Vicki Gunvalson Audience in United States

Vicki Gunvalson logo

Vicki Gunvalson has an estimated audience of 345,408 people in United States. 86.5% are female, 13.5% are male, average age 43.7. Top regions: California, Texas, New York. Top brand affinities: Kids with Food Allergies, Google Photos, Kaytranada, Saving, Gilbert Burns (fighter).

The average Vicki Gunvalson fan in United States is 43.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kids with Food Allergies, Google Photos, Kaytranada, with strongest over-indexing on Kids with Food Allergies (31.83× the country average). Demographically, the Vicki Gunvalson audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Luxury Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Vicki Gunvalson fans

Demographic split for Vicki Gunvalson audience in United States
MetricValue
Female86.5%
Male13.5%
Average age43.7
Estimated audience size345,408

Audience persona

The typical Vicki Gunvalson fan in United States is more female, around 43.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Kids with Food Allergies.

Top regions in United States

Top regions ranked by reach for Vicki Gunvalson in United States
RegionReachAffinity
California52,7811.39×
Texas25,6480.86×
New York22,7591.18×
Florida21,3830.91×
Illinois15,4291.34×
Pennsylvania12,9651.11×
Ohio12,2381.15×
New Jersey10,7011.22×
North Carolina9,8560.95×
Michigan9,1081.01×
Arizona8,8161.25×
Massachusetts8,7431.28×
Georgia8,6910.82×
Washington7,9831.15×
Virginia7,7240.92×
Minnesota6,7851.37×
Indiana6,6361.05×
Tennessee6,5770.95×
Wisconsin6,3371.22×
Missouri6,1281.1×
Colorado5,7971.06×
Maryland5,4500.92×
South Carolina5,0170.97×
Louisiana4,3810.98×
Oregon4,2381.07×
Connecticut4,0831.18×
Kentucky4,0330.93×
Oklahoma4,0071.04×
Alabama3,7180.77×
Nevada3,5801.07×
Nebraska2,7831.61×
Kansas2,7060.99×
Iowa2,6560.93×
Utah2,5140.81×
Arkansas2,1820.77×
Mississippi2,1560.76×
Idaho1,6100.93×
New Hampshire1,4871.09×
New Mexico1,3790.8×
Rhode Island1,3081.19×
Maine1,2681.02×
Washington, District of Columbia1,1771.13×
West Virginia1,1740.73×
Delaware9691.02×
Hawaii9160.62×
Montana7640.8×
South Dakota6480.81×
North Dakota5370.76×
Vermont4840.8×
Alaska4070.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vicki Gunvalson audience
BrandAffinityCategory
Kids with Food Allergies31.83×Health
Google Photos2.19×Technology & Electronics
Kaytranada9.93×Music & Radio
Saving2.42×Business & Career
Gilbert Burns (fighter)12.96×Sports
Mothercare2.65×Kids & Family
Pillow1.64×Home & Garden
La Jolla6.35×Travel & Leisure
JDSU1.85×Business & Career
Cachorro3.27×Pets & Animals
Home staging2.87×Home & Garden
Horeca8.4×Travel & Leisure
CAC 402.77×Business & Career
Vocal harmony2.17×Music & Radio
Soldering iron1.58×Home & Garden
English literature3.1×Literature
Captain Fantastic (film)4.31×Movies & TV
UncommonGoods8.89×Shopping
John Havlicek6.67×Sports
Phil Keaggy14.32×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vicki Gunvalson audience
TraitClusterScore
Luxury OrientationPREMIUM2.26
ExtroversionTHRILL1.62
Risk AppetiteTHRILL1.59
Price SensitivityPREMIUM1.53
CreativityOPEN1.4
Design AffinityPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for Vicki Gunvalson
CountryShare
United States72.9%
United Kingdom10.6%
Canada5.8%

See Vicki Gunvalson audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Vicki Gunvalson have in United States?

Vicki Gunvalson has an estimated audience of 345,408 people in United States, concentrated in California and Texas.

What is the gender split and age of Vicki Gunvalson fans?

86.5% of Vicki Gunvalson fans are female, 13.5% are male, with an average age of 43.7 years.

Which brands do Vicki Gunvalson fans like most?

Vicki Gunvalson fans show strongest brand affinity for Kids with Food Allergies (31.83×), Google Photos (2.19×), and Kaytranada (9.93×) over the country average.

Where do Vicki Gunvalson fans live in United States?

Vicki Gunvalson fans in United States are most concentrated in California (reach 52,781), Texas (reach 25,648), and New York (reach 22,759). These three regions account for the largest share of the active audience.

What other brands do Vicki Gunvalson fans also like?

Beyond Vicki Gunvalson itself, the audience over-indexes on Google Photos (2.19×), Kaytranada (9.93×), Saving (2.42×), and Gilbert Burns (fighter) (12.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vicki Gunvalson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.