VAMPS Audience in United States

VAMPS logo

VAMPS has an estimated audience of 284,255 people in United States. 52.5% are female, 47.5% are male, average age 34.9. Top brand affinities: Monmouth County, New Jersey, Husson University, Product design, Israel, University of Florida College of Medicine.

Top brand affinities include Monmouth County, New Jersey, Husson University, Product design, with strongest over-indexing on Monmouth County, New Jersey (125.27× the country average). Demographically, the VAMPS audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of VAMPS fans

Demographic split for VAMPS audience in United States
MetricValue
Female52.5%
Male47.5%
Average age34.9
Estimated audience size284,255

Audience persona

The typical VAMPS fan in United States is balanced, around 34.9 years old, with strong Tradition tendencies and a notable affinity for Monmouth County, New Jersey.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for VAMPS audience
BrandAffinityCategory
Monmouth County, New Jersey125.27×Travel & Leisure
Husson University144.59×Business & Career
Product design3.36×Business & Career
Israel3.45×Travel & Leisure
University of Florida College of Medicine57.95×Business & Career
Elsword18.74×Games
Monogram3.73×Home & Garden
Winemaking4.33×Food & Beverages
Isometric exercise8.31×Sports
UK garage5.06×Music & Radio
Bank account2.19×Business & Career
Jezebel (film)6.01×Movies & TV
Wikia2.92×Internet & Social Media
Mortgage insurance3.73×Business & Career
Captain America (1990 film)3.54×Movies & TV
Staycation2.56×Home & Garden
Home staging4.02×Home & Garden
Pro-Ject2.8×Music & Radio
Stamp collecting3.16×Home & Garden
JibJab3.83×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by VAMPS audience
TraitClusterScore
TraditionCONSERVATISM1.71
LGBTQ+ IdentityOPEN1.65
PatriotismCONSERVATISM1.5
ExtroversionTHRILL1.21
Early Adopter MentalityPOWER1.19
MindfulnessBALANCE1.18

Worldwide distribution

Worldwide audience distribution share by country for VAMPS
CountryShare
United States25.4%
Brazil16.9%
Japan16.2%

See VAMPS audiences in other countries

More Rock audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for VAMPS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.