstock has an estimated audience of 5,764,388 people in United States, concentrated in California and New York.
52.1% of Woodstock fans are female, 47.9% are male, with an average age of 49.1 years.
Woodstock fans show strongest brand affinity for Lindsay Lohan (8.84×), Dick Van Dyke (4.21×), and Janis Joplin (16.64×) over the country average.
Woodstock fans in United States are most concentrated in California (reach ~600K), New York (reach ~500K), and Georgia (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Woodstock itself, the audience over-indexes on Dick Van Dyke (4.21×), Janis Joplin (16.64×), Bob Dylan (9.77×), and Ringo Starr (12.26×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Woodstock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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