Rascasse Audience Intelligence

Viva La Bam Audience in United States

A data profile of the people who buy, follow and care about Viva La Bam in United States — modelled from more than twelve digital signal sources. Viva La Bam has an estimated audience of 170,988 people in United States.

#1126among TV series in United States#5379among Movie / TV Show / Series in United States#10590in Movies & TV

The average Viva La Bam fan in United States is 30.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kelly Osbourne, Jordan Belfort, Rodney Mullen, with strongest over-indexing on Kelly Osbourne (247.23× the country average).

Demographically, the Viva La Bam audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Viva La Bam fan in United States is more male, around 30.7 years old, with strong Patriotism tendencies and a notable affinity for Kelly Osbourne.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Viva La Bam profile in United States.

Audience size
171K
in United States
Gender
35.4%♀
64.6% male
Age
30.7
average years
Country rank
#62962
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Viva La Bam viewers

35.4% are female, 64.6% are male, average age 30.7.

Fig. 02

Gender split

35.4%
Female
64.6%
Male
Demographic split for Viva La Bam audience in United States
MetricValue
Female35.4%
Male64.6%
Average age30.7
Estimated audience size170,988
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Viva La Bam audience in United States
Age bracketShare%
16-1947%
20-2921%
30-3911%
40-4910%
50+11%
Fig. 04

Worldwide distribution

72.0%

of the worldwide Viva La Bam audience comes from United States.

Worldwide audience distribution share by country for Viva La Bam
CountryShare
United States72.0%
United Kingdom5.8%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Viva La Bam audience in United States is strongest.

Fig. 05

Top regions by affinity

Viva La Bam fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~1K1.58×
02Pennsylvania~8K1.40×
03Kentucky~3K1.38×
04Ohio~7K1.29×
05Indiana~4K1.25×
06Oklahoma~2K1.23×
07Iowa~2K1.18×
08New Mexico~1K1.17×
09Michigan~5K1.16×
10Missouri~3K1.16×
11Wisconsin~3K1.13×
12Maine<1K1.12×
13Arizona~4K1.10×
14North Dakota<1K1.10×
15Montana<1K1.07×
16Nevada~2K1.05×
17Delaware<1K1.05×
18South Dakota<1K1.05×
19Tennessee~4K1.04×
20New Hampshire<1K1.03×
21Minnesota~2K1.02×
22Nebraska<1K1.02×
23Illinois~6K1.01×
24Arkansas~1K1.01×
25Rhode Island<1K1.01×
26Alaska<1K1.01×
27Oregon~2K0.99×
28Vermont<1K0.99×
29Kansas~1K0.98×
30Idaho<1K0.98×
31Colorado~3K0.97×
32Connecticut~2K0.97×
33Washington~3K0.91×
34South Carolina~2K0.89×
35New Jersey~4K0.88×
36Louisiana~2K0.87×
37Mississippi~1K0.86×
38California~20K0.85×
39Texas~10K0.85×
40Alabama~2K0.85×
41Massachusetts~3K0.84×
42North Carolina~4K0.83×
43Utah~1K0.83×
44Virginia~3K0.82×
45Maryland~2K0.80×
46New York~7K0.78×
47Georgia~4K0.75×
48Hawaii<1K0.75×
49Washington, District of Columbia<1K0.72×
50Florida~8K0.71×
Fig. 06

Affinity by region

Affinity by region — Viva La Bam, United States
0.71×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Viva La Bam audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Viva La Bam audience
#·InterestCategoryAffinity×
01Kelly OsbourneMusic & Radio247.23×
02Rodney MullenSports223.03×
03Jordan BelfortBusiness & Career142.33×
04Sharon OsbourneMovies & TV45.62×
05Johnny KnoxvilleMovies & TV35.57×
06MegamindMovies & TV20.00×
07Daniel Day-LewisMovies & TV20.00×
08Sophia BushMovies & TV20.00×
09Meet the RobinsonsMovies & TV20.00×
10Jim MorrisonMusic & Radio20.00×
11Chiwetel EjioforMovies & TV20.00×
12Rose McGowanMovies & TV20.00×
13Seth GreenMovies & TV19.57×
14Bam MargeraMovies & TV19.26×
15MonstersMovies & TV18.38×
16Finding NemoMovies & TV14.33×
17ZootopiaMovies & TV13.54×
18ShrekMovies & TV11.18×
19Adam SandlerMovies & TV7.69×
20SubwayFood & Beverages3.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Viva La Bam audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Viva La Bam audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.62×
Convenience OrientationPREMIUM1.56×
Risk AppetiteTHRILL1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Viva La Bam audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.55×
DIY MentalityTHRILL0.60×
CreativityOPEN0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Viva La Bam have in United States?

Viva La Bam has an estimated audience of 170,988 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Viva La Bam viewers?

35.4% of Viva La Bam fans are female, 64.6% are male, with an average age of 30.7 years.

03

Which brands do Viva La Bam fans like most?

Viva La Bam fans show strongest brand affinity for Kelly Osbourne (247.23×), Jordan Belfort (142.33×), and Rodney Mullen (223.03×) over the country average.

04

Where do Viva La Bam fans live in United States?

Viva La Bam fans in United States are most concentrated in California (reach ~20K), Texas (reach ~10K), and Florida (reach ~8K). These three regions account for the largest share of the active audience.

05

What other brands do Viva La Bam fans also like?

Beyond Viva La Bam itself, the audience over-indexes on Jordan Belfort (142.33×), Rodney Mullen (223.03×), Sharon Osbourne (45.62×), and Johnny Knoxville (35.57×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Viva La Bam. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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