WAVE (TV) Audience in United States

WAVE (TV) logo

WAVE (TV) has an estimated audience of 2,791,549 people in United States. 52.9% are female, 47.1% are male, average age 38.8. Top regions: California, Texas, Florida. Top brand affinities: Pillow, Graham Greene, IS (Infinite Stratos), MK, Northrop Grumman.

The average WAVE (TV) fan in United States is 38.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pillow, Graham Greene, IS (Infinite Stratos), with strongest over-indexing on Pillow (1.75× the country average). Demographically, the WAVE (TV) audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Spirituality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of WAVE (TV) fans

Demographic split for WAVE (TV) audience in United States
MetricValue
Female52.9%
Male47.1%
Average age38.8
Estimated audience size2,791,549

Audience persona

The typical WAVE (TV) fan in United States is balanced, around 38.8 years old, with strong Spirituality tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for WAVE (TV) in United States
RegionReachAffinity
California371,4581.21×
Texas277,8891.16×
Florida266,6041.41×
New York166,9671.07×
Georgia109,1431.27×
North Carolina95,5741.14×
Pennsylvania89,8990.96×
Illinois86,9990.94×
Michigan77,6441.06×
Ohio77,0480.9×
New Jersey76,8201.08×
Virginia72,6501.07×
Washington66,4261.19×
Arizona61,8751.09×
Massachusetts56,2931.02×
Maryland54,2221.13×
Tennessee53,7990.96×
Colorado49,0641.12×
Indiana47,9590.94×
South Carolina45,7441.09×
Kentucky43,3251.24×
Missouri41,1810.92×
Alabama37,7700.97×
Oregon35,5501.11×
Louisiana35,2110.98×
Wisconsin34,7490.83×
Minnesota34,4750.86×
Oklahoma31,2961.01×
Connecticut28,5591.02×
Kansas28,3821.29×
Nevada27,9861.04×
Utah27,3121.09×
Arkansas21,5830.94×
Mississippi21,1960.92×
Iowa18,5460.81×
Hawaii14,5981.22×
Idaho13,4320.96×
New Mexico13,1710.94×
Nebraska11,5410.82×
Maine11,3811.14×
New Hampshire9,2570.84×
Rhode Island9,2181.04×
West Virginia8,7820.68×
Washington, District of Columbia7,7190.92×
Delaware7,2650.94×
Montana6,6430.86×
South Dakota4,8380.75×
Vermont4,2750.87×
Alaska4,1990.7×
North Dakota4,1940.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for WAVE (TV) audience
BrandAffinityCategory
Pillow1.75×Home & Garden
Graham Greene2.42×Literature
IS (Infinite Stratos)1.52×Literature
MK1.56×Music & Radio
Northrop Grumman1.64×Business & Career
Israeli cuisine2.08×Food & Beverages
Chili con carne1.76×Food & Beverages
Nick Jr. (Australia)1.78×Kids & Family
Finding Your Roots2.26×Movies & TV
Oliver Platt1.62×Movies & TV
Cockpit1.62×Travel & Leisure
Ironmongery1.56×Home & Garden
Cultural studies1.82×Business & Career
Jonah1.9×
Alan Greenspan1.63×Business & Career
Otto Graham2.13×Sports
Cal Ripken, Jr.1.65×Sports
Sin Embargo MX2.45×News
Pat's King of Steaks1.71×
Roy Wood, Jr.1.51×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by WAVE (TV) audience
TraitClusterScore
SpiritualityBALANCE1.22
Need for SecurityCONSERVATISM1.16
ExtroversionTHRILL1
Convenience OrientationPREMIUM0.98
Social Media UsageJOY0.96
TraditionCONSERVATISM0.93

Worldwide distribution

Worldwide audience distribution share by country for WAVE (TV)
CountryShare
United States39.4%
Japan17.5%
South Korea3.9%

See WAVE (TV) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does WAVE (TV) have in United States?

WAVE (TV) has an estimated audience of 2,791,549 people in United States, concentrated in California and Texas.

What is the gender split and age of WAVE (TV) fans?

52.9% of WAVE (TV) fans are female, 47.1% are male, with an average age of 38.8 years.

Which brands do WAVE (TV) fans like most?

WAVE (TV) fans show strongest brand affinity for Pillow (1.75×), Graham Greene (2.42×), and IS (Infinite Stratos) (1.52×) over the country average.

Where do WAVE (TV) fans live in United States?

WAVE (TV) fans in United States are most concentrated in California (reach 371,458), Texas (reach 277,889), and Florida (reach 266,604). These three regions account for the largest share of the active audience.

What other brands do WAVE (TV) fans also like?

Beyond WAVE (TV) itself, the audience over-indexes on Graham Greene (2.42×), IS (Infinite Stratos) (1.52×), MK (1.56×), and Northrop Grumman (1.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for WAVE (TV). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.