A data profile of the people who buy, follow and care about The Silos in United States — modelled from more than twelve digital signal sources. The Silos has an estimated audience of 761,473 people in United States.
The average The Silos fan in United States is 47.3 years old, more male, and lives primarily in Ohio.
The audience is concentrated in Ohio, New York, Texas.
Top brand affinities include Ryan Adams, Bob Dylan, Bruce Springsteen, with strongest over-indexing on Ryan Adams (76.05× the country average).
Demographically, the The Silos audience skews more male with an average age of 47.3, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Silos fan in United States is more male, around 47.3 years old, with strong Patriotism tendencies and a notable affinity for Ryan Adams.
The key figures that characterise the The Silos profile in United States.
34.3% are female, 65.7% are male, average age 47.3.
| Metric | Value |
|---|---|
| Female | 34.3% |
| Male | 65.7% |
| Average age | 47.3 |
| Estimated audience size | 761,473 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 7% | |
| 30-39 | 15% | |
| 40-49 | 29% | |
| 50+ | 39% |
of the worldwide The Silos audience comes from United States.
| Country | Share |
|---|---|
| United States | 69.0% |
| United Kingdom | 3.5% |
| Australia | 3.5% |
Where the The Silos audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ohio | ~200K | 8.18× | |
| 02 | South Carolina | ~50K | 4.17× | |
| 03 | Montana | ~6K | 2.97× | |
| 04 | Arkansas | ~10K | 2.14× | |
| 05 | New York | ~80K | 1.84× | |
| 06 | Virginia | ~30K | 1.44× | |
| 07 | South Dakota | ~2K | 1.39× | |
| 08 | Illinois | ~30K | 1.14× | |
| 09 | Alabama | ~10K | 1.12× | |
| 10 | Kansas | ~7K | 1.11× | |
| 11 | North Dakota | ~2K | 1.05× | |
| 12 | Oklahoma | ~9K | 1.03× | |
| 13 | Indiana | ~10K | 1.02× | |
| 14 | Texas | ~60K | 0.94× | |
| 15 | Alaska | ~1K | 0.87× | |
| 16 | Vermont | ~1K | 0.87× | |
| 17 | Tennessee | ~10K | 0.84× | |
| 18 | Minnesota | ~9K | 0.84× | |
| 19 | Idaho | ~3K | 0.81× | |
| 20 | West Virginia | ~3K | 0.78× | |
| 21 | Maine | ~2K | 0.76× | |
| 22 | Kentucky | ~7K | 0.75× | |
| 23 | Rhode Island | ~2K | 0.75× | |
| 24 | Delaware | ~2K | 0.75× | |
| 25 | Wisconsin | ~9K | 0.74× | |
| 26 | Louisiana | ~7K | 0.74× | |
| 27 | Nebraska | ~3K | 0.74× | |
| 28 | North Carolina | ~20K | 0.73× | |
| 29 | Missouri | ~9K | 0.72× | |
| 30 | Mississippi | ~5K | 0.72× | |
| 31 | Hawaii | ~2K | 0.72× | |
| 32 | New Hampshire | ~2K | 0.72× | |
| 33 | Colorado | ~9K | 0.71× | |
| 34 | Iowa | ~4K | 0.71× | |
| 35 | New Mexico | ~3K | 0.69× | |
| 36 | Washington, District of Columbia | ~2K | 0.69× | |
| 37 | Georgia | ~20K | 0.67× | |
| 38 | Connecticut | ~5K | 0.67× | |
| 39 | Utah | ~5K | 0.67× | |
| 40 | Oregon | ~6K | 0.64× | |
| 41 | Washington | ~9K | 0.60× | |
| 42 | Michigan | ~10K | 0.59× | |
| 43 | Arizona | ~9K | 0.58× | |
| 44 | Nevada | ~4K | 0.57× | |
| 45 | Maryland | ~7K | 0.56× | |
| 46 | Pennsylvania | ~10K | 0.54× | |
| 47 | Massachusetts | ~7K | 0.49× | |
| 48 | New Jersey | ~9K | 0.45× | |
| 49 | Florida | ~20K | 0.44× | |
| 50 | California | ~40K | 0.42× |
The strongest cross-interests of the The Silos audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ryan Adams | Music & Radio | 76.05× | ||
| 02 | Townes Van Zandt | Music & Radio | 36.11× | ||
| 03 | The Kills | Music & Radio | 26.14× | ||
| 04 | Elvis Costello | Music & Radio | 24.83× | ||
| 05 | The Hives | Music & Radio | 24.75× | ||
| 06 | Bonnie Raitt | Music & Radio | 21.73× | ||
| 07 | Alison Krauss | Music & Radio | 18.95× | ||
| 08 | Wilco | Music & Radio | 18.21× | ||
| 09 | Bob Dylan | Music & Radio | 17.25× | ||
| 10 | Brandi Carlile | Music & Radio | 15.89× | ||
| 11 | Bruce Springsteen | Music & Radio | 13.61× | ||
| 12 | Jack White | Movies & TV | 13.39× | ||
| 13 | Robert Plant | Music & Radio | 12.26× | ||
| 14 | Phil Collins | Music & Radio | 8.91× | ||
| 15 | Genesis (band) | Music & Radio | 7.13× | ||
| 16 | Ticketmaster | Travel & Leisure | 3.84× | ||
| 17 | Country music | Music & Radio | 2.45× | ||
| 18 | Donald Trump | Politics & Society | 1.83× | ||
| 19 | Alcoholic beverages | Food & Beverages | 1.81× | ||
| 20 | Cooking | Food & Beverages | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.25× | |
| Tradition | CONSERVATISM | 2.10× | |
| Need for Security | CONSERVATISM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.61× | |
| Quality Awareness | PREMIUM | 0.72× | |
| Extroversion | THRILL | 0.81× |
The Silos has an estimated audience of 761,473 people in United States, concentrated in Ohio and New York.
34.3% of The Silos fans are female, 65.7% are male, with an average age of 47.3 years.
The Silos fans show strongest brand affinity for Ryan Adams (76.05×), Bob Dylan (17.25×), and Bruce Springsteen (13.61×) over the country average.
The Silos fans in United States are most concentrated in Ohio (reach ~200K), New York (reach ~80K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.
Beyond The Silos itself, the audience over-indexes on Bob Dylan (17.25×), Bruce Springsteen (13.61×), The Hives (24.75×), and Brandi Carlile (15.89×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Silos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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