United 93 (film) Audience in United States

United 93 (film) has an estimated audience of 297,259 people in United States. 38.0% are female, 62.0% are male, average age 47.6. Top regions: California, Texas, New York. Top brand affinities: Diane Keaton, Capital One, Google News, Google Maps, Aaron Rodgers.

The average United 93 (film) fan in United States is 47.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Diane Keaton, Capital One, Google News, with strongest over-indexing on Diane Keaton (17.42× the country average). Demographically, the United 93 (film) audience skews more male with an average age of 47.6, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of United 93 (film) fans

Demographic split for United 93 (film) audience in United States
MetricValue
Female38.0%
Male62.0%
Average age47.6
Estimated audience size297,259

Audience persona

The typical United 93 (film) fan in United States is more male, around 47.6 years old, with strong Tradition tendencies and a notable affinity for Diane Keaton.

Top regions in United States

Top regions ranked by reach for United 93 (film) in United States
RegionReachAffinity
California41,4611.27×
Texas27,9131.09×
New York22,7911.37×
Florida18,1910.9×
Illinois12,4161.25×
Pennsylvania12,1331.21×
New Jersey10,5671.4×
Ohio9,7441.06×
North Carolina8,7020.97×
Georgia8,0830.88×
Michigan8,0061.03×
Massachusetts7,9851.36×
Virginia7,6561.06×
Washington6,4661.08×
Tennessee5,8350.98×
Indiana5,7901.07×
Maryland5,2081.02×
Arizona5,0310.83×
Colorado4,8311.03×
Missouri4,7881×
Wisconsin4,2420.95×
Minnesota4,1590.98×
Connecticut4,0111.35×
South Carolina3,8390.86×
Oklahoma3,6591.11×
Kentucky3,6300.97×
Louisiana3,4520.9×
Oregon3,0850.91×
Alabama2,9400.71×
Utah2,8981.09×
Nevada2,7810.97×
Arkansas2,4941.02×
Kansas2,3921.02×
Iowa2,3710.97×
Mississippi2,0450.84×
New Mexico1,4120.95×
Nebraska1,3390.9×
Idaho1,3340.9×
West Virginia1,2590.91×
New Hampshire1,2141.04×
Washington, District of Columbia1,2001.34×
Hawaii1,0480.82×
Maine1,0120.95×
Rhode Island9330.99×
Montana6720.81×
Delaware6520.8×
North Dakota5980.98×
South Dakota5900.86×
Vermont4480.86×
Alaska4430.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United 93 (film) audience
BrandAffinityCategory
Diane Keaton17.42×Movies & TV
Capital One10.03×Business & Career
Google News13.82×News
Google Maps9.18×Internet & Social Media
Aaron Rodgers14.54×Sports
The IT Crowd102.25×Movies & TV
Autism Awareness19.03×Health
Bruce Willis14.58×Movies & TV
Catherine Zeta-Jones21.42×Movies & TV
Diabetes mellitus awareness12.48×Health
Harrison Ford20.78×Movies & TV
Indeed.com7.57×Business & Career
AccuWeather10.76×Home & Garden
Enterprise Rent-A-Car9.93×Cars & Mobility
Demi Moore14.23×Movies & TV
Jennifer Garner18.33×Movies & TV
CarGurus8.75×Cars & Mobility
Michael Douglas20.44×Movies & TV
Billy Bob Thornton12.95×Movies & TV
Mandy Moore23.25×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United 93 (film) audience
TraitClusterScore
TraditionCONSERVATISM1.49
ExtroversionTHRILL1.43
Early Adopter MentalityPOWER1.37
Community OrientationOPEN1.35
IndividualismJOY1.28
MindfulnessBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for United 93 (film)
CountryShare
United States56.7%
United Kingdom19.2%
Germany5.6%

See United 93 (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does United 93 (film) have in United States?

United 93 (film) has an estimated audience of 297,259 people in United States, concentrated in California and Texas.

What is the gender split and age of United 93 (film) fans?

38.0% of United 93 (film) fans are female, 62.0% are male, with an average age of 47.6 years.

Which brands do United 93 (film) fans like most?

United 93 (film) fans show strongest brand affinity for Diane Keaton (17.42×), Capital One (10.03×), and Google News (13.82×) over the country average.

Where do United 93 (film) fans live in United States?

United 93 (film) fans in United States are most concentrated in California (reach 41,461), Texas (reach 27,913), and New York (reach 22,791). These three regions account for the largest share of the active audience.

What other brands do United 93 (film) fans also like?

Beyond United 93 (film) itself, the audience over-indexes on Capital One (10.03×), Google News (13.82×), Google Maps (9.18×), and Aaron Rodgers (14.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United 93 (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.