Rascasse Audience Intelligence

Urijah Faber Audience in United States

A data profile of the people who buy, follow and care about Urijah Faber in United States — modelled from more than twelve digital signal sources. Urijah Faber has an estimated audience of 296,248 people in United States.

#76among Martial art in United States#12173among Person in United States#4899in Sports

The average Urijah Faber fan in United States is 39.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gina Carano, Nate Diaz, Anderson Silva, with strongest over-indexing on Gina Carano (54.65× the country average).

Demographically, the Urijah Faber audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Urijah Faber fan in United States is more male, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Gina Carano.

Category: Sports · Type: Person · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Urijah Faber profile in United States.

Audience size
296K
in United States
Gender
12.0%♀
88.0% male
Age
39.0
average years
Country rank
#48689
Person in United States
Fig. 01

Search interest · 12-month trend

+40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Urijah Faber fans

12.0% are female, 88.0% are male, average age 39.0.

Fig. 02

Gender split

12.0%
Female
88.0%
Male
Demographic split for Urijah Faber audience in United States
MetricValue
Female12.0%
Male88.0%
Average age39.0
Estimated audience size296,248
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Urijah Faber audience in United States
Age bracketShare%
16-1916%
20-2923%
30-3922%
40-4921%
50+17%
Fig. 04

Worldwide distribution

64.2%

of the worldwide Urijah Faber audience comes from United States.

Worldwide audience distribution share by country for Urijah Faber
CountryShare
United States64.2%
United Kingdom5.7%
Canada5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Urijah Faber audience in United States is strongest.

Fig. 05

Top regions by affinity

Urijah Faber fans by region: top regions in United States
#RegionReachAffinity×
01California~60K2.02×
02Nevada~5K1.73×
03Hawaii~2K1.39×
04Idaho~2K1.31×
05Vermont<1K1.28×
06Arizona~7K1.25×
07Oregon~4K1.20×
08Washington~6K1.17×
09Montana<1K1.14×
10West Virginia~1K1.13×
11North Dakota<1K1.10×
12Oklahoma~3K1.08×
13New Mexico~1K1.06×
14Colorado~5K1.05×
15Iowa~2K1.05×
16Alaska<1K1.05×
17Missouri~5K1.04×
18Utah~3K1.03×
19Michigan~7K1.00×
20Minnesota~4K1.00×
21South Dakota<1K1.00×
22Tennessee~5K0.96×
23Indiana~5K0.96×
24Nebraska~1K0.96×
25Pennsylvania~9K0.95×
26Kentucky~3K0.93×
27Arkansas~2K0.93×
28Louisiana~3K0.92×
29Kansas~2K0.91×
30New Hampshire<1K0.91×
31Illinois~8K0.90×
32Ohio~8K0.89×
33Delaware<1K0.89×
34Texas~20K0.88×
35Florida~20K0.87×
36South Carolina~4K0.87×
37Maine<1K0.87×
38Wisconsin~4K0.86×
39Alabama~3K0.86×
40Mississippi~2K0.86×
41Connecticut~2K0.85×
42Rhode Island<1K0.84×
43North Carolina~7K0.83×
44New Jersey~6K0.82×
45Virginia~5K0.81×
46Massachusetts~4K0.79×
47Georgia~7K0.78×
48Maryland~4K0.76×
49Washington, District of Columbia<1K0.75×
50New York~10K0.73×
Fig. 06

Affinity by region

Affinity by region — Urijah Faber, United States
0.73×1.00×2.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Urijah Faber audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Urijah Faber audience
#·InterestCategoryAffinity×
01Randy CoutureSports94.09×
02Anderson SilvaSports87.13×
03Wladimir KlitschkoSports66.55×
04Nate DiazSports65.69×
05David AlabaSports59.48×
06Gina CaranoMovies & TV54.65×
07Yvonne StrahovskiMovies & TV40.40×
08Jon JonesSports38.60×
09Cain VelasquezSports33.18×
10Dana WhiteSports31.32×
11Daniel CormierSports23.82×
12Tyson FurySports20.47×
13Robert LewandowskiSports20.00×
14FC Schalke 04Sports19.88×
15Brock LesnarSports14.35×
16AikidoSports11.06×
17Ronda RouseySports10.73×
18Conor McGregorSports8.95×
19Mixed martial artsSports4.74×
20Viral videoInternet & Social Media2.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Urijah Faber audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Urijah Faber audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.90×
Convenience OrientationPREMIUM1.75×
SpiritualityBALANCE1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Urijah Faber audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.58×
Design AffinityPREMIUM0.58×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Urijah Faber have in United States?

Urijah Faber has an estimated audience of 296,248 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Urijah Faber fans?

12.0% of Urijah Faber fans are female, 88.0% are male, with an average age of 39.0 years.

03

Which brands do Urijah Faber fans like most?

Urijah Faber fans show strongest brand affinity for Gina Carano (54.65×), Nate Diaz (65.69×), and Anderson Silva (87.13×) over the country average.

04

Where do Urijah Faber fans live in United States?

Urijah Faber fans in United States are most concentrated in California (reach ~60K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Urijah Faber fans also like?

Beyond Urijah Faber itself, the audience over-indexes on Nate Diaz (65.69×), Anderson Silva (87.13×), Jon Jones (38.6×), and Randy Couture (94.09×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Urijah Faber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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