Rascasse Audience Intelligence

Tumbleweed Audience in United States

A data profile of the people who buy, follow and care about Tumbleweed in United States — modelled from more than twelve digital signal sources. Tumbleweed has an estimated audience of 1,332,188 people in United States.

The average Tumbleweed fan in United States is 40.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Kentucky.

Top brand affinities include Natalie Imbruglia, Savage Garden, INXS, with strongest over-indexing on Natalie Imbruglia (491.12× the country average).

Demographically, the Tumbleweed audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tumbleweed fan in United States is more male, around 40.3 years old, with strong Tradition tendencies and a notable affinity for Natalie Imbruglia.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tumbleweed profile in United States.

Audience size
1.3M
in United States
Gender
43.9%
56.1% male
Age
40.3
average years
Country rank
#19365
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tumbleweed fans

43.9% are female, 56.1% are male, average age 40.3.

Fig. 02

Gender split

43.9%
Female
56.1%
Male
Demographic split for Tumbleweed audience in United States
MetricValue
Female43.9%
Male56.1%
Average age40.3
Estimated audience size1,332,188
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Tumbleweed audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3932%
40-4927%
50+13%
Fig. 04

Worldwide distribution

51.7%

of the worldwide Tumbleweed audience comes from United States.

Worldwide audience distribution share by country for Tumbleweed
CountryShare
United States51.7%
United Kingdom9.4%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tumbleweed audience in United States is strongest.

Fig. 05

Top regions by affinity

Tumbleweed fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~90K5.35×
02Oklahoma~40K2.42×
03Indiana~60K2.25×
04New Mexico~10K1.69×
05Montana~6K1.56×
06Ohio~60K1.53×
07Colorado~30K1.45×
08Wyoming~3K1.30×
09Utah~20K1.29×
10Arizona~30K1.27×
11North Dakota~3K1.22×
12Oregon~20K1.16×
13Connecticut~10K1.03×
14Kansas~10K1.03×
15Texas~100K1.00×
16Nevada~10K0.97×
17South Dakota~3K0.95×
18Washington~20K0.91×
19California~100K0.90×
20Idaho~6K0.84×
21Nebraska~6K0.83×
22Alaska~2K0.80×
23New Hampshire~4K0.79×
24Arkansas~9K0.78×
25West Virginia~5K0.78×
26Georgia~30K0.77×
27North Carolina~30K0.77×
28South Carolina~10K0.74×
29Louisiana~10K0.74×
30Rhode Island~3K0.74×
31Pennsylvania~30K0.73×
32Virginia~20K0.72×
33Massachusetts~20K0.72×
34Delaware~3K0.72×
35Hawaii~4K0.71×
36Maine~3K0.71×
37Alabama~10K0.70×
38Mississippi~8K0.69×
39Iowa~8K0.68×
40Washington, District of Columbia~3K0.68×
41Maryland~20K0.67×
42New York~50K0.66×
43New Jersey~20K0.66×
44Tennessee~20K0.66×
45Missouri~10K0.66×
46Illinois~30K0.65×
47Florida~60K0.62×
48Michigan~20K0.62×
49Wisconsin~10K0.62×
50Minnesota~10K0.58×
Fig. 06

Affinity by region

Affinity by region — Tumbleweed, United States
0.58×1.00×5.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tumbleweed audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tumbleweed audience
#·InterestCategoryAffinity×
01Natalie ImbrugliaFashion & Accessoires491.12×
02Savage GardenMusic & Radio202.23×
03INXSMusic & Radio83.61×
04The Butterfly EffectMovies & TV60.87×
05Men at WorkMusic & Radio57.26×
06PixiesMusic & Radio35.35×
07Tori AmosMusic & Radio22.43×
08Fiona AppleMusic & Radio17.90×
09The KillsMusic & Radio17.90×
10Billy IdolMusic & Radio15.16×
11Stone Temple PilotsMusic & Radio15.15×
12Bob DylanMusic & Radio12.67×
13Phil CollinsMusic & Radio11.79×
14Scorpions (band)Music & Radio8.97×
15Bruce SpringsteenMusic & Radio8.57×
16Film scoreMusic & Radio6.16×
17Folk musicMusic & Radio4.03×
18Planet FitnessSports3.03×
19RadioTechnology & Electronics2.67×
20Donald TrumpPolitics & Society1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tumbleweed audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tumbleweed audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.09×
SpiritualityBALANCE1.89×
PatriotismCONSERVATISM1.76×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tumbleweed audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.68×
Quality AwarenessPREMIUM0.73×
Healthy LifestyleBALANCE0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tumbleweed have in United States?

Tumbleweed has an estimated audience of 1,332,188 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tumbleweed fans?

43.9% of Tumbleweed fans are female, 56.1% are male, with an average age of 40.3 years.

03

Which brands do Tumbleweed fans like most?

Tumbleweed fans show strongest brand affinity for Natalie Imbruglia (491.12×), Savage Garden (202.23×), and INXS (83.61×) over the country average.

04

Where do Tumbleweed fans live in United States?

Tumbleweed fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Kentucky (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Tumbleweed fans also like?

Beyond Tumbleweed itself, the audience over-indexes on Savage Garden (202.23×), INXS (83.61×), The Butterfly Effect (60.87×), and Men at Work (57.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tumbleweed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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