Tutankhamun Audience in United States

Tutankhamun has an estimated audience of 617,228 people in United States. 61.9% are female, 38.1% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Gwendoline Christie, EgyptAir, Great Pyramid of Giza, Autism Awareness, Kelly Osbourne.

The average Tutankhamun fan in United States is 39.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Gwendoline Christie, EgyptAir, Great Pyramid of Giza, with strongest over-indexing on Gwendoline Christie (84.92× the country average). Demographically, the Tutankhamun audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person

Demographics of Tutankhamun fans

Demographic split for Tutankhamun audience in United States
MetricValue
Female61.9%
Male38.1%
Average age39.6
Estimated audience size617,228

Audience persona

The typical Tutankhamun fan in United States is more female, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Gwendoline Christie.

Top regions in United States

Top regions ranked by reach for Tutankhamun in United States
RegionReachAffinity
California83,0881.22×
Texas57,3161.08×
Florida51,8321.24×
New York42,5991.24×
Pennsylvania19,9100.96×
Virginia19,7901.32×
Georgia19,5471.03×
North Carolina19,5461.05×
Illinois19,1590.93×
Ohio17,3850.91×
New Jersey16,4851.05×
Michigan14,6460.91×
Washington14,0531.13×
Tennessee13,7241.11×
Maryland13,2721.25×
Arizona12,9761.03×
Massachusetts12,8961.06×
Indiana10,2510.91×
Missouri10,1451.02×
Colorado9,2650.95×
Louisiana9,1891.15×
Alabama8,8911.03×
South Carolina8,8890.96×
Oregon7,5961.07×
Minnesota7,3930.84×
Wisconsin7,3230.79×
Nevada7,0651.18×
Kentucky7,0540.91×
Connecticut6,8731.11×
Oklahoma6,4390.94×
Utah5,7441.04×
Arkansas5,0340.99×
Kansas4,7010.97×
Mississippi4,6690.92×
Iowa4,0690.8×
Idaho3,0750.99×
New Mexico3,0480.98×
Washington, District of Columbia2,9071.57×
Hawaii2,8061.06×
West Virginia2,7500.96×
Nebraska2,5210.81×
Maine2,2911.04×
New Hampshire2,1580.89×
Rhode Island1,8610.95×
Delaware1,3860.81×
Montana1,3350.78×
Alaska1,2140.92×
North Dakota1,0640.84×
Vermont9370.86×
South Dakota9160.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tutankhamun audience
BrandAffinityCategory
Gwendoline Christie84.92×Movies & TV
EgyptAir318.79×Travel & Leisure
Great Pyramid of Giza106.25×Travel & Leisure
Autism Awareness19.03×Health
Kelly Osbourne20×Music & Radio
Diabetes mellitus awareness12.48×Health
Alison Brie20×Movies & TV
Scooby-Doo7.74×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Rachel Weisz20×Movies & TV
Night at the Museum26.73×Movies & TV
Google Flights6.27×Travel & Leisure
Income tax13.19×Business & Career
Aaron Paul20×Movies & TV
Allison Janney20×Movies & TV
Rose McGowan20×Movies & TV
Katee Sackhoff20×Movies & TV
Sofia Coppola20×Movies & TV
Ancient Egypt6.17×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tutankhamun audience
TraitClusterScore
PatriotismCONSERVATISM2.05
TravellingTHRILL1.96
IndividualismJOY1.53
SpiritualityBALANCE1.39
TraditionCONSERVATISM1.27
MindfulnessBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Tutankhamun
CountryShare
United Kingdom15.0%
Italy14.1%
United States13.9%

See Tutankhamun audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Tutankhamun have in United States?

Tutankhamun has an estimated audience of 617,228 people in United States, concentrated in California and Texas.

What is the gender split and age of Tutankhamun fans?

61.9% of Tutankhamun fans are female, 38.1% are male, with an average age of 39.6 years.

Which brands do Tutankhamun fans like most?

Tutankhamun fans show strongest brand affinity for Gwendoline Christie (84.92×), EgyptAir (318.79×), and Great Pyramid of Giza (106.25×) over the country average.

Where do Tutankhamun fans live in United States?

Tutankhamun fans in United States are most concentrated in California (reach 83,088), Texas (reach 57,316), and Florida (reach 51,832). These three regions account for the largest share of the active audience.

What other brands do Tutankhamun fans also like?

Beyond Tutankhamun itself, the audience over-indexes on EgyptAir (318.79×), Great Pyramid of Giza (106.25×), Autism Awareness (19.03×), and Kelly Osbourne (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tutankhamun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.